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Why planners and creatives should become best friends

by Boondoggle

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Likes: 381
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Julien Doudet at Climats Media Congrats, nice work ! 2 weeks ago

Are you sure you want to

leonardo eugenio ross-rivera at leonardo eugenio ross-rivera because the strategy is the start of creativity in all practical terms. 4 months ago

Alex Drozdovsky, Creative Strategic Lead @ BBDO ★ MADPRESENTER Many thnx for this upload! Very right ideas and wording! 6 months ago

Carlos Rubi One of the best and most relevant presentations that I have seen in a long time. Perhaps, a little too idealistic in terms of agency bureaucray, but excellent nonetheless. 9 months ago

stef1969 @ Marcos Bendrao Thx! 1 year ago

Marcos Bendrao, brand and innovation strategy at Ethical super presentation. very insightful!!! thanks a lot! 1 year ago

Stefani Chambers, Creative strategist at Ogilvy/Planning Director very good!!! i dont describe my self as a planner but a creative strategist, i belive there is no planning if ther is no stretegy, and there is no strategy if there i no creativity. I loved it 1 year ago

Florencia Parodi, Planner at PRANA Muy claro el límite entre el laburo del planner y el de los creativos. Clarificador 1 year ago

Sanu Pratomo at ICC | Indonesia Creative Center very good examples 1 year ago

Jerry van den Broeke OMG...120 slides to make one point. Still a good point but like slide 111 most. And, Stef, I even think old fashioned advertising dino's will agree with you. So whats new? I am in for a beer by the way, our habitat in near each other... @jerryenzo 1 year ago