2. Introduction about company
Retail makes every effort to delight its customers, tailoring store formats to
changing Indian lifestyles and adapting products and services to their desires.
We operate some of India’s most popular retail formats. Across value and lifestyle
segments, our multi-format retail strategy caters to all the consumption needs of a
wide cross-section of Indian consumers Target Audience: 15 to 30 age. Dhokali
Road, near highland Society, opp Dmart Thane [W]
Our business is well capitalized to propel pure retail growth momentum. We
believe the Indian consumption story is intact and the combination of
consumption and investment driven growth will power our success. We aim to
maintain our focus on increasing consumption demand through innovative
customer engagement activities.
We aim to continue on our growth path through a combination of realization
efficiency and space expansion. Our aim is to maintain the momentum of topline
growth through continuous efforts to increase store efficiencies and productivity
as evident in improved.
3. Mission
 To provide our customers with exceptional values and
an changing variety of top-quality goods in fun &
friendly shopping experience. To be the preferred
choice of the world’s best manufacturers, importers
and wholesalers as a unique, honest and professional
solution for the disposition of closeout, end-of-season
and other surplus merchandise. Equally, to be a
purchaser of opportunistic inventories from the
smallest localized situations to large-scale business
closures.
4. Vision
 We recognize the equal importance of our
customers and our suppliers in a business
that must earn the respect of each with
every new transaction.
We will treat both with fairness, integrity,
always keeping the long-term relationship
and our reputation in mind.
5. Steps to Start a Retail Women's
Clothing Business
 Selecting Location
 Finding Supplier
 Advertising Business
6. Challenges of Retail Marketing
 High-Ticket Items Require a Consumer
Sacrifice
 Small Stores Have Limited Merchandise
 Trendy Stores are Expensive
8. FLOORE SPACE
MANAGEMENT
Purpose of Store Design-
 To support the retailers market position in maintaining its
customer image, by relating to the needs and aspirations of
the consumer.
 To meet the operational needs of the company in keeping costs
down and maintaining sufficient stock to supply customers.

Space audit
 Hot spot
 Warm spot
 Cold spot
11.  These ladies jeans are available
in different styles like low
Jeans rise, mid-rise, regular,
straight cut, boot but, flares
etc.
 Our spectacular collection of
ladies elegant jeans are
available in various sizes,
lengths, and colours.
 This amazing range of jeans is
lauded for its resistance to
wear and tear, durability,
strength and comfort level.
 Price starting Rs. 800*
according to quality & Size


12.  Women’s Tops which are
made by using very
Tops superior and premium
quality raw material.
 The provided tops are
designed by our expert
designers to give attractive
and luxurious look to the
wearer.
 . These Women’s Tops are
available in different
colours, finish, designs and
various patterns.
 Price starting Rs. 500*
according to quality & Size
13.  These are stitched to perfection and are
of best quality. These Kurties are
Kurtis designed using best resources and
we also keep in mind the colour
combination, embroidery, pattern
and the stitching part.
 Women's Kurtis Tunic designed for
teenagers in cool cotton with hand
embroidery. Our kurtis are well
known for appealing designs,
neatly stitched and shrinkage
resistance.
 Banarsi booti kurti with velvet
sequence embroidery work and jari
lace work. Our Banarsi Booti Kurtis
are available in various colours and
designs.
 Price starting Rs. 700* according to
quality & Size

14.  We specialize in making high grade
quality of women dress Fabric,
Dresses women dress materials. These are
a rage among our clients and can
be worn by all age group women.
 manufactured from high quality of
fabrics by using advance
techniques by help of our team of
expertise. We apply innovative
design and production
techniques while keeping trends
with the latest fashion and
produced quality
 productsPrice starting Rs. 1000*
according to quality & Size

15.  These Womens Sarees are in wide
demand in the market due to
their excellent quality of fabric,
Sarees
flawless workmanship and
tempting designs.
 We provide Lehenga style saree with
Georgette foil & nett fusion,
antique material and gota work.
We offer our range of Heavy
Work Sarees in various fabrics.
 We are counted as one of the most
reputed name in producing and
supplying a premium quality
range of silk sarees to our
esteemed customers
 Price starting Rs. 1200* according to
quality & Size

17.  Our specialization is to produce
quality leather sandals. Most of
Sandels our footwear are anatomical,
with arch support, high comfort
and contemporary designs. Our
mostly known products are
based on the following groups.
Lady leather Casual Shoes Lady
Slippers - sandals Lady Fashion
Shoes Daily wearing Shoes.
 Price starting Rs. 500* according
to quality & Size

18.  Our Bangles includes Indian
Wedding Bangles, Fashion
Bangles, Colourful Wood
Bangels
Bangles.
 We offer a wide variety of bangles,
pendants and buttons which are
designed by master craftsmen.
 Our products have a brand value in
the market and are recognized for
creative designs, usability and
competitive prices.Although we
design our range as per the
prevalent market trends or as per
the requirements specified by our
clients
 Price starting Rs. 200* according to
quality & Size

20. Feature:
1.New hot seller, most popular
2.Nice exterior appearance design
3.High quality fashion jewelry products
4.Various styles and elegant design
5.Quality is our best-selling guarantee
6.Fashion gift
7.Well-chosen raw material
8.Various gemstones, various colors, various designs for your choice.
9.Good products feature
10.Quality approval
11.Good quality and service
12.Competitive price
21.  Every individual wears watches and
the best watches for men &
watches women are those that are not
merely comfortable but also ones
that make style statements. Best
watches for women are from
diverse brands like Titan,
Fastrack, Citizen & many more
categories. Luxury, premium,
formal and casual wear watches
may be included in the category
which deals with best watches for
women.
 Watches starting price Rs. 200*
22. MERCHANDISE PLANNING
Merchandising
The display of the merchandise plays an important role in attracting
the customers into the store and prompting them to purchase as well.
Merchandising helps in the attractive display of the products at the
store in order to increase their sale and generate revenues for the retail
store.
Merchandising helps in the sensible presentation of the products
available for sale to entice the customers and make them a brand
loyalist.
Promotional Merchandising
The ways the products are displayed and stocked on the shelves play
an important role in influencing the buying behavior of the
individuals.


23. Attractive packaging
The packaging of the merchandise goes a long way in
improving the brand value of the product. A product
kept in a nice box would definitely catch the attention of
the customers.
Impressive presentation of the Product
The display of the products at the retail store must entice
the customers. The merchandiser in coordination with
the store manager must ensure that the products are
according to the season as well as latest trends.

24. Unique Pricing (Discounts)
Attractive prices, discounts, rebates also bring customers
to the store.
Promotional schemes, gifts
Coupons and attractive gifts make shopping a
pleasurable experience for the customers.

25. Category management
 The concept of segregating similar products
into separate groups is called as category
management. The complete range of
merchandise available at the retail store is
divided into separate product categories
consisting of related products.

26.  Category
 The complete range of merchandise at the store is divided into
separate groups consisting of related products. Such groups
are called as categories.
 Each category is treated as a separate business entity.
 The retailer calculates the profit and loss of each category
separately.
 Each category contributes in its own way to the profitability of
the store.
 The retailer does not promote a single brand but the complete
category.
 The concept of categories has gone a long way in developing a
strong bond between the retailer and the supplier.
