BlogHer Food - Get to Know Your Blog's Guts
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BlogHer Food - Get to Know Your Blog's Guts

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Have you always been mystified by web acronyms like HTML and MySQL? Does the technical stuff sometimes seem like utter gibberish? Do you wonder why you even have to know about it when you can hire a ...

Have you always been mystified by web acronyms like HTML and MySQL? Does the technical stuff sometimes seem like utter gibberish? Do you wonder why you even have to know about it when you can hire a web designer? Andrew Wilder, Adrian Nyland, and Rajashree Karwa will walk you through all the basics in plain English.

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  • Adrian to speak Just so everyone knows, we will are making this slide deck available on Blogtutor.com. The link will be provided at the end, so you don't need to ferorishly copy our slides. How many of you know what CSS is? How many of you pay someone to manage the back end of your blog? How many of you know what SQL is? How many of you have a backup?
  • Announcer: Adrian Interner: Andrew with jokes and running around Internet: Raj running around What is a server? A server is basically like your computer but more powerful and built to have a lot of different people connecting to it at the same time. CSS : background color Javascript: Facebook like button
  • Raj to speak What is a website, a blue print. What is a browser, it is like the contractor building a house, with slightly different standards. Talk about the actual tags.
  • Raj to speak
  • Raj to speak
  • Andrew to speak
  • Andrew lead this one Ask a question: How many people are on Wordpress? How many people are on Blogger? How many people are on tumblr? Adrian and Raj to fill in Blogger - Kaylyn's Kitchen Movable Type - Simply Recipes
  • Andrew to speak Adrian and Raj to kick in where needed Blogger - Kaylan's Kitchen Movable Type - Simply Recipes
  • Adrian to quickly discuss browsers Raj to take RSS and Search engines
  • Adrian to talk about backups Andrew to backup Adrian Raj to look really serious backups: need to back up database and files backups don’t happen “auto-magically” backup buddy - $75 vaultpress - $15/month [they lowered the price!] free: BackWPup, iDrive, EZPZ Backup, WP-DBManager (Database only), WordPress Backup to Dropbox. important distinctions between full site/server snapshots vs. incremental/granular backups
  • Andrew to speak What do you do to backup? How do I restore?
  • Andrew to speak What do you do to backup? How do I restore?
  • Raj talks - List off the key take aways. Resize your images before you upload Setup a backup!! Research your host before jumping with one Keep your blog platform up to date if self hosted Go to the resources page (listed next)
  • Raj to pimp Andrew :)
  • Adrian to lead
  • Andrew to speak

BlogHer Food - Get to Know Your Blog's Guts BlogHer Food - Get to Know Your Blog's Guts Presentation Transcript

  • Get to Know Your Blogs Guts (and take of your blogging destiny) Andrew Wilder Adrian Nyland @blogtutor @anylandandrew@blogtutor.com adrian@guiltykitchen.com Rajashree Karwa @velvetaroma raj@velvetaroma.com BlogHer Food 2012
  • The BIG Picture
  • HTML (Hyper Text Markup Language)Sample HTML Code: Blueberry Muffins<html> The secret is more blueberries. <body> <h1> Blueberry Muffins </h1> <p> The secret is more blueberries. </p> <img src="big-blueberries.jpg" /> </body></html>
  •   CSS (Cascading Style Sheets) Sample CSS Code: Blueberry Muffins The secret is more blueberries. body { font: arial; background-color: blue; }
  • JavascriptA programming language thatyour browser runs. Typically itadds interaction to your website.Some Examples:Twitter & Facebook widgetsGoogle AnalyticsSlide Shows(Just to keep everyone sane, were not going to show you sample code.)
  • There are two speeds online: FAST orMoving on to the next website.
  • Blogging Platforms
  • Your Site On Their ServersYour Site on Your Server ("Self-Hosted")
  • What Your Readers See Browsers RSS Readers Search Engine Results
  • What do a computer hard disk and a gerbil have in common?Their average lTheir average lifespan is about 3 - 5 years. ifespan is abou t 3 - 5 years.
  • Backing Up WordPress (self-hosted)Paid Services:•Backup Buddy ($75/year)•VaultPress (Part of the JetPack Plugin, $15/month)•blogVault.net ($9/month)Free Plugins:•BackWPup by danielhuesken (to Dropbox, others)•iDrive for WordPress by idrivee•WordPress Backup to Dropbox by michael.dewildt•WP-DBManager by GamerZ (Database Only!)
  • Backing Up WordPress.com or BloggerMust Manually Export your Data (sorry!) Put a reminder in your calendar Download the file to your computer o WordPress.com:  Dashboard > Tools > Export o Blogger:  Settings > Other > Blog Tools > Export
  • Now go do it! 3 out of 3 techies recommend backing up We <3 Wordpress - your awesome content.hosted or self-hosted! BACKUP!! Keep your blogSpeed is key! platform up to date. Keep yourimages lean and mean! Remember: If we can understand this, so can you!
  • More Resources:• This Slideshow• Plugin Recommendations• Online Tools• Web Hosting Recommendations• Websites for Further Learninghttp://blogtutor.com/blogherfood
  • Questions? Ask Us! Andrew Wilder Adrian Nyland @blogtutor @anylandandrew@blogtutor.com adrian@guiltykitchen.com Rajashree Karwa @velvetaroma raj@velvetaroma.com http://blogtutor.com/blogherfood
  • WordPress Plugins We LikeGoogle Analytics for WordPress by Joost de ValkWordPress SEO by Joost de ValkW3 Total Cache by Frederick TownesEasy Recipe by Orgasmic ChefReally simple Facebook Twitter share buttons by whiletrueWP-Print by GamerZJetPack by WordPress.com by automatticnrelate Related Content by nrelateCollapsing Archives by robfeltyWPtouch by bravenewcodeFeed Wrangler by ephramzerbFeedBurner FeedSmith by Steve SmithUse Google Libraries by Jason Penney