Bob Hastings Buick-GMC, Inc.
800 Panorama Trail
Rochester, NY 14625
2 010 BU I C K LU C E R N E
W H AT YO U D R I V E I S T H E P RO D U C T O F W H O YO U A R E .
You don’t define your identity based on the type of vehicle you drive. Instead, you select a vehicle based on how accurately
it expresses your character – and embodies your journey. Lucerne is the intelligent luxury sedan that projects the quiet
confidence of its owner – with restrained yet assured styling, an array of advanced technology and sophisticated
performance. The elegance of its exterior lines is complemented by the cabin’s exceptional level of craftsmanship
and quiet. The full story is only revealed when you get behind the wheel and feel the robust power, enhanced driver
control and refined road manners. The automobile you were always meant to drive: THE 2010 BUICK LUCERNE.
For more information about Lucerne, visit buick.gm.ca
INTEGRATED DESIGN MEETS INTEGRATED TECHNOLOGY. Your first impression of Lucerne is created by its
exterior design – how its fluid lines flow together seamlessly. They demonstrate how all the distinct design elements
– from Buick’s signature waterfall grille and portholes to its road-hugging stance – carry a unified style. Every line
is resolved – every detail is given meticulous attention. The same can be said for Lucerne’s technology. Systems
like the standard full-function traction control, four-wheel ABS and available StabiliTrak® electronic stability control
react in tandem to enhance driver control. Design and technology are integrated flawlessly in Lucerne.
Lucerne CXL, shown in Quicksilver Metallic with available equipment.
V8 POWER MEETS MAGNETIC HANDLING. Take Lucerne’s graceful form and then add another
dimension with inspiring performance. The quintessential Lucerne – Super. Equipped with the
renowned 292 horsepower 32-valve High Output 4.6L Northstar V8 engine that responds with
conviction, whether you are accelerating from a standing start or executing a crisp passing
manoeuvre. The assured handling heightens your feeling of command, with a Magnetic Ride
Control® suspension that reads the road 1000 times a second and automatically adjusts
shock absorber damping accordingly. And the feel is more precise, thanks to
the Magnasteer ® speed-sensitive, variable-assist power steering system.
Power and control in perfect harmony – Lucerne Super.
Lucerne Super, shown in Quicksilver Metallic with available equipment.
EXQUISITE DESIGN MATCHED BY EXQUISITE CRAFTSMANSHIP. Lucerne’s cabin is
defined by spaciousness, quiet, the quality of materials and meticulous craftsmanship.
The quiet is the product of Buick’s exclusive QuietTuning™ technologies and tactics
that reduce, block and absorb noise. The exclusive feeling this hushed environment
Lucerne Super, shown with perforated leather-appointed seating in Ebony with available equipment.
creates is then further enhanced with premium materials such as the perforated leather-
appointed seating surfaces and suede inserts that are standard with Super and available
on CXL. The seats feature French seams, demonstrating an impeccable attention to detail.
It is a cabin designed and appointed to create an exquisite level of comfort and luxury.
THE GENIUS IS IN THE DETAILS. Every aspect of your driving experience
in Lucerne has been anticipated and provided for. That begins with
such fundamental elements as the cabin’s temperature control. Heated
front seats and steering wheel, as well as automatic dual-zone climate
controls are included in CXL and Super. And to help you find your
optimal seating position, all models include front seats featuring power
adjusters. Music then takes centre stage – particularly if you opt for
the premium harman/kardon ® nine-speaker amplified audio system
that’s standard on Super and available on CXL. You can also connect
to 130 channels of programming with XM Satellite Radio™, which is
standard on CXL and Super and available on CX. There’s no need to
focus on the details, because we already did.
*Available in 10 Canadian provinces and the 48 contiguous United States. Subscription sold separately after trial period.
AT LEFT. Walnut Burl accents set the tone on Super’s heated steering wheel.
TOP. The available leather-appointed seating features French stitching and
perforated suede inserts.
AT RIGHT ABOVE. The premium harman/kardon nine-speaker amplified 280-watt
audio system is standard in Super and available on CXL.
AT RIGHT BELOW. The available voice and touch-screen activated DVD-based
Navigation System covers more than 10 million kilometres of North American roads.
