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User Research: What do financial customers really do when faced with a decision?

by Working at User Experience Center, Bentley University on Jan 08, 2013

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At the 2012 Face of Finance Conference, at Bentley University, in Waltham, MA, Meena Kothandaraman (Bentley University) gave a presentation on financial customers during the "UX Financial Research" ...

At the 2012 Face of Finance Conference, at Bentley University, in Waltham, MA, Meena Kothandaraman (Bentley University) gave a presentation on financial customers during the "UX Financial Research" session.

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User Research: What do financial customers really do when faced with a decision? User Research: What do financial customers really do when faced with a decision? Presentation Transcript