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Georgian Internet Overview

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Transcript

  • 1. GEORGIAN INTERNET OVERVIEW Sandro Tarkhan-Mouravi
  • 2. Structure
    • Websites
    • trends, niches, particular sites, ads
    • IT Crowd
    • companies, individuals, education
    • Environment
    • infrastructure, market potential, legislation
  • 3. Websites Warez Craze
    • Popularity
    • Ease of creation
    • Ease of maintenance
    • Lack of control
    • Empty niches
    Hop.ge 15 Link.ge 14 Tvali.ge 13 Allmovies.ge 12 File.ge 11 Myauto.ge 10 Games.jeje.ge 9 Files.ge 8 Magtifun.ge 7 Forum.ge 6 Allshares.ge 5 Gol.ge 4 Top.ge 3 Myvideo.ge 2 Avoe.ge 1 Top.ge Offline.ge 15 Babajana.com 14 Mus.ge 13 None.ge 12 Bude.ge 11 Hop.ge 10 Rustavi2.com 9 Link.ge 8 File.ge 7 Myauto.ge 6 Games.jeje.ge 5 Files.ge 4 Gol.ge 3 Myvideo.ge 2 Avoe.ge 1 Top.internet.ge
  • 4. Websites Blogs
    • Location
      • Wordpress dominance, blogspot, local bloghosts
    • Language
      • Georgian, attempts to write in English
    • Contents
      • About nothing/everything, personal thoughts and experiences
    • Updates
      • Unstable or seldom
    • Usage
      • Limited circle,
      • 1000 views, 10-100
      • comments, 100 blogs
    Rocko.ge 100 uv, 200 hits Jiblog.ge Bigcrow.wordpress.com Dodka.wordpress.com 175 uv, 250 hits Code.ge 30 uv, 70 hits Ediscourse.wordpress.com 20 uv, 40 hits Enews.ge 900 uv, 3700 hits
  • 5. Websites Media
    • Weak online presence of traditional media
    • Lack of competition in some segments causing relative success of low quality websites
    1300 36000 Teen.ge 120 150 Statia.ge 7000 49000 Jobs.ge 8500 250000 Forum.ge 1400 2100 Asavali.ge 900 3700 Enews.ge 1100 6700 Msofsport.com 1900 16000 Eva.ge 2200 13500 Interpressnews.ge 2200 17500 Saqme.ge 4300 34000 Info.ge 4500 22000 Presa.ge 50000 hits 12000 Rustavi2.com unique
  • 6. Websites More Websites
    • E-commerce
      • Cars, electronics, gifts, clothes
      • Purchases from abroad
      • No Paypal
    • Video hosting: myvideo.ge 743000 hits, 23000 uv, 124000 accounts; tvali.ge
    • Social Networks: face.ge 106000 hits, 2400 uv, 9000 accounts
    • Info: info-tbilisi.ge 5300 hits, 520 uv
    • Photo clubs: boke.ge 57000 hits, 1500 uv; photolife.ws
  • 7. Websites Ads
    • Banner ads $10-$500 per month
    • Total income from banners not more than $10000 for one site
    • Buying ads by phone
    • Most selling
    • independently;
    • banners.ge
    • Ads in videos
  • 8. IT Crowd
    • Pixel.ge mostly flash, up to $X0000
    • Itdc.ge government and enterprise solutions
    • We (neuron.ge, in future)
    • Mostly self-educated, lack of academic education related to web development and maintenance
    • “ Information space”
    • Little market
    • Independent development
  • 9. Environment
    • How profitable web projects can be?
    • Occupying niches, investing in future
    • Advertising thyself
    • Additional income
    • Little competition
    • Possibility to bring tested projects
    • Internet infrastructure and recent developments, geopolitically
    • unstable
    • About 2,000,000 million users potentially; X00,000 active
    • users
    • Taxes close to average, easy regulations
  • 10. Final slide
    • [email_address]
    • Sandro Tarkhan-Mouravi
    • Tbilisi, Georgia
    • You can find me in Facebook