We Aim for Accessible Seznam.cz


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Presentation from the 2013 ULD conference in Brno summing up what Seznam.cz has done, is doing and is working on in the accessibility field.

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We Aim for Accessible Seznam.cz

  1. 1. We Aim for AccessibleSeznam.czIrena Zatloukalová, Spokesperson, Seznam.cz
  2. 2. Seznam.cz?We offer news, entertainment, e-mail and other useful services…www.seznam.cz @izatlouk
  3. 3. Innovation is one of our company values. Thus we also aim to bring innovations to make the use of the Internet easier for everyone.www.seznam.cz @izatlouk
  4. 4. The Past
  5. 5. The very beginnings…2000 Seznam.cz starts cooperation withSeznam.cz receives the Blind Tereza Centre (now called ELSA)Friendly Certificate for the = the very beginnings of theHomepage Seznam.cz and news Seznam.cz s attempts forportal Novinky.cz accessibility2006www.seznam.cz @izatlouk
  6. 6. Where were we back thenAccessibility• had no big priority• was not neglected thanks to the professional work of our webmasters but it lacked coordination, control and further cooperation among other colleaguesWhat could we have done?• Leave it that way• Use the dogmatic accessibility rules• Chose our own compromisewww.seznam.cz @izatlouk
  7. 7. Our OwnSolution forAccessibilityIf the current ways you have are notgood for you, make your own one!
  8. 8. The grounds for our accessibilityOur aim:• Raise the level of accessibility among the highest number of services we provide (where it makes sense)Cooperation was needed: OUR SOLUTION:• Quite a big number of To prepare set of employees accessibility rules tailored• Many partners (e.g.. news directly for our needs: redactors) • Easy accessibility rulesEach of them with different level of • Easily sharableawareness of what accessibilitymeanswww.seznam.cz @izatlouk
  9. 9. The Rules of Accessible Seznam.cz www.seznam.cz @izatlouk
  10. 10. Check mechanisms• Webmasters: responsible for technical parameters• Product managers: responsible for the content• Our partners help us as well (SONS, ELSA)www.seznam.cz @izatlouk
  11. 11. What doesSeznam.czhavenowadays
  12. 12. Accessible Full Text SearchSpecial format of full text search so it is more accessible andreadable by Screen Readers.www.seznam.cz @izatlouk
  13. 13. Keyboard abbreviations standardIn unique cooperation with competing web portals we preparedunified set of keyboard abbreviations.Abbreviations are the same among pages, thus memorable andusable.See: ippi.cz/standard-klavesovych-zkratekwww.seznam.cz @izatlouk
  14. 14. CAPTCHA APICompletely Automated Public Turing test to tell Computersand Humans Apart was enriched by audio output for the blind.See: captcha-api.seznam.czwww.seznam.cz @izatlouk
  15. 15. The Future
  16. 16. Haptic mapsWith ELSA Centrum we are working on a special layer for Mapy.czthat will be able to generate automatically map data optimized forthe print of haptic maps!www.seznam.cz @izatlouk
  17. 17. Automatic subtitlesIn cooperation with the University in Liberec we are working onautomatic subtitling for our videos at Stream.czwww.seznam.cz @izatlouk
  18. 18. WCAG 2.0In Seznam.cz we are planing to replace our own Rulesfor Accessible Seznam with the international WebContent Accessibility Guidelines 2.0Less rules more principlesAnd thus we do recommend it to others as well ;)www.seznam.cz @izatlouk
  19. 19. We do acknowledge that our work on more accessible Seznam.cz never ends. Lukáš Marvan, the Manager of UI designers, Seznam.cz (in Seznam.cz still responsible for its accessibility)www.seznam.cz @izatlouk
  20. 20. Thank youIrena Zatloukalová, spokesperson, irena.zatloukalová@firma.seznam.czWith any questions please contact Lukáš Bob Marvan (@BobMarvan),who is the real author of these slideswww.seznam.cz @izatlouk