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Move Your Blog to Wordpress at BlogHer '13
 

Move Your Blog to Wordpress at BlogHer '13

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Move Your Blog to Wordpress at BlogHer '13

Move Your Blog to Wordpress at BlogHer '13

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    Move Your Blog to Wordpress at BlogHer '13 Move Your Blog to Wordpress at BlogHer '13 Presentation Transcript

    • Move Your Blog to WordPress
    • #BH13Move2WP INTERNET SSID: BlogHer | No Password Required Move Your Blog to WordPress KELLY PHILLIPS Boost Interactive Media, @kellyphillipsnc INSTRUCTOR
    • #BH13Move2WP INTERNET SSID: BlogHer | No Password Required I’m ready to move my blog to WordPress!
    • #BH13Move2WP INTERNET SSID: BlogHer | No Password Required I’m thinking about moving my blog to WordPress!
    • #BH13Move2WP INTERNET SSID: BlogHer | No Password Required What’s WordPress?
    • #BH13Move2WP INTERNET SSID: BlogHer | No Password Required vs
    • #BH13Move2WP INTERNET SSID: BlogHer | No Password Required What can you control?  Monetization  Use of your content  SEO  Themes & Features  Access and backups
    • #BH13Move2WP INTERNET SSID: BlogHer | No Password Required Disclaimer: Kelly is not a legal professional! If you are concerned, please seek legal counsel.
    • #BH13Move2WP INTERNET SSID: BlogHer | No Password Required Most Site Builders • Free • Easy to use • Limited Customizations • Chained to TOS - Content ownership WordPress.org • Pay for hosting & domain • More complicated to use • Unlimited Customizations • You own your site
    • #BH13Move2WP INTERNET SSID: BlogHer | No Password Required
    • #BH13Move2WP INTERNET SSID: BlogHer | No Password Required Six Steps to Move to WordPress Step 1: Get a Domain Name & Hosting Account Step 2: Install and Set Up WordPress Step 3: Import Your Blog Step 4: Redirect Your Domain and Traffic Step 5: Redirect Your Friends and Feeds Step 6: Clean Up Your Links
    • Step 1: Get a Domain Name & Hosting Account
    • #BH13Move2WP INTERNET SSID: BlogHer | No Password Required Step 1a: Domain Name • Yearly Fee • Usually comes free with a hosting account • Can repoint your existing custom domain to your WP site • Can use the free one to develop your site while your original blog is still active
    • #BH13Move2WP INTERNET SSID: BlogHer | No Password Required Step 1b: Hosting Account • Stores your website on their servers • Custom email • Domain Management • Virus protection • Technical support • Free domain name with purchase
    • #BH13Move2WP INTERNET SSID: BlogHer | No Password Required If you already have a custom domain for your original blog, use the free domain that comes with your hosting account to build your new WordPress site. When your new site is ready, redirect your original blog domain to the new site.
    • Step 2: Install and Set Up WordPress
    • #BH13Move2WP INTERNET SSID: BlogHer | No Password Required Step 2a: Install WordPress • Use the 1-click install from your host • Do not keep “admin” as a username
    • #BH13Move2WP INTERNET SSID: BlogHer | No Password Required Step 2b: Setup Users If you are the only user, you did this during setup and you can skip this step If you have multiple users, do this prior to import.
    • #BH13Move2WP INTERNET SSID: BlogHer | No Password Required Step 2c: Set the Permalinks
    • #BH13Move2WP INTERNET SSID: BlogHer | No Password Required Step 2c: Set the Permalinks
    • #BH13Move2WP INTERNET SSID: BlogHer | No Password Required Determine Your Prior Permalink Structure You had a custom domain: You had a blogspot domain: You had a WordPress.com domain:
    • #BH13Move2WP INTERNET SSID: BlogHer | No Password Required Step 2c: Set the Permalinks http://rosebriargarden.biz/?p=123/ http://rosebriargarden.biz/2013/06/sample-post/ http://rosebriargarden.biz/2013/06/16/sample-post/ http://rosebriargarden.biz/archives/123/ http://rosebriargarden.biz/sample-post/ http://rosebriargarden.biz/sample-post/
    • Step 3: Import Your Blog
    • #BH13Move2WP INTERNET SSID: BlogHer | No Password Required Step 3a: Import Your Blog (Blogger)  Tools>Import
    • #BH13Move2WP INTERNET SSID: BlogHer | No Password Required Step 3a: Import Your Blog (Blogger)  Click Install Now  Activate and Run the importer  It connects to your Google account
    • #BH13Move2WP INTERNET SSID: BlogHer | No Password Required Step 3a: Import Your Blog (Blogger)  Choose which blog to import  Set Authors
    • #BH13Move2WP INTERNET SSID: BlogHer | No Password Required Step 3a: Import Your Blog (Blogger)  Set Authors
    • #BH13Move2WP INTERNET SSID: BlogHer | No Password Required Step 3a: Import Your Blog (Blogger)  Set Authors
    • #BH13Move2WP INTERNET SSID: BlogHer | No Password Required Step 3b: Moving Your Images from Blogger  Your images are still on the Blogger server. To check, right click on a post image and choose View Image.
    • #BH13Move2WP INTERNET SSID: BlogHer | No Password Required Step 3b: Moving Your Images from Blogger  Plugins>Add New>Search  Install the Blogger Image Import
    • #BH13Move2WP INTERNET SSID: BlogHer | No Password Required Step 3b: Moving Your Images from Blogger  Tools>Blogger Image Import  Max Imports: 100  Click Start Import
    • #BH13Move2WP INTERNET SSID: BlogHer | No Password Required Step 3c: Choose a Theme & Customize If WordPress were the body, the theme would be the clothes it wears.
    • Step 4: Redirect Your Domain and Traffic
    • #BH13Move2WP INTERNET SSID: BlogHer | No Password Required Step 4a: Redirect Your Domain  Domain & Hosting at same company = call and ask for their help  Domain at a different company from hosting 1. Call hosting company and ask for the nameservers 2. Call domain company and ask them to redirect your nameservers to the hosting company * The new domain might switch instantly, but could take up to 48 hours to resolve for everyone.
    • #BH13Move2WP INTERNET SSID: BlogHer | No Password Required Step 4a: Redirect Your Domain  Settings>General
    • #BH13Move2WP INTERNET SSID: BlogHer | No Password Required What is a Site Redirect? 301 Redirect
    • #BH13Move2WP INTERNET SSID: BlogHer | No Password Required Step 4b: Redirect the Blogger URL to the WP URL This step allows you to:  Capture all of the page rank and SEO you’ve built up with your blog and pass it on to the new location.  Ensure that nobody lands on your old blog my mistake by making it inaccessible  Tells Google you’ve moved so you don’t get penalized for double content.
    • #BH13Move2WP INTERNET SSID: BlogHer | No Password Required Step 4b: Redirect the Blogger URL to the WP URL
    • #BH13Move2WP INTERNET SSID: BlogHer | No Password Required Step 4b:Redirect the Blogger URL to the WP URL Site root>wp-content>themes>your theme
    • #BH13Move2WP INTERNET SSID: BlogHer | No Password Required Step 4b:Redirect the Blogger URL to the WP URL  Create a new page (Pages>Add New)  Name it Blogger  Choose the Blogger template  Publish the page
    • #BH13Move2WP INTERNET SSID: BlogHer | No Password Required Step 4b:Redirect the Blogger URL to the WP URL
    • #BH13Move2WP INTERNET SSID: BlogHer | No Password Required Step 4b:Redirect the Blogger URL to the WP URL
    • #BH13Move2WP INTERNET SSID: BlogHer | No Password Required Create some buzz around your site redesign. Your last blog post before pulling the trigger should be an announcement of your move. Blast it on social media to drive people toward your new site. It will also give your regular readers some confidence in case they hit that window where the new site isn’t resolving
    • Step 5: Redirect your Feeds
    • #BH13Move2WP INTERNET SSID: BlogHer | No Password Required Step 5: Redirect your Feeds and Friends  Blogger > Settings >Other> Site Feed > Custom Feed
    • #BH13Move2WP INTERNET SSID: BlogHer | No Password Required With Google Reader officially retired, people are looking for a replacement reader. Make sure your Feeds are updated and add your blog to the more popular reader databases so you can be found.
    • Step 6: Clean up Your Links
    • #BH13Move2WP INTERNET SSID: BlogHer | No Password Required Step 6a: Clean Up Your Hard Coded Links  Plugins>Add New>Search  Install the Search and Replace plugin  Tools>Search and Replace
    • #BH13Move2WP INTERNET SSID: BlogHer | No Password Required Step 6b: Redirect Pages About Michele About About Kelly
    • #BH13Move2WP INTERNET SSID: BlogHer | No Password Required Step 6b: Redirect Pages  Plugins>Add New>Search  Install the Redirects plugin  Settings>Redirect
    • #BH13Move2WP INTERNET SSID: BlogHer | No Password Required Six Steps to Move to WordPress Step 1: Get a Domain Name & Hosting Account Step 2: Install and Set Up WordPress Step 3: Import Your Blog Step 4: Redirect Your Domain and Traffic Step 5: Redirect Your Friends and Feeds Step 6: Clean Up Your Links
    • #BH13Move2WP INTERNET SSID: BlogHer | No Password Required You Did It!
    • #BH13Move2WP INTERNET SSID: BlogHer | No Password Required Move Your Blog to WordPress KELLY PHILLIPS Boost Interactive Media, @kellyphillipsnc INSTRUCTOR
    • “BlogHer is a snake meal of ideas in a wonton wrapper of love. Afterwards you need a 2- day nap, then it nourishes you for a year.” – @debontherocks