www.BlueLinkERP.com
eCommerce Integration Mistakes
www.BlueLinkERP.com
Who we are?
Samantha Hornby
Marketing Coordinator
David Silva
Marketing Manager
www.BlueLinkERP.com
Poll
• How many people here work for or own a start-up?
• How many companies here use a 3rd party
ware...
www.BlueLinkERP.com
“My current order volume is manageable, why
do I need to worry about integrating my
backend system?”
•...
www.BlueLinkERP.com
“I just need order information pulled
down from my eCommerce store”
• Orders
• Credit card authorizati...
www.BlueLinkERP.com
“I can just pass info to my 3rd party warehouse, right?”
3PL
Warehouse Back-end Inventory & Accounting...
www.BlueLinkERP.com
Summary
• Be proactive in finding an appropriate system
• There’s more to integration than just order
...
www.BlueLinkERP.com
Problems With NO Integration
• Selling an item that you don’t have in stock
– Now you have to call the...
www.BlueLinkERP.com
Questions?
• Any other integration issues that we haven’t
discussed today?
• What major changes have s...
www.BlueLinkERP.com
Thank You!
Blue Link Associates
www.BlueLinkERP.com
905-660-0599 x230
LearnMore@BlueLinkERP.com
@BlueL...
Upcoming SlideShare
Loading in …5
×

eCommerce Integration Mistakes

1,464 views

Published on

This presentation discusses common mistakes people make when starting an eCommerce site and integrating it with their back-end inventory and accounting ERP software.

Published in: Business, Technology
0 Comments
2 Likes
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total views
1,464
On SlideShare
0
From Embeds
0
Number of Embeds
103
Actions
Shares
0
Downloads
10
Comments
0
Likes
2
Embeds 0
No embeds

No notes for slide
  • - Summarize findings
  • eCommerce Integration Mistakes

    1. 1. www.BlueLinkERP.com eCommerce Integration Mistakes
    2. 2. www.BlueLinkERP.com Who we are? Samantha Hornby Marketing Coordinator David Silva Marketing Manager
    3. 3. www.BlueLinkERP.com Poll • How many people here work for or own a start-up? • How many companies here use a 3rd party warehouse? • How many years have you been involved with eCommerce? – 1 or less – 2 or 3 – 4 or more
    4. 4. www.BlueLinkERP.com “My current order volume is manageable, why do I need to worry about integrating my backend system?” • Increased order volume requires an appropriate back-end system with proper integration • A realistic timeline for getting a new system is not overnight • Realistic timeline = 3 months for backend implementation + time searching
    5. 5. www.BlueLinkERP.com “I just need order information pulled down from my eCommerce store” • Orders • Credit card authorization • Customer information: Shipping address, billing info etc. • Inventory availability • Order status • Pricing • Product information: descriptions, images, attributes Other Important Information:
    6. 6. www.BlueLinkERP.com “I can just pass info to my 3rd party warehouse, right?” 3PL Warehouse Back-end Inventory & Accounting System Front-end eCommerce
    7. 7. www.BlueLinkERP.com Summary • Be proactive in finding an appropriate system • There’s more to integration than just order info • Your backend system should be the foundation of eCommerce integration – ERP is the relationship – eCommerce is the sex
    8. 8. www.BlueLinkERP.com Problems With NO Integration • Selling an item that you don’t have in stock – Now you have to call the customer and explain the situation • Delay in received product being reflected on the site – Now you have lost sales because they are still “out of stock” • Manually update product information – pricing, descriptions etc. • Maintaining customer information
    9. 9. www.BlueLinkERP.com Questions? • Any other integration issues that we haven’t discussed today? • What major changes have seen with eCommerce integration in the last several years?
    10. 10. www.BlueLinkERP.com Thank You! Blue Link Associates www.BlueLinkERP.com 905-660-0599 x230 LearnMore@BlueLinkERP.com @BlueLinkERP

    ×