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Marketing - ShrinkRay

Marketing - ShrinkRay



A brief description of an intuitive service to engage your customers or employees using Mobile.

A brief description of an intuitive service to engage your customers or employees using Mobile.



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    Marketing - ShrinkRay Marketing - ShrinkRay Presentation Transcript

    • All About ShrinkRay A simple, no hassle way for your business to go mobile.
    • It’s getting harder to Reach your Customers – Guess What?
    • What If…
      • … as a business you could forget technology
      • … you could create and distribute mobile applications as if you were writing an email or surfing the internet?
      • … you could engage your customers with offers and specials at the point at which they would most act?
      • Now you can.
    • The ShrinkRay Promise
      • “ Attract, engage & convert your prospects to customers. Leverage social media and search engine optimization. Interact with customers and promote your brand – all on any device without programming!”
    • ShrinkRay - It’s a Platform, as a Service
      • Build any micro application (think widget!) for any mobile device, mobile browser, desktop, or Social Network and publish or deploy all from one place – without programming.
      • Built to allow you to create, deploy and track any micro application (especially mobile ones). It takes away all the complexity of creating applications.
    • 1. Creating your Applications – Simple, no programming
      • An easy to use, intuitive GUI let’s you rapidly create your applications.
      • Use your existing content, create new, add mash-ups from different web sources.
      • Test drive and preview your applications.
      • Take advantage of location, calendar, and contacts from the device for mobile applications using our BlackBerry or iPhone Shell
    • 2. Customize your Application
      • ShrinkRay has built in presentation templates to make your job even easier.
      • You can also import or write your own template to customize your look and feel.
      • Add meta data to improve your SEO (search engine optimization) efforts.
      • Add advertising, we bundle our own version on OpenX (by far the best open source ad solution)
      • Extra, Extra: Add RSS feeds, Maps, Location services, Click-to-call, Voice Transcripting…and more.
    • 3. Publish and Distribute
      • Publish effortlessly
      • Your micro application is available as soon as you create it. We host it for you as part of the ShrinkRay Service.
      • You can deploy to iGoogle and Facebook as standard micro applications.
      • “ Wrap” your content in our BlackBerry or iPhone Shell and extend your reach through the AppWorld and iTunes application stores.
      • Our social publishing network is expanding daily (in the meantime, simply cut and past the code snippet in our handy Snippet Box)
    • 4. Track in Real Time
      • Track all the information you wish about your applications:
          • Who is using
          • Detailed traffic analytics
          • From where – continent, country, state, province, region, city
          • Which Devices
          • Which networks
          • Establish and track events
      • Create custom reports for management
      • or allow your management to access the dashboard themselves (who knows what they really want to see!)
    • No Infrastructure (unless you want it).
      • ShrinkRay is a service you access from your browser. In the rich GUI, you create and manage your micro applications. No software is needed.
      • Track Users, geography, devices,
      • Complete Analytics
      • Rapidly design, manage, preview, test and deploy your applications.
      • Easy to Use GUI
      • Use our templates to speed development or import or develop your own in our CSS editor.
      • Ready to Use Templates
    • ShrinkRay – Used by some of today’s top Companies
      • I highly recommend BoomBoat as a mobile technology partner. - Kjell Hegstad, Head of Mobile Banking, ING DIRECT USA -
    • BoomBoat
      • [email_address]
      • http://www.linkedin.com/pub/4/a71/b06
      • http://www.twitter.com/boomboat
      • 416-506-0824 x263