• Share
  • Email
  • Embed
  • Like
  • Save
  • Private Content
VIDEO SEO AND HOW TO USE THE NEW VIEWBIX SEO FEATURES
 

VIDEO SEO AND HOW TO USE THE NEW VIEWBIX SEO FEATURES

on

  • 216 views

VIDEO SEO AND HOW TO USE

VIDEO SEO AND HOW TO USE
THE NEW VIEWBIX SEO
FEATURES

April 10, 2013
Dani Waxman

Statistics

Views

Total Views
216
Views on SlideShare
216
Embed Views
0

Actions

Likes
0
Downloads
0
Comments
0

0 Embeds 0

No embeds

Accessibility

Upload Details

Uploaded via as Adobe PDF

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

    VIDEO SEO AND HOW TO USE THE NEW VIEWBIX SEO FEATURES VIDEO SEO AND HOW TO USE THE NEW VIEWBIX SEO FEATURES Presentation Transcript

    • VIDEO SEO AND HOW TO USETHE NEW VIEWBIX SEOFEATURESApril 10, 2013Dani Waxman
    • AGENDA• What is Video SEO• New Viewbix SEO features• What else Viewbix will be adding• Total time: 20 minutes• Q&A• Webinar Promo: seo2013 (1 year - save 40% off platinum plans)• http://www.viewbix.com/webinars
    • WHAT IS VIDEO SEO?• Using video content to enhance “regular” SEO• Getting ranked higher on YouTube• Getting your videos to rank in Organic SEO results with a video snippet
    • GETTING YOUR VIDEOS TO RANK IN ORGANIC SEO RESULTSWITH A VIDEO SNIPPET• Yes! You still need “regular” SEO • Video SEO is a part of your on page SEO strategy – not a replacement • Great content • Quality Inbound Links • Authorship (http://www.google.com/webmasters/tools/richsnippets)• Video Sitemap• Schema.org markup
    • HOW TO USE AND SUBMIT A VIDEO SITEMAP – WHAT IS IT?• http://support.google.com/webmasters/bin/answer.py?hl=en&answer=8 0472• Video sitemaps are lists of videos on your web site with meta data that help Google understand what the video is about.• Minimum configuration must include: • Video Title • Video Description • Page video is being hosted on • Thumbnail of the video (to show in SERPS) • Location of raw video file (swf, m4v, mov, etc)• There are about 10-15 additional parameters that can be listed
    • HOW TO USE AND SUBMIT A VIDEO SITEMAP - STRUCTURE<urlset xmlns="http://www.sitemaps.org/schemas/sitemap/0.9"xmlns:video="http://www.google.com/schemas/sitemap-video/1.1"> <url> <loc>http://www.viewbix.com</loc> <video> <thumbnail_loc>http://img.youtube.com/vi/lqT_dPApj9U/0.jpg</thumbnail_loc> <title>Coke is Great</title> <description>This is a video for coke</description> <player_loc allow_embed="yes" autoplay="ap=1">https://www.viewbix.com//b7403502-2c57-47cd-b571-a50ce7d5ae4e.swf</player_loc> <publication_date>4/9/2013 8:25:28 AM</publication_date> <live>no</live> </video> </url></urlset>
    • HOW TO USE AND SUBMIT A VIDEO SITEMAP - GENERATINGProper SEO starts at Player creation. Use the Category, descriptionand tags sections! We will be renaming these SEO options.
    • HOW TO USE AND SUBMIT A VIDEO SITEMAP - GENERATINGAll Viewbix plans Platinum and higher now have built in standardscompliant Video SEO generation for both new sitemaps as well as addingcontent to an existing sitemap.
    • HOW TO USE AND SUBMIT A VIDEO SITEMAP - GENERATINGAll Viewbix plans Platinum and higher now have built in standardscompliant Video SEO generation for both new sitemaps as well as addingcontent to an existing sitemap.
    • HOW TO USE AND SUBMIT A VIDEO SITEMAP - PUBLISHINGSave the content of the Viewbix sitemap generator to a .xml file onyour web server
    • HOW TO USE AND SUBMIT A VIDEO SITEMAP - SUBMITTINGOnce you create your sitemap file submit it to Google using yourWebmaster tools