There has been a growing trend of marketing and brand teams to use a digital asset management platform more often. This presentation gives five suggestions on how to encourage all your employees to engage with your digital asset management system.
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5 ways to encourage your employees to use your digital asset management software
1. Five ways to encourage your employees to
use your Digital Asset Management software
2. “By 2017 the Chief Marketing
Officer with spend more on IT
than Chief Information Officer”
According to Laura McLellan, Research VP at Gartner
3. There is a growing trend for
marketing and brand teams to
use a Digital Asset Management
(DAM) solution frequently.
4. We believe your
Digital Asset Management system
should be used by every team
in your business
because
everyone is responsible
for representing your brand
accurately.
5. Here are five ways to help you
engage your employees in your
Digital Asset Management
system…
13. Make sure all departments have
access to your DAM platform
so everyone
can get hold of
the right brand assets
and won’t dilute
your brand consistency.
15. Train your new employees
about how your brand should be
represented by
creating an online training centre
as part of your DAM system
where they can
learn in their own time.
16. Businesses who put
brand management
at the
centre of their business
add to their overall value
and have
more engaged employees.