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SHRM Twitter 101 Presentation - Tweet This!

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Trained the employees at SHRM and the Society of Human Resource Management on how to use Twitter. It was a 2 hour presentation that covered the basics of Twitter for connecting, learning, …

Trained the employees at SHRM and the Society of Human Resource Management on how to use Twitter. It was a 2 hour presentation that covered the basics of Twitter for connecting, learning, communication and marketing.

Published in: Business
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Transcript

  • 1. Tweet This! Twitter for Business Jessica Miller-Merrell, SPHR
  • 2. What is Twitter? • Concept Created in 2006 by Obvious Corp. • Called Twttr • Platform based on text messaging • Third largest search engine in the world
  • 3. What is Twitter? 140 125 million users characters 6 Million tweets/day
  • 4. The Language of Twitter ??? •Bio •Tweet •RT (retweet) •@ (at symbol) •DM (direct messsage) •Hash Tag (#)
  • 5. Bio
  • 6. tweet
  • 7. RT
  • 8. “@” “@”
  • 9. DM
  • 10. “#”
  • 11. Crafting Your Strategy Activity •2 Minutes •Circle numbers in order from 1 to 54 •Go!
  • 12. Crafting Your Strategy •Chaos vs. Strategy •Enchantment •Target your audience •Use time saving tools
  • 13. Your Voice •Business is the front. Party in the back. • 70% Business in the front. 30% Party in the back •Social Media Mullet
  • 14. Twitter Tools Hootsuite
  • 15. Search.Twitter.com
  • 16. Tweet Adder
  • 17. What the Hashtag&TweetChat
  • 18. Social Oomph
  • 19. Best Practices • • • • • • • Add a picture Tweet daily Follow those that interest you Make mistakes Strategy Develop offline relationships Social Media Mullet
  • 20. free Stuff Visit www.blogging4jobs.com& click on sidebar to download a copy of my free e-book on Facebook Fan Pages or visit http://bit.ly/fGNCvp.
  • 21. more about the speaker Jessica Miller-Merrell, SPHR www.blogging4jobs.com 405.343.5751 jessica@xceptionalhr.com @Blogging4Jobs

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