BrandYourself Tutorial: Get your Search Score


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BrandYourself Tutorial: Get your Search Score

  1. 1. BrandYourself Tutorial Series Getyour searchscore - Tutorial #2-
  2. 2. BrandYourself’s free Do-it-Yourself online reputation management tool helps you take control of Google results for your name.
  3. 3. In this BrandYourself tutorial, we’ll cover how to get your Search Score.
  4. 4. Well, what’s a Search Score?
  5. 5. Your Search Score is how many positive results are about you vs. negative on your first page. For example: = A full page of positive, relevant results about YOU A perfect score
 (this is what you should aim for!)
  6. 6. Now, how do you get your Search Score?
  7. 7. LOGIN TO YOUR BRANDYOURSELF ACCOUNT1 Don’t have an account? Sign up for FREE at
  8. 8. GO TO THE REPORT CARD TAB2 In the Report Card tab, scroll down to the section that shows your search results.
  9. 9. MARK EACH RESULT2 To get your search score, mark each result by clicking the labels on the right. Mark it either POSITIVE, NEGATIVE or NOT ME.
  10. 10. A PERSONAL WEBSITE NEWS ARTICLES SOCIAL MEDIA PROFILES Positive- If it’s about you and you don’t mind people finding it -
  11. 11. A RIPOFF REPORT REPORT OR BAD REVIEW INCRIMINATING PHOTOS A NEGATIVE COMMENT BY OR ABOUT YOU Negative- If it’s about you and you don’t want it showing up -
  12. 12. NOT ME- If it’s about someone else & it CAN’T be confused for you (and isn’t negative)- A CELEBRITYA WELL-KNOWN FIGURE SOMEONE WHO IS CLEARLY NOT YOUR AGE / PROFESSION
  13. 13. There are a few special cases…
  14. 14. A directory page- That lists your profile along with other people - If you can find your profile quickly when you click on the link, then mark it POSITIVE If you’re not easy to find, mark it NOT ME Our co-founder, Pete, is easy to find in this LinkedIn directory so he’ll mark it as positive.
  15. 15. someone Else’s Negative- That people could mistake for you - Like our co-founder Pete, who was being mistaken for: INSTEAD OF A criminal with the same name The REAL Pete Kistler, NOT a criminal
  16. 16. If you’re still not sure how to mark the result, click “Not Sure?”
  17. 17. If you don’t recognize the link, click to view it in a new window
  18. 18. GET YOUR SEARCH SCORE3 Once you’ve marked your first page of results, we’ll calculate your Search Score. 
 Don’t forget to share it with your friends!
  19. 19. Got questions?
  20. 20. Contact our awesome support team OR chat with someone during business hours by clicking this green tab 315-565-1799 )
  21. 21. Look great when employers, clients and even dates Google you.