Admissions + Social Media
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Admissions + Social Media

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    Admissions + Social Media Admissions + Social Media Presentation Transcript

    • BEFORE WE BEGINOn a personal level, who uses social media? Facebook, Twitter, LinkedIn, YouTube, etc.What are your goals? Increase applications? Increase retention?How do you measure success?
    • VIRTUAL CAMPUS TOURS
    • FACEBOOK.COM/FLORIDAINTERNATIONAL
    • TWITTER
    • STUDENT BLOGGING
    • TUMBLR
    • FACEBOOK GROUPS
    • READABOUT.ME
    • CUSTOMER SERVICE
    • DISCUSSIONHow should admissions departments utilize social media? ResourcesShould you create a private networking community?What metrics should you be measuring?How do you correlate social media success to institutional outcomes?Why does social media increase enrollment and retention?
    • QUESTIONS? Betsy Soler – Social Media Community Manager bsoler@fiu.edu Matt Herzberger – Director or Web Communications mherzber@fiu.edu