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Future of TV and Digital Media
Future of TV and Digital Media
Future of TV and Digital Media
Future of TV and Digital Media
Future of TV and Digital Media
Future of TV and Digital Media
Future of TV and Digital Media
Future of TV and Digital Media
Future of TV and Digital Media
Future of TV and Digital Media
Future of TV and Digital Media
Future of TV and Digital Media
Future of TV and Digital Media
Future of TV and Digital Media
Future of TV and Digital Media
Future of TV and Digital Media
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Future of TV and Digital Media

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  • 1. Future  Of  TV  &  Digital  Media   21st  May  2013   Tan  Tong  Hai  
  • 2. 3 Types Of Content Business Models Paid Ad-funded Pirated Business Models Paid Ad-Funded Pirated
  • 3. 3 Types Of Content Business Models Paid Ad-funded Pirated Business Models Paid Ad-Funded Pirated
  • 4. Paid Multi-Platform Content Providers Deliver Best-in-class Quality & Features Multi-Screen Capabilities Premium Quality Video & Sound HD…to 4K TV Enhanced Digital Media Experiences Digital TV Guide 2nd Screen Apps, Social TV In-house Viewing/Networking Features
  • 5. Advance Analytics Drive Improved Programming & Content Valuation Devices Content Valuation Improved Programming Viewership Analytics
  • 6. 3 Types Of Content Business Models Paid Ad-funded Pirated Business Models Paid Ad-Funded Pirated
  • 7. Ad-Funded Content Providers Ad- Funded Content Providers Free-to- Cable Free-to-Air Free-to- World
  • 8. Free-to-World Players’ Strength In User Generated Content & Social Media Drives Online Viewership & Analytics YouTube.com accounted for more than 99% of all videos viewed on Google property. *Source: http:// www.newmediatrendwatch.com
  • 9. Trend of Free-to-World Players Moving Towards Localization & Chargeable Content Localized YouTube sites YouTube premium content channels by subscription announced in May’13
  • 10. Paid & Ad-Funded Models Converging
  • 11. 3 Types Of Content Business Models Paid Ad-funded Pirated Business Models Paid Ad-Funded Pirated
  • 12. No Future For TV With Piracy
  • 13. Fight Against Pirated Content Requires Industry Collaboration, Govt Regulations & Education
  • 14. Future Of TV Depends On Understanding Consumption Patterns
  • 15. Are You Watching TV or Is the TV Watching YOU?
  • 16. THANK YOU

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