HeadHunter.ru Corporate blogging

Who Pavel Orlov Erasmus student Russian KHLeuven - AvNet

Pavel Orlov

Erasmus student

Russian

What – overview Why blogging What is a blog Possible applications HeadHunter company HeadHunter blog – pros & cons Conclusion KHLeuven - AvNet

Why blogging

What is a blog

Possible applications

HeadHunter company

HeadHunter blog – pros & cons

Conclusion

Why blogging ‘ New’ technology Considered informal Few direct benefits KHLeuven - AvNet

‘ New’ technology

Considered informal

Few direct benefits

Why blogging Unclear how might be of any use for a company KHLeuven - AvNet

Unclear how might be of any use for a company

What is a blog Diary News medium Discussion place Interactive website KHLeuven - AvNet

Diary

News medium

Discussion place

Interactive website

What is a blog Whatever the author makes it be KHLeuven - AvNet

Whatever the author makes it be

Possible applications Feedback Loyalty Informal contact Marketing knowledge KHLeuven - AvNet

Feedback

Loyalty

Informal contact

Marketing knowledge

Possible applications Communicate with a client KHLeuven - AvNet

Communicate with a client

HeadHunter company KHLeuven - AvNet

Profile Job-site $16 million turnover 300 people Russia, Ukraine, Belarus, Kazakhistan KHLeuven - AvNet

Job-site

$16 million turnover

300 people

Russia, Ukraine, Belarus, Kazakhistan

Internet HR company Low client involvement Vague image Loyal clients - ? KHLeuven - AvNet

Low client involvement

Vague image

Loyal clients - ?

HeadHunter blog KHLeuven - AvNet

HeadHunter blog - pros Informal dialogue Useful source of information ‘ Human’ face of a company KHLeuven - AvNet

Informal dialogue

Useful source of information

‘ Human’ face of a company

HeadHunter blog - cons Confusing structure KHLeuven - AvNet

Confusing structure

Thank you for attention Please ask questions!!! KHLeuven - AvNet

Please ask questions!!!