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Introduction to Google Analytics Premium: SEMPO Hyderabad 2014
 

Introduction to Google Analytics Premium: SEMPO Hyderabad 2014

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An overview of the Google Analytics Premium platform, inclusive of a comparison between Site Catalyst and Premium. This was presented to SEMPO in Hyderabad on the 5th of June 2014.

An overview of the Google Analytics Premium platform, inclusive of a comparison between Site Catalyst and Premium. This was presented to SEMPO in Hyderabad on the 5th of June 2014.

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Introduction to Google Analytics Premium: SEMPO Hyderabad 2014 Introduction to Google Analytics Premium: SEMPO Hyderabad 2014 Presentation Transcript

  • Copyright © 2014, iProspect Communicate 2, Inc. All rights reserved. iProspect: Driving Digital Performance Communicate 2 ANALYTICS GA PREMIUM
  • Copyright © 2014, iProspect Communicate 2, Inc. All rights reserved. iProspect: Driving Digital Performance Launched into India May 26th 2014
  • Copyright © 2014, iProspect Communicate 2, Inc. All rights reserved. iProspect: Driving Digital Performance
  • Copyright © 2014, iProspect Communicate 2, Inc. All rights reserved. iProspect: Driving Digital Performance ALL MEDIA IS GOING DIGITAL1.
  • Copyright © 2014, iProspect Communicate 2, Inc. All rights reserved. iProspect: Driving Digital Performance ADS ARE BROUGHT ONE IMPRESSION AT ATIME2.
  • Copyright © 2014, iProspect Communicate 2, Inc. All rights reserved. iProspect: Driving Digital Performance Your Data Data from partners WHERETO GO FOR ANSWERS?
  • Copyright © 2014, iProspect Communicate 2, Inc. All rights reserved. iProspect: Driving Digital Performance How do we bring it together? How do we make sense of it? How do we get it to decision makers? How do they action the insights? QUESTIONS?
  • Copyright © 2014, iProspect Communicate 2, Inc. All rights reserved. iProspect: Driving Digital Performance ONE DIGITAL STACK Seamless integration of Google’s execution layer and your data layers
  • Copyright © 2014, iProspect Communicate 2, Inc. All rights reserved. iProspect: Driving Digital Performance PREMIUM IS BUILT OF AN AMAZING PLATFORM Why change a brilliant UI which has been honed and refined?
  • Copyright © 2014, iProspect Communicate 2, Inc. All rights reserved. iProspect: Driving Digital Performance BUTWITH MORE OFWHATYOU NEED
  • Copyright © 2014, iProspect Communicate 2, Inc. All rights reserved. iProspect: Driving Digital Performance MORE HORSEPOWER
  • Copyright © 2014, iProspect Communicate 2, Inc. All rights reserved. iProspect: Driving Digital Performance TV ATTRIBUTION
  • Copyright © 2014, iProspect Communicate 2, Inc. All rights reserved. iProspect: Driving Digital Performance TV ATTRIBUTION
  • Copyright © 2014, iProspect Communicate 2, Inc. All rights reserved. iProspect: Driving Digital Performance TV ATTRIBUTION See exactly whichTV spots worked and which don’t
  • Copyright © 2014, iProspect Communicate 2, Inc. All rights reserved. iProspect: Driving Digital Performance DATA DRIVEN ATTRIBUTION
  • Copyright © 2014, iProspect Communicate 2, Inc. All rights reserved. iProspect: Driving Digital Performance ENTERPRISE GRADE PAPERWORK
  • Copyright © 2014, iProspect Communicate 2, Inc. All rights reserved. iProspect: Driving Digital Performance ENTERPRISE GRADE SUPPORT
  • Copyright © 2014, iProspect Communicate 2, Inc. All rights reserved. iProspect: Driving Digital Performance AND A BRIGHT FUTURE AHEAD
  • Copyright © 2014, iProspect Communicate 2, Inc. All rights reserved. iProspect: Driving Digital Performance Communicate 2 SERVICE
  • Copyright © 2014, iProspect Communicate 2, Inc. All rights reserved. iProspect: Driving Digital Performance • Fact finding • Resolution planning • Documentation • Integration • Spot fixing and testing • Sign off for going live • Live! • Training OUR ON-BOARDING
  • Copyright © 2014, iProspect Communicate 2, Inc. All rights reserved. iProspect: Driving Digital Performance • 24/7 emergency helpline • 