Your SlideShare is downloading. ×
  • Like
Turning Old World Content into Content Marketing Assets for the Future
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×

Now you can save presentations on your phone or tablet

Available for both IPhone and Android

Text the download link to your phone

Standard text messaging rates apply

Turning Old World Content into Content Marketing Assets for the Future

  • 638 views
Published

A step-by-step guide for marketing directors and teams transitioning their content and teams into a content marketing world. …

A step-by-step guide for marketing directors and teams transitioning their content and teams into a content marketing world.
What are your re-usable assets? Which skills/roles are transferable? What's a possible process for making the change?

Presentation by Carden Calder at Content Marketing World 2013 Financial Summit in Cleveland, Ohio on 12 September 2013.

Published in Technology , Business
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
    Be the first to like this
No Downloads

Views

Total Views
638
On SlideShare
0
From Embeds
0
Number of Embeds
1

Actions

Shares
Downloads
4
Comments
0
Likes
0

Embeds 0

No embeds

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide

Transcript

  • 1. Turning Old World Content into Content Marketing Assets for the Future: A Step-by-Step Guide for Marketing Directors Carden Calder Founder and Managing Director, Bluechip Communication