TECHNOLOGY WITH VERY PRACTICAL ADVANTAGES. Lucerne’s sophisticated array of
technology serves a number of different functions. Engine management features like Variable
Valve Timing (VVT) on the 227 horsepower 3.9L V6 engine help optimize both output and
fuel efficiency. Further enhancing your convenience is the remote vehicle starter system that’s
standard on Super and available on CX and CXL. The safety technology is also advanced,
T E C H N O L O GY
DOES YOUR VEHICLE HAVE A HELP BUTTON? With OnStar,* you can get the help you need at the push of a button. If you’re in a collision, you don’t even
need to ask for help – sensors around your vehicle can automatically alert an OnStar Advisor. If your vehicle is stolen, we can use GPS technology to help
police find it. OnStar with 1 year of the Directions & Connections Plan is included on all Lucerne models. Also included with the Directions & Connections
Plan is Turn-by-Turn Navigation. * It’s the simplest and smartest navigation system available. Just push the OnStar button and tell the Advisor where you want
to go, then turn-by-turn directions are downloaded to your vehicle. No one offers more ways to help you on the road. Learn more at onstar.ca
with the comprehensive OnStar ® system that is standard equipment. Helping you see the
unseen are the available Side Blind Zone Alert that informs you when a vehicle is entering
your blind spot – and the Lane Departure Warning system, which reads road markings when
you are driving above 56 km/h (35mph), sending visual and audible cues when you stray
from the lane. Sight and sound in very clear focus – in Lucerne.
*OnStar services require vehicle electrical system (including battery), wireless service and GPS
satellite signals to be available and operating for features to function properly. OnStar acts as a
link to existing emergency service providers. Subscription service agreement required. Ability to
locate stolen vehicles varies with conditions. Call 1.888.4ONSTAR (1.888.466.7827) or visit Lucerne CXL, shown in Quicksilver Metallic with available equipment.
onstar.ca for OnStar’s Terms and Conditions, Privacy Statement, and details and system limitations.
**Turn-by-Turn Navigation not available in certain areas. Visit onstar.ca for coverage map.
L U C E R N E M O D E L OV E RV I E W
LUCERNE CX LUCERNE CXL LUCERNE SUPER
Lucerne CX features include: Lucerne CXL supplements Lucerne Super is distinguished
• 227 hp 3.9L V6 engine with the CX features with: by these features:
Variable Valve Timing (VVT) and • Leather-appointed seating surfaces • 292 hp 4.6L Northstar High Output
FlexFuel capability • Heated front bucket seats with V8 engine
• GM Oil Life Monitoring System power 8-way driver and front-passenger • StabiliTrak electronic stability
• 4-wheel disc brakes with ABS seat adjusters control system
• Full-function traction control • Heated leather-wrapped steering wheel • Magnetic Ride Control suspension
with cruise and audio system controls • Magnasteer variable-assist rack-and-
• Auto rear-level control suspension
• Automatic dual-zone climate control pinion steering
• 17-in. aluminum wheels
• Cargo convenience net • 18-in. aluminum wheels
• Tire pressure monitoring system
• Bluetooth connectivity • Ultrasonic rear parking assist
• Fog lights
• XM Satellite Radio • Dual chrome exhaust tips
• Chrome exhaust tip
• Universal home remote. • Remote vehicle starter system
• Programmable remote keyless
entry system • Audible/visible theft-deterrent system
• Heated, power exterior mirrors with • Power tilt and telescopic steering column
driver-side auto-dimming feature • Heated Walnut Burl steering wheel with
• 6 air bags cruise and audio system controls
• Power 6-way driver and front-passenger • Walnut Burl shifter
seat adjusters • Leather-covered upper instrument panel
• Tilt steering column • Unique gauge cluster, door sill plates and
• Leather-wrapped steering wheel with embroidered floor mats
cruise and audio system controls • harman/kardon 9-speaker 280-watt
• Auto-dimming interior rear-view mirror audio system
• Air conditioning with particulate filter • In-dash 6-disc CD changer.
• 6-speaker audio system with
CD player, MP3 playback and auxiliary
audio input jack
• Power windows and programmable
• Cruise control
• Walnut Burl woodgrain trim
• OnStar with 1 year of the
Directions & Connections Plan
and Turn-by-Turn Navigation.
14 MODEL OVERVIEW
L U C E R N E S TA N DA R D & O P T I O N A L E Q U I PM E N T
SAFETY & SECURITY CX CXL SUPER EXTERIOR CX CXL SUPER
Air bags – dual-stage, driver and front-passenger, frontal, passenger-side Fog lights – projector beam S S S
dual-depth with automatic air bag suppression Passenger Sensing System S S S Glass – Solar-Ray®, tinted S S S
Air bags – driver and front-passenger, seat-mounted side-impact S S S Lights – front cornering S S S
Air bags – front-to-rear, head curtain side-impact S S S Mirrors – manual folding, power remote control, heated with driver-side
Brake/transmission shift interlock S S S auto-dimming feature S S S
Door locks – power, programmable with lock-out protection S S S Mouldings – bodyside, body-colour with chrome inserts and body-colour rockers S S S
Door locks – rear, child-security S S S Mouldings – lower deck lid, chrome – O3 S
Headlights – halogen, Daytime Running Lights with automatic light control Sunroof – power, sliding glass panel with express-open feature O4 O O
(includes Twilight Sentinel® with delay feature) S S S Tires – P235/55R17 all-season† S S –
Keyless entry system – remote, programmable S S S Tires – P245/50R18 all-season† – – S
Lane Departure Warning and Side Blind Zone Alert1 – includes integrated Wheels – 17" x 7" aluminum, Bright Silver finish (A) S S –
turn signals – O 1
Wheels – 17" x 7" aluminum, chrome-plated finish (B) O O5 –
OnStar In-Vehicle Communications and Assistance Service – includes 1 year
of the Directions & Connections Plan* and Turn-by-Turn Navigation** S S S Wheels – 17" x 7" aluminum, chrome-clad (C) – O3 –
Safety restraints – LATCH (Lower Anchors and top Tethers for Children), Wheels – 18" x 7.5" aluminum, Bright Silver finish (D) – – S
rear seats S S S Wheels – 18" x 7.5" aluminum, chrome-plated finish (E) – – O
StabiliTrak – electronic stability control system O2 O2 S Windshield wipers – flat-blade, 2-speed with variable delay (intermittent) S S S
Theft-deterrent system – audible/visible, content theft system O2 O2 S CXL Special Edition Package – includes chrome deck lid moulding, CXL
Theft-deterrent system – electronic immobilizer S S S Special Edition badging, 17" chrome-clad aluminum wheels, custom
perforated suede-appointed seating and premium embroidered floor mats – O6 –
Traction control – electronic, full-function, all-speed S S S
Driver Confidence Package – includes StabiliTrak electronic stability control
Ultrasonic rear parking assist – rear obstacle detection system with system, ultrasonic rear parking assist with audible warning system,
audible warning O2 O2 S audible/visible content theft alarm and remote vehicle starter system O O –
Battery – with run-down protection S S S Air conditioning – manual, single-zone with particulate filter S – –
Brakes – power, 4-wheel disc S S S Air conditioning – automatic, dual-zone, with particulate filter, includes
Brakes – 4-wheel anti-lock braking system (ABS) S S S exterior temperature display and rear-seat outlets O7 S S
Drive – front-wheel S S S Armrest – rear-seat, centre with pass-through and dual cupholders S S S
Engine – 3.9L V6 VVT with SFI, FlexFuel (E85 capable) Cargo convenience net O7 S S
Horsepower – 227 @ 5700 rpm; Torque – 237 lb.-ft. @ 3200 rpm S S – Console – front floor with armrest, dual cupholders and storage S S S
Engine – Northstar 4.6L High Output V8 with SFI Cruise control – electronic, steering-wheel-mounted with resume, coast and
Horsepower – 292 @ 6300 rpm; Torque – 288 lb.-ft. @ 4500 rpm – – S decelerate/accelerate features S S S
Engine – block heater O O O Floor mats – front and rear, carpeted S S –
Exhaust system – aluminized stainless steel S S S Floor mats – front and rear, embroidered carpet – – S
Exhaust system – single with chrome tip S S – Instrumentation – analogue cluster with Driver Information Centre
Exhaust system – dual with chrome tips – – S (includes speedometer, tachometer, coolant temperature and fuel gauge,
Steering – power, rack-and-pinion S S – GM Oil Life Monitoring System, low fuel and low windshield washer
fluid level indicators)8 S S S
Steering – power, Magnasteer magnetic variable-assist, rack-and-pinion – – S
Instrumentation – tire pressure monitoring system S S S
Suspension – 4-wheel independent, Ride & Handling S S –
Lighting – delayed entry/exit, theatre dimming, front courtesy, glovebox, front
Suspension – 4-wheel independent, Super with Magnetic Ride Control – – S map, rear courtesy reading and trunk S S S
Suspension – automatic rear-level control S S S Mirror – rear-view with auto-dimming feature S S –
Transmission – 4-speed automatic with overdrive S S S Mirror – rear-view with auto-dimming feature and compass – – S
Vehicle starter system – remote O2 O2 S Retained accessory power S S S
Steering column – tilt adjustable S S –
Steering column – power tilt adjustable and telescopic – – S
Steering wheel – leather-wrapped with cruise and sound system controls S – –
Steering wheel – heated, leather-wrapped with cruise and sound system controls – S –
Steering wheel – Walnut Burl wood finish, heated (includes wood shifter
on 5-passenger) – O S
Sunshades – LH and RH padded; sliding extendable, with illuminated
vanity mirrors S S S
Trunk – release, power remote S S S
Universal home remote – 3-channel transmitter O7 S S
Windows – power, driver’s express-down feature S S S
Comfort & Convenience Package – includes automatic dual-zone climate
controls, Bluetooth mobile phone connectivity, cargo convenience net
and universal home remote transmitter O – –
Memory Package – automatically recalls settings for 2 drivers based on
their individual remote access key fob: the recall function remembers the
position of the driver’s seat and exterior rear-view mirror preferences – S S
16 STANDARD & OPTIONAL EQUIPMENT
SEATS CX CXL SUPER
Cloth front bucket seats with centre floor console S – –
Heated leather-appointed front bucket seats with power 2-way lumbar
adjusters and centre floor console – S9 – D
Heated perforated suede-appointed front bucket seat inserts with power 4-way
lumbar adjusters and centre floor console – O 3
Heated and cooled perforated suede-appointed front bucket seat inserts with
power 4-way lumbar adjusters and centre floor console – O O
40/20/40 divided cloth bench front seat (6-passenger) O – – A
40/20/40 divided leather-appointed heated front bench seat (6-passenger) – O 10
Power 6-way driver and front-passenger seat adjusters S – –
Power 8-way driver and front-passenger seat adjusters – S S
All Lucerne sound systems include an electronically tuned AM/FM stereo
with MP3 playback compatible, seek, scan, auto tone control, speed-
compensated volume control, Radio Data System® (RDS), TheftLock®,
auxiliary input jack and digital clock S S S
AM/FM stereo with CD player S – – E F
AM/FM stereo with in-dash 6-disc CD changer – O S C C
AM/FM stereo with single CD player, DVD-based touch-screen
navigation system†† – O11 O
EXTERIOR, mm (in.)
Bluetooth – in-vehicle mobile phone connectivity system O7 S S
Wheelbase (A) 2936 (115.6)
6-speaker sound system S S –
Length (B) 5161 (203.2)
harman/kardon 9-speaker premium 280-watt sound system – O S
Width (C) 1874 (73.8)
XM Satellite Radio ‡
O S S
Height (D) 1473 (58.0)
S – Standard, O – Optional individually or in combination with other optional equipment. Front tread (E) – 17" wheels 1601 (63.0)
1 – Requires available Driver Confidence Package. – 18" wheels 1591 (62.6)
2 – Included with available Driver Confidence Package.
3 – Included with available CXL Special Edition Package. Rear tread (F) – 17" wheels 1587 (62.5)
4 – Requires Comfort and Convenience Package and Driver Confidence Package. – 18" wheels 1577 (62.1)
5 – Not available with CXL Special Edition Package.
6 – Requires Ebony or Cocoa/Shale interior trim.
7 – Included with available Comfort and Convenience Package.
8 – Includes compass in Driver Information Centre on CX and CXL, compass is included in interior rear-view mirror on Super.
INTERIOR, mm (in.) front/rear
9 – Includes perforated seating when available heated and cooled driver and front-passenger seats are specified. Headroom 1004/957 (39.5/37.7)
10 – Not available with CXL Special Edition Package.
11 – Requires available harman/kardon 9-speaker sound system. Legroom 1079/1051 (42.5/41.4)
* nStar services require vehicle electrical system (including battery), wireless service and GPS satellite signals to be
available and operating for features to function properly. OnStar acts as a link to existing emergency service providers. Shoulder room 1473/1448 (58.0/57.0)
Subscription Service Agreement required. Ability to locate stolen vehicles varies with conditions. Call 1-888-4ONSTAR
Hip room 1424/1448 (56.1/57.0)
(1-888-466-7827) or visit onstar.ca for OnStar’s Terms and Conditions, Privacy Statement and details and system limitations.
** urn-by-Turn Navigation not available in certain areas. Visit onstar.ca for coverage map.
† All-season tires may not satisfy winter tire requirements in all regions of the country. Tires specifically designed for severe winter
conditions and marked with the “winter tire” symbol may be required during certain months or in certain regions. Contact CAPACITIES/WEIGHT
your Provincial, Municipal or local road authority for information regarding which tires are required in your particular area.
At time of print, detailed map coverage is available for most major urban areas of the United States and for certain
†† Trunk, L (cu. ft.) 481 (17.0)
metropolitan areas of Canada (Vancouver, Calgary, Edmonton, Winnipeg, Windsor, London, Toronto, Ottawa, Montreal, Fuel tank, L (imp. gal.) 70 (15.4)
Quebec City and Halifax). Coverage is significantly limited outside these areas.
‡ Available in 10 Canadian provinces and the 48 contiguous United States. Subscription sold separately after trial period. Curb weight (est.), kg (lb.) – CX 1726 (3805)
– CXL 1819 (4010)
– SUPER 1825 (4023)
3.9L V6 VVT; 2.93 final drive ratio; 454 kg (1000 lb.) maximum gross trailer weight‡‡
4.6L Northstar HO V8; 3.71 final drive ratio; 454 kg (1000 lb.) maximum gross trailer weight‡‡
‡‡ Includes weight of trailer, cargo, passengers and equipment. All towing recommendations are subject to change. Trailer tongue
load should be 10% of the maximum trailer weight but should not exceed the load rating specified for that vehicle, engine or
hitch combination. See your dealer or refer to the Lucerne Owner’s Manual for details.
I N T E R I O R FA B R I C C O L O U R S
CX Cloth CXL Leather Super & CXL Special Edition Suede
39B – Cashmere 392/393 – Cashmere 194 – Ebony
83B – Titanium 402/403 – Shale 404 – Shale
832/833 – Titanium
E X T E R I O R /I N T E R I O R C O L O U R C O M PAT I B I L I T Y
EXTERIOR COLOURS 19 – Ebony 39 – Cashmere 40 – Shale 83 – Titanium
17 – Quicksilver Metallic • •
40 – White Opal 1,2
• • • •
41 – Black Onyx • • • •
57 – Cyber Gray Metallic • • • •
89 – Crystal Red Tintcoat* • • • •
91 – Pearl Frost Tricoat*,2 • • •
97 – Sand Beige Metallic • • •
98 – White Diamond Tricoat* • • • •
GGX – Light Bronze Metallic • • •
*Available at extra cost. Ebony interior is accented with Ebony trim.
1 – Not available on Super. Cashmere and Shale interiors are accented with Cocoa trim.
2 – Not available on CXL Special Edition. Titanium interior is accented with Dark Titanium trim.
18 COLOURS & WHEELS
17 – Quicksilver Metallic 40 – White Opal1,2 41 – Black Onyx
57 – Cyber Gray Metallic 89 – Crystal Red Tintcoat* 91 – Pearl Frost Tricoat*,2
97 – Sand Beige Metallic 98 – White Diamond Tricoat* GGX – Light Bronze Metallic
The exterior colours in this brochure are as close to the actual vehicle production colours as the printing process allows. For more
accurate colour samples, ask your sales consultant to see the dealer showroom vehicle colour display.
*Available at extra cost.
D – 18" Bright Silver finish
B – 17" chrome-plated aluminum wheel
E – 18" chrome-plated
A – 17" Bright Silver C – 17" chrome-clad aluminum wheel
finish aluminum wheel aluminum wheel