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Brief template and sample - B2B content development
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Brief template and sample - B2B content development

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You can develop better B2B marketing content with clear expectations using a written content development brief. The more specific you can be in the brief, the happier you will be with what is …

You can develop better B2B marketing content with clear expectations using a written content development brief. The more specific you can be in the brief, the happier you will be with what is developed.
Here is an example of a sample brief (click here to download a working copy).


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  • 1. Better Practice SeriesB2B Content Development Brief TemplateYou can develop better B2B marketing content with clear expectations using a written contentdevelopment brief. The more specific you can be in the brief, the happier you will be with what isdeveloped.Here is an example of a sample brief (click here to download a working copy).What Should You Do NextDownload the content development brief templateUnderstand customer decision stages and how to use them to create better contentRequest a Brainrider content development quote BETTER RESULTS BETTER WEBSITES BETTER CONTENT BETTER PROGRAMS BETTER PRACTICE RESOURCES 386 Huron Street Toronto, ON M5S 2G6 416.900.3310