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Looking Back On the Past
For the past year, I’ve been drilling into people that they need to automate as much as possible when it comes to social media. I think I may need to take back some of what I’ve said at this point. The reason is that when I started to automate and have everything set to auto-post, I lost that ever so important personal touch. Don’t get me wrong, the information I was sending out was still of high value to my social followers, but it just seemed kind of blah and not personable.
Here’s What Happened
Once all my automation stopped, I started posting information when I was online myself and was able to instantly engage in conversations with people. It was really me in real-time, interacting and adding value to conversations with my followers. My social relationships grew exponentially, my social followers grew rapidly, and my quality of social followers increased. I was able to start using hashtags that are popular on each individual social network to drive highly qualified and specific traffic to my posts. Using personalized hashtags was a huge benefit to seeing my personal brand explode in popularity.
What I Learned
I learned that by trying different things in my social media branding efforts, I may get the results I’m looking for by accident. In this case, by shutting down my automation service, I actually turned on my personalization service. The main part is in the effort of trying different things. I do see the value in auto-posting for some industries, it’s just not what I’m personally looking for at this time. I don’t post and run anymore, today I post and chat with my followers. That being said, why don’t you leave a comment and let’s chat and see what works for you.
The Call to Action
Take this information and do something with it, if you don’t have the time or don’t know what your doing, that’s fine, reach out to me directly, and I’ll point you in the proper direction and connect you with a helpful resource.
About the Author
My name is Brandon Schaefer, I’ve busted my hump for the past 15-years breaking through barriers that no one ever thought was possible. I’m giving back what I’ve learned through the years, so you don’t have to go through the same trials and tribulations that I did. My goal is to help propel you into reaching your goal as fast as you possibly can. If you wish to contact me directly, please fill out the Contact form on my 90DayEntrepreneur site. Leave me a nice note in the message and I’ll be sure to follow up with you in a timely manner. I look forward to lending a hand and helping you out as much as I possibly can. We’ll do it together, I assure you one-hundred percent.