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The Social Sale: Six Successful Takeaways from 2013
The Social Sale: Six Successful Takeaways from 2013
The Social Sale: Six Successful Takeaways from 2013
The Social Sale: Six Successful Takeaways from 2013
The Social Sale: Six Successful Takeaways from 2013
The Social Sale: Six Successful Takeaways from 2013
The Social Sale: Six Successful Takeaways from 2013
The Social Sale: Six Successful Takeaways from 2013
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The Social Sale: Six Successful Takeaways from 2013

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Billian shares six successful social selling takeaways from 2013

Billian shares six successful social selling takeaways from 2013

Published in: Social Media, Technology, Business
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  • 1. The Social Sale: six successful takeaways from 2013
  • 2. #1 Hashtags Work  Participating in Twitter discussions during conferences (#HIMSS13, #AHIMACon13) or tweet chats (#HITchicks, #homehealthchat) draws our brands into new dialogues and exposes them to new and influential followers.
  • 3. #2 Timely & Creative Content Works  Content that is creative and timely - especially photos and infographics - tends to be socially shared more quickly by more people.
  • 4. #3 Don’t Neglect LinkedIn  This B2B social network continues to be a top platform when it comes to quality engagement and the social selling cycle.
  • 5. #4 Social is More Important than Ever to the Sales Cycle  Social networking is now vital to sales and marketing initiatives. We’ve seen consistent spikes in social visits and conversions around coordinated social and traditional marketing campaigns.
  • 6. #5 Quality, Timely Content is Key to Earned Media  Keeping up with healthcare trends via social is half the battle in creating newsworthy content.
  • 7. #6 Strong Partnerships are a Must for Social Sharing  Customers, business partners, media partners, etc., have become essential to helping spread the word about our tweet chats, new reports, blogs and white papers.
  • 8. Questions? Comments?      Email jdennard@billian.com Find us on Twitter at @billians and @PorterResearch Find us on Facebook at www.Facebook.com/BillianInc Join our Healthcare Intelligence Hub group on LinkedIn Sign up for our Healthcare Intelligence Hub e-letter

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