• Share
  • Email
  • Embed
  • Like
  • Save
  • Private Content
Direktmedia1
 

Direktmedia1

on

  • 870 views

Presentation for Direktmedia Breakfast Seminar

Presentation for Direktmedia Breakfast Seminar

Statistics

Views

Total Views
870
Views on SlideShare
870
Embed Views
0

Actions

Likes
1
Downloads
28
Comments
0

0 Embeds 0

No embeds

Accessibility

Upload Details

Uploaded via as Adobe PDF

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

    Direktmedia1 Direktmedia1 Presentation Transcript

    • Trend- and user driven innovation
    • ”It is not the strongest of the species that survive, nor the most intelligent, but the one most responsive to change.” Charles Darwin
    • Markedet opplever en akselererende endringstakt 1940 -1970 1970 -1990 1990 -
    • Society and culture changes on many levels Type of society Mega Trend Consumer Trend Fads & Fashion
    • 9% 34% 34% 13.5% 2.5% Rogers, E. M (1962)
    • Consequences Opportunities New solutions Consumer trend and tendencies Changes in consumer longings MegaTrend MegaTrend MegaTrend MegaTrend MegaTrend
    • 2008 var året da… © Bengal as
    • 2008 var året da… Økte matpriser og Hva med vårt økonomiske Peak Oil og energiknapphet Finanskrise matmangel system? Obamas suksess og bruk av En ny generasjon møter Blogging øker og blir Geotagging nye medier motgang og nedgang kommersialisert også i Norge
    • 09 © Bengal as
    • Konversasjon er fremtiden: Innhold, Kommunikasjon, Involvering, Kreativitet
    • Staycation eller Vacation
    • WhosHere iPhone app that knows where you are, shows you other users nearby, and lets you chat with them. Asking what they used ”WhosHere” for? My first response came from someone named Bridget, who, according to her profile, at least, was a 25 year-old woman with a proclivity for scarves. quot;To find sex, asshole,quot; she wrote. quot;I'm sorry? You mean it's for finding people to have sex with?quot; I zapped back. quot;Yes, I use it for that,quot; she wrote. quot;It's my birthday,quot; she added. quot;Happy birthday,quot; I offered. quot;Send me a nude pic for my birthday,quot; she replied.
    • Bengal tror fremdeles på den kunnskapsrike og bevisste og deltakende forbruker i 2009; 1.  Deler noe interessant gratis 2.  Tenke på å delta i dialogen 3.  Supernormal for å redusere økonomisk og sosial risiko 4.  Blikket innover mot seg selv og sine 5.  Levetidsbetraktninger er med i beregningen 6.  Kunnskap fra alternative kilder.
    • Anna Gilpin NETT: www.bengal.as BLOG: www.bengal.blogg.no/blogg/ TWITTER: www.twitter.com/annanip