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Navigating Change Online
Navigating Change Online
Navigating Change Online
Navigating Change Online
Navigating Change Online
Navigating Change Online
Navigating Change Online
Navigating Change Online
Navigating Change Online
Navigating Change Online
Navigating Change Online
Navigating Change Online
Navigating Change Online
Navigating Change Online
Navigating Change Online
Navigating Change Online
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Navigating Change Online

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Published in: Business
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Transcript

  • 1. Q: Does Brand Navigation feel more like… A . B.
  • 2. Welcome To Permanent Whitewater Where The Only Constant Is Change
  • 3. So If We’re Navigating Brands Through Seas of Change, What Can We Learn from The Navy?
  • 4. USS Benfold Transforms From Worst To First
  • 5. See The Ship Through The Eyes of The Crew
  • 6. Innovation Knows No Rank
  • 7. All Hands On Deck
  • 8. No Aye-Aye Men Or Women
  • 9. Cultivate a Culture of Captaincy
  • 10. Navigate By The Stars
  • 11. Sail Close To The Wind
  • 12. Fly True Colors
  • 13. Get Over Command & Control
  • 14. Get On With Commitment & Cohesion
  • 15. It’s OUR Ship
  • 16. Navigating Brands While Navigating Change Is Not Just Our Job. It’s Our Adventure.

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