Networking: Finding existing groups Venture Street Network (Dunedin Area Business Association) Creative Networking for Women (Palm Harbor) Create your own group Develop the website for the group Seek local business owners to join through post cards and visits Adds to your professional resume for increased sales. Example of our local groups that are very recent… Dayton Young Professionals AssociationArticle only YAR Networking Website, largely my boss’ project
Web Development:The Business Owner Perspective Interest Level Branding, it’s more than a product! People vs. Robot: The care factor Sample Page Understanding of basic concept: research Competing The Deal Breakers – Discover this quickly! Price? Speed? Quality?
The Competition Today Outsourcing Websites made in India! Outsourced and copy pasted code! “Insourcing” Using only images provided vs… Being able to create new images *SIZZLE* Photography! (Explained later) *SIZZLE* Artwork! (Explained later) “Canned” website Fill in the blanks Cheap and easy form filled
Added Value Photography & Art Big *sizzle* point for you already Can go further: points of purchase / banners As creating the website goes on, the apparent need for these grows. Can always pitch the idea then can it. Customer Service Integration, esp. local level
Example of “Point of Purchase” Here’s where I send you a file. You’re cute I miss you Shall we take a break now? ;) The Guy that did our point of purchase: http://www.visualedgeimaging.com/ The ideas there would really follow up on things
Another Example…social networking http://www.omnispear.com/ They are looking for a web designer… Main thing to look at here is their Work and blog Facebook! Twitter, etc. Added value! It doesn’t always have to be design related You can get referenced from other design companies / the internet
Other Possibilities http://www.hockinghills.com/ Website with sub-websites Compare different places Some of the “sub-websites” are designed by the owners, some are links Is there something like this in the Tampa Bay area? We could be the first to create it!
Final Notes The first step is networking The second step is refining the process Added Values Customer Service The final step is to “marry” these ideas and integrate new ideas to continue to add value to our product. - Branding