Card Sorting Tools

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    Card Sorting Tools - Presentation Transcript

    1. Card-sorting tools MUX 1: Benny Skogberg
    2. Why? Card-sorting is a great way to learn how users, or prospective users, of a website perceive the logical relationships among the various elements of the site.
    3. Relationships matter Users - Logical Relationships - Elements
    4. Relationships matter Users - Logical Relationships - Elements
    5. How? 1. Define the cards to be sorted. 2. Have representative users sort the cards. 3. Analyze the results.
    6. Open & Closed Open Card Sort Closed Card Sort • No Labels • Labels • Near project start • Near end of project Project Timeline
    7. Tools Webb Windows Macintosh Linux Free Open source: License
    8. xSort for Mac
    9. d y S t u o f e ct bj O
    10. d y S t u o f e ct bj O
    11. Create test
    12. 1. Define cards
    13. Test at Runtime
    14. Test at Runtime 2. Representative user {
    15. Test end
    16. 3. Analyze the Result
    17. Resultat
    18. Resultat ?
    19. Cluster Tree?
    20. Cluster Analysis Cluster analysis or clustering is the assignment of a set of observations into subsets (called clusters) so that observations in the same cluster are similar in some sense. Clustering is a method of unsupervised learning, and a common technique for statistical data analysis used in many fields, including machine learning, data mining, pattern recognition, image analysis
    21. Cluster Analysis Cards that join together sooner are more similar to each other than those that join together later
    22. Cluster Analysis Cards that join together sooner are more similar to each other than those that join together later Join sooner = more similar
    23. Gestalt principles ✤ Figure ✤ Similarity ✤ Proximity ✤ Closure ✤ Continuity ✤ Symmetry DePaul University, Chicago: http://facweb.cs.depaul.edu/sgrais/gestalt_principles.htm
    24. Gestalt principles ✤ Figure Similar? ✤ Similarity ✤ Proximity ✤ Closure ✤ Continuity ✤ Symmetry Anders Borg Vincent Vega DePaul University, Chicago: http://facweb.cs.depaul.edu/sgrais/gestalt_principles.htm
    25. Cluster Tree
    26. Cluster Tree
    27. Cluster Tree Dissimilarity [Olikhet]
    28. Result Dissimilarity [Olikhet]
    29. Next step: Labeling • Är student • Vill studera • Hitta Schema • Studentportalen
    30. Next step: Labeling ? • Är student • Vill studera • Hitta Schema • Studentportalen
    31. Card Sorting Tools thx

    + Benny SkogbergBenny Skogberg, 1 month ago

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