Panel Discussion: Efficient District Communication and Outreach<br />Panelists: <br /> Diane Turner, Chief Communications ...
Washoe County School DistrictReno, NV<br />By the Numbers:<br />64,800 students<br />7000 staff <br />108 schools and othe...
53% White
4% African-American
7% Asian/Pacific Islander
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Efficient District Communication and Outreach

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Efficient District Communication and Outreach

  1. 1. Panel Discussion: Efficient District Communication and Outreach<br />Panelists: <br /> Diane Turner, Chief Communications Officer, Federal Way School District<br /> Mary Martini, Applications Analyst, Washoe County School District<br /> Chris Valada, Regional Sales Manager, Blackboard Mobile<br />Moderator: <br />Jennie Breister, Product Marketing Manager, Blackboard Connect<br />
  2. 2. Washoe County School DistrictReno, NV<br />By the Numbers:<br />64,800 students<br />7000 staff <br />108 schools and other facilities<br />Socio-Economic Profile:<br /><ul><li>34% Hispanic
  3. 3. 53% White
  4. 4. 4% African-American
  5. 5. 7% Asian/Pacific Islander
  6. 6. 2% American Indian/Alaska Native
  7. 7. 18% English as a second language
  8. 8. 41% Eligible for free/reduced lunch
  9. 9. 13% Students receiving Special Education</li></li></ul><li>Communication at Washoe<br /><ul><li>Three main areas of communication:
  10. 10. Emergency notification
  11. 11. Attendance notification
  12. 12. Parental involvement communications
  13. 13. Both the central office and individuals schools send custom messages to targeted lists
  14. 14. Main goal is to keep our district community informed and involved</li></li></ul><li>Federal Way Public Schools<br />District Profile:<br /><ul><li>Located outside Seattle, WA
  15. 15. District Size = 37 Schools
  16. 16. Student Enrollment = 22,271
  17. 17. Staff = 2,693
  18. 18. 54% Free and Reduced Lunch
  19. 19. Diverse Population
  20. 20. Hispanic-Latino
  21. 21. Korean
  22. 22. Ukrainian - Russian</li></li></ul><li>What We Communicate<br /><ul><li>Accurate/timely information in the native language spoken at home
  23. 23. Messages about emergencies & school closures
  24. 24. Grade Threshold Calls - Students’ not meeting standards
  25. 25. Attendance, outreach and safety messages
  26. 26. District information</li>

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