Turning Old World Content into Content Marketing Assets for the Future
Upcoming SlideShare
Loading in...5
×
 

Turning Old World Content into Content Marketing Assets for the Future

on

  • 1,016 views

A step-by-step guide for marketing directors and teams transitioning their content and teams into a content marketing world. ...

A step-by-step guide for marketing directors and teams transitioning their content and teams into a content marketing world.
What are your re-usable assets? Which skills/roles are transferable? What's a possible process for making the change?

Presentation by Carden Calder at Content Marketing World 2013 Financial Summit in Cleveland, Ohio on 12 September 2013.

Statistics

Views

Total Views
1,016
Views on SlideShare
987
Embed Views
29

Actions

Likes
0
Downloads
4
Comments
0

1 Embed 29

https://twitter.com 29

Accessibility

Categories

Upload Details

Uploaded via as Adobe PDF

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

Turning Old World Content into Content Marketing Assets for the Future Turning Old World Content into Content Marketing Assets for the Future Presentation Transcript

  • Turning Old World Content into Content Marketing Assets for the Future: A Step-by-Step Guide for Marketing Directors Carden Calder Founder and Managing Director, Bluechip Communication