Mrs. India 2000-2010: A Perspective

Life Begins After Marriage…

 Open to married Indian women under 50 (age limit was 55 until 2006)  Requirements – Attractive, Vivacious & Maintained  Winner represents India in Mrs. World contest  1st runner up represents India in Mrs. Globe contest  5-6 participants selected from each region, finalists to complete 1 month term called, Maureen Wadia Survival Course (helps you face anything – including irate husbands)

 Launched in 2000  Inspired by › Mrs. World, www.mrsworld.com (since 1985) › Mrs. America, www.mrsamerica.com › Mrs. United States National Pageant®, www.mrsunitedstates.com › Mrs. Globe, www.mrsglobe.com

 President, Gladrags Beauty Pageants; Editor in Chief & President, Gladrags Career Academy  Director, Wadia Hospitals of Women & Children  Wife of Nusli Wadia, Mother of Ness Wadia & Jehangir Wadia  Businesswoman, trendsetter, former model, leader & style guru; was a airhostess with Air India  Believes in training, strict discipline and tough work “A 24x7 woman is a woman who is a wife and mother and much more, one who is multi- talented and who can easily juggle five tasks at the same time,” – Maureen Wadia

 2001 - Aditi Gowitrikar (Mumbai)  2002 - Jasmine D‟Souza (Mumbai)  2003 - Tania Soni (Hyderabad)  2004 - Naina Daliwal (Chandigarh)  2005 - Shilpa Reddy (Hyderabad)  2006 - Shilpa A. Singh (Mumbai)  2007 - Jimmy Nanda (Ahmedabad)  2008 - Madhvi Awasthi (Chandigarh)  2009 - Sophia Handa (Mumbai)  2010 - Kavita Sachdev (Mumbai)

 47 participants  Aditi Gowitrikar - First Winner of Gladrags Mrs. India edition, winner of Mrs. World 2001  Patrons – Smita Thackerey, Achla Sachdev

 18 contenders  Winner – Jasmine D‟souza (25 years); tie with Mrs. USA  1st runner up – Rashmi Mathur  2nd runner up – Tanaaz Currim

 Winner – Tania Soni (Hyderabad)  Judges – Field Marshal Sam Maneckshaw, Poonam Sinha, Ayesha Shroff, Raveena Tandon

 23 finalists  Held on November 22 at National Centre for Performing Arts, Nariman Point, Mumbai  Winner – Naina Dhaliwal (Ludhiana)  1st runner up – Kanwal Toor (Delhi)  2nd runner up – Sucheta Wangkhem (Imphal)

 20 constestants  Judges – Nyonika Chatterjee, Priety Jinta, Fardeen Khan, Sajid Khan  Winner – Shilpa Reddy (Hyderabad)  1st runner up – Aditi Nijhawan  2nd runner up – Uma Ghosh Deshpande

 20 finalists  Winner – Shilpa A. Singh (30); Mrs. India Globe 2006  1st runner up – Pallavi Walia Raj (27)  2nd runner up - Lakshmi Nijjar  Judges - Field Marshal Sam Maneckshaw, Poonam Sinha, Ayesha Shroff, Raveena Tandon, Sunita Menon, Chetan Hansraj, Koena Mitra, Akshay Kumar,

 22 finalists  Winner - Jimmy Nanda; Mrs. Universe Runner Up 2007  1st runner up – Carol Pinto  2nd runner up – Nandini Jajodia

 22 contestants  Winner – Mrs. Madhvi Awasthi  1st runner up – Tanu Singh  2nd runner up – Yukti Mehandiratta  Judges – Mrs. Maureen Wadia, Shabana Azmi, Mahima Choudhury, Malaika Arora Khan, John Abraham, Mehul Choksi, Mr. S. K. Gupta, Dr. Amardas Gupta, Rajiv Nagi

 Judges – Mahima Chaudhry, Neetu Chandra, Sonu Sood  Winner – Sofia Handa  1st runner up – Shrima Rai  2nd runner up – Shivalika Sharma Deshmukh

 Theme – „A Woman of Substance‟  Not a beauty pageant, contest of values, integrity, & unconditional love  Contest Format › A reality TV series › A contest of brains & competence in all fields › A contest with high level of family participation & emotional connect

 3200 applicants – 20 contestants  Estimated budget – $12000-$13000 (5.85L)  Penalty for leaving show - $10000 (4.5L)  Showcased on NDTV Imagine  Tasks and critiques - › Reality TV show format › Dance Competition › Contestants were given $20 (Rs.900/-) to buy a good dress › 3 girls in 1 room – twin beds, 1 bathroom › Photo Shoot at 8AM › No medical help provided

 20 contestants – 12 finalists  Judges - Mugdha Godse, Irfan Pathan, Mrs Shanta Roy, Mrs Maureen Wadia, Madhur Bhandarkar, Ness Wadia  Winner – Kavita Sachdev  1st runner up – Jaysheel Anand (Bengaluru)  2nd runner up – Karishma Mookhey (Chandigarh)

Mrs. INDIA - Life Begins After Marriage…

 Haier Gladrags Mrs. India Contest Gladrags, Mumbai Phone: 66628855/66628877 (Monday to Fridays between 11AM-6.30PM)  Contact: Joy, Rohit or Odette  Email: mrs.india@gladrags.in

Mrs. India 2000-2010: A Perspective

by Chitra Raghavan

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