2. They coined the ‘Death by Powerpoint’ term for a
reason. We’re here to change that. See how…
@branchtrack
3. The problem: linear training is ineffective
Most customer interactions are non-linear yet training is usually as linear as a deck of
slides. Creating a realistic and engaging learning experience is a complex project.
Non-linear, interactive training shows huge engagement & superb results
2.3x +9%
@branchtrack
94%
Reference project achieved
94% voluntary participation
Learners were keen to go
through training 2.3 times
Management reported 9%
increase in sales over 90 days
4. The problem: quality training is expensive
Creating a realistic and engaging learning experience is a complex, expensive project. Only
big companies can try and tackle that (and they still fail all too often).
83%
16%
1%
Only 9 371 (1%) of
US companies can
afford quality online
training
1000+ employees 100-1000 employees 20-99 employees
@branchtrack
526 307 (83%) of US
companies are
unlikely to be able to
afford e-learning
99 486 (16%) of US
companies can only
afford less effective,
linear training
That is where we play!
5. The solution: an affordable SaaS to bring
interactive learning to everyone
It’s so easy to use that anyone can do it. Learners love it, because it makes training
relevant and engaging. Training managers confirm that it delivers tangible results.
@branchtrack
6. Training & e-learning is a huge market
with a permanent growth
Training expenditure in 2013 E-Learning industry alone
$307B The global market for training expenditure in
@branchtrack
2013 was about $307B, an increase from
$292B in 2012. North America represents
about 46% of the global market
$56.2B E-Learning is a $56.2 billion industry, and it's
predicted to double by 2015 according to
analyst reports. 77% of American
corporations use online learning.
And yet there isn’t a good way to build training that is engaging, interesting and
impactful. Most of that market is dedicated to building “death by powerpoint”.
7. Innovation in training is long overdue
The HR Technology landscape is
exploding with growth and
innovation. Games in e-Learning are
more popular now than ever before…
Adding games to training is a great way
to increase interactivity and create an
@branchtrack
enjoyable learning environment.
One way to motivate people is to
present them with practical
challenges, encourage them as they
progress through levels, and get
them emotionally engaged to
achieve their very best.
Gamification does just that.
8. Revenue model
@branchtrack
Currently, we sell
authoring licenses
(pay per author)
In 2015, we will adopt an
exponentially scalable model
by introducing two features:
• hosting and analytics
(pay-per-learner)
• marketplace for training
authors and businesses
(sales commission)
9. Built by professionals for professionals
We combine the strongest sides of e-learning and web development.
@branchtrack
Sergey Snegirev
founder & CEO
6 years of experience
in online learning, co-founded
INTEA Learning
Technologies (e-learning
company)
LinkedIn
Raivis Freimanis
co-founder & Head of Sales
10 years of experience in
HR consulting and
executive search, co-founded
INTEA Learning
Technologies
LinkedIn
Sergey Margaritov
co-founder & CTO
10 years of experience as
full stack web developer
(RoR, Backbone.js, HTML5/
CSS3) both on startup
projects and in enterprise
software
LinkedIn
Jean Mauris
co-founder & UI/UX
Serial entrepreneur with 15
years of experience in web/
mobile design &
development, founder of
eegloo business lab
LinkedIn
10. Capital needs
@branchtrack
We have:
• growing users base
• product that people love
• initial revenue stream
• talented core team
• roadmap with highly
requested features
In 2015, we will grow our team
from 3 to 6 people to strengthen
our marketing and business
development competences,
which will require a seed
investment of $300’000.
Within 12 months, we will grow our user base
and conversion rates to become a self-sustainable
company. We will launch an
exponentially scalable revenue model and
establish scalable marketing channels. Our user
base is expected to grow by a factor of 20.
Sergey Snegirev
+371 2834 3319
sergey@branchtrack.com
skype: ssneg_
www.branchtrack.com
