a process of reproducing text and images, typically
with ink on paper using a printing press.
lightweight, portable, disposable publications printed
on paper and are circulated as physical copies in forms
of books, newspapers, magazines and newsletters.
A collection of printed pages folded together.
Their content is mostly public affairs and events
information reporting with some entertainment.
Preparation of newspaper can take hours.
Types of Newspaper
Limitations of a Newspaper
Short life span
Lack of selectivity
The Future for Newspapers
Competition form other media
Attracting & Retaining Readers
Philippine Print Media
Philippine Print Media is classified into
broadsheets, tabloids, business, weekly magazines and
Top 10 Philippine Newspapers(2009)
Philippine Daily Inquirer
Sun Star Cebu
Cebu Daily News
Sun Star Manila
Philippine Newspaper Readership
Newspaper readership in the Philippines has declined
Factors that contributed to the decline in
Non-existent reading habit
TV and the Internet
Shift of Consumer Preference