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BrandYourself Tutorial: Get your Search Score
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BrandYourself Tutorial: Get your Search Score


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Do you know what Google

Do you know what Google

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  • 1. BrandYourself Tutorial Series Getyour searchscore - Tutorial #2-
  • 2. BrandYourself’s free Do-it-Yourself online reputation management tool helps you take control of Google results for your name.
  • 3. In this BrandYourself tutorial, we’ll cover how to get your Search Score.
  • 4. Well, what’s a Search Score?
  • 5. Your Search Score is how many positive results are about you vs. negative on your first page. For example: = A full page of positive, relevant results about YOU A perfect score
 (this is what you should aim for!)
  • 6. Now, how do you get your Search Score?
  • 7. LOGIN TO YOUR BRANDYOURSELF ACCOUNT1 Don’t have an account? Sign up for FREE at
  • 8. GO TO THE REPORT CARD TAB2 In the Report Card tab, scroll down to the section that shows your search results.
  • 9. MARK EACH RESULT2 To get your search score, mark each result by clicking the labels on the right. Mark it either POSITIVE, NEGATIVE or NOT ME.
  • 10. A PERSONAL WEBSITE NEWS ARTICLES SOCIAL MEDIA PROFILES Positive- If it’s about you and you don’t mind people finding it -
  • 11. A RIPOFF REPORT REPORT OR BAD REVIEW INCRIMINATING PHOTOS A NEGATIVE COMMENT BY OR ABOUT YOU Negative- If it’s about you and you don’t want it showing up -
  • 12. NOT ME- If it’s about someone else & it CAN’T be confused for you (and isn’t negative)- A CELEBRITYA WELL-KNOWN FIGURE SOMEONE WHO IS CLEARLY NOT YOUR AGE / PROFESSION
  • 13. There are a few special cases…
  • 14. A directory page- That lists your profile along with other people - If you can find your profile quickly when you click on the link, then mark it POSITIVE If you’re not easy to find, mark it NOT ME Our co-founder, Pete, is easy to find in this LinkedIn directory so he’ll mark it as positive.
  • 15. someone Else’s Negative- That people could mistake for you - Like our co-founder Pete, who was being mistaken for: INSTEAD OF A criminal with the same name The REAL Pete Kistler, NOT a criminal
  • 16. If you’re still not sure how to mark the result, click “Not Sure?”
  • 17. If you don’t recognize the link, click to view it in a new window
  • 18. GET YOUR SEARCH SCORE3 Once you’ve marked your first page of results, we’ll calculate your Search Score. 
 Don’t forget to share it with your friends!
  • 19. Got questions?
  • 20. Contact our awesome support team OR chat with someone during business hours by clicking this green tab 315-565-1799 )
  • 21. Look great when employers, clients and even dates Google you.