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Social Media for Small Business

by Social Media Program Manager, Digital Support at Intel on Sep 02, 2012

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Social media has made it easier for small businesses to transform the community engagement that happens offline. With tools like Pinterest, Facebook, Twitter, Google+, YouTube, WordPress and more we ...

Social media has made it easier for small businesses to transform the community engagement that happens offline. With tools like Pinterest, Facebook, Twitter, Google+, YouTube, WordPress and more we are able to move the offline relationship building online.

While many of us are aware of social tools and use them in our personal lives, we are unsure how to leverage these tools to grow our businesses. While social media is just another channel, not a looming mysterious force, it still requires its own methods for small business owners.

Every small business today can look at itself not just as a “business” but as a publisher of content. Today your small business’ content and engagement methods are key–are you full taking advantage of the community building tools online? Did I mention they are all free?

In this session I will help Bay Area small businesses better understand new tactics using Twitter, Facebook, Quora, Pinterest, YouTube, blogs, forums–that you can’t afford to ignore. In this session we’ll provide guidance on creating a results-oriented system that works for you.

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