Content is King: Build Your Brand with Blogging & Email
by Blue Sky Factory on Mar 18, 2010
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Valuable content --> inbound links. Inbound links --> leads. Leads --> sales....
Valuable content --> inbound links. Inbound links --> leads. Leads --> sales.
It all starts with content. By providing your audience with valuable, relevant information, your company will benefit from inbound link love and ultimately more sales. Unfortunately many marketers get stuck in the planning phase. "What type of content do I share? What channels do I use to share? How do I best promote the content?"
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