get your Google
results in Check
- How to -
(and land a job while doing it)
Names are Googled Every Day
HR departments Required to
Google Candidates
Most People are not 

well-represented online
Instead of finding Your best, they find…
photo source
Your worst
Something Irrelevant
Or Someone else Entirely
Take it from Pete…
Instead of
How to Create an Awesome
Personal Brand Online
Build content you
want people to find
Get on Social Media1
Post things People will find interesting
good Not so good
Use a professional photo
good Not so good
Start Blogging2
Write ABOUT THINGS RELATED TO THE JOB YOU WANT
*WINK**WINK*
Create a Personal Website3
Get Creative3
Make sure people can
find your content
(A little thing called SEO)
The basics
On-Page Factors Off-page factors
site architecture/structure
Keywords/ Content
Relevancy
Links
Social Sharing
GET A domain NAME1
YOURNAME.COM
2 USE YOUR REAL NAME
good Not so good
@johnsmith @bigj151
3 KEEP IT RELEVANT
Need some Help?
Concierge ServicesFree Do-It-Yourself Tool
(that’s trevor)
Thanks!
Email: support@brandyourself.com
Phone: 315-565-1799
website: brandyourself.com
Build a Positive Online Presence (and land a job while doing it)
Build a Positive Online Presence (and land a job while doing it)
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Build a Positive Online Presence (and land a job while doing it)

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Landing a job can be a difficult and frustrating process - make it a little easier by coming across as good online as you do in person. With 75% of HR departments required to Google candidates during the hiring process, what shows up when people Google your name can make or break your chances of securing a job. In this slideshow, we'll give you tips for how to create a positive online presence that's ready for any job hunt.

Originally presented at Spoon University's Brainfood Conference, August 3.

Published in: Career

Build a Positive Online Presence (and land a job while doing it)

  1. 1. get your Google results in Check - How to - (and land a job while doing it)
  2. 2. Names are Googled Every Day HR departments Required to Google Candidates
  3. 3. Most People are not 
 well-represented online
  4. 4. Instead of finding Your best, they find… photo source
  5. 5. Your worst
  6. 6. Something Irrelevant
  7. 7. Or Someone else Entirely
  8. 8. Take it from Pete… Instead of
  9. 9. How to Create an Awesome Personal Brand Online
  10. 10. Build content you want people to find
  11. 11. Get on Social Media1
  12. 12. Post things People will find interesting good Not so good
  13. 13. Use a professional photo good Not so good
  14. 14. Start Blogging2
  15. 15. Write ABOUT THINGS RELATED TO THE JOB YOU WANT *WINK**WINK*
  16. 16. Create a Personal Website3
  17. 17. Get Creative3
  18. 18. Make sure people can find your content (A little thing called SEO)
  19. 19. The basics On-Page Factors Off-page factors site architecture/structure Keywords/ Content Relevancy Links Social Sharing
  20. 20. GET A domain NAME1 YOURNAME.COM
  21. 21. 2 USE YOUR REAL NAME good Not so good @johnsmith @bigj151
  22. 22. 3 KEEP IT RELEVANT
  23. 23. Need some Help?
  24. 24. Concierge ServicesFree Do-It-Yourself Tool (that’s trevor)
  25. 25. Thanks! Email: support@brandyourself.com Phone: 315-565-1799 website: brandyourself.com
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