SlideShare a Scribd company logo
1 of 15
+       =
    with @dino_dogan
Frictionless Integrations….for them
Game Mechanics = Rules that are Fun*




                  *Fun = challenge, status, power, access, etc.
Online Presence = Blog +/- Platform




               *website   ≠   online presence
Who am I?   blog + platform

            diyblogger.net

            dogandogs.com

            triberr.com

            @dino_dogan
Pet Trainers
        =
Perfect Game Mechanics
Myths:
by Nonbelievers

Gaming has no place in business
Gaming won't work for my business
Badges are stupid
                                        By Believers

     Gaming can fix poorly designed business models
                                                    
                 Gaming concepts can be grafted-on
                                                    
Human   Drives
Player   Types
What’s your score?
bit.ly/bartletype
+                +

    =                =
        Drive   +   Player Type

        +                    +

=                    =
Gaming in Business:
          The Evolution

1800s         1930s      1908s
Discussion
Swift Comment Reply
                                   ReBlog
Dino Dogan: Frictionless Integration of Game Mechanics into Your Online Presence

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Dino Dogan: Frictionless Integration of Game Mechanics into Your Online Presence

Editor's Notes

  1. Status + socializer = twitter, facebookhey...how is your gamification hat sitting these days? pretty straight, or kinda crooked? Access + achiever = klout, 4sq,
  2. Buy stuff –get stamps – redeem stamps for stuff Buys mindshare; triggers collecting/hording instinct Rule = Collect 1000 stamps Fun = Get free stuff Introduced MAJOR innovation in 1930 Buy stuff –get stamps – redeem stamps for stuff Buys mindshare; triggers collecting/hording instinct Rule = Collect 1000 stamps Fun = Get free stuff Introduced MAJOR innovation in 1930 Texas International Airlines; 1979.AAdvantage, May 1, 1981 TWA and United, 1 week later Status out of nothing
  3. BlogUser generated NetworkBuddy PressReBlogTribesUser generated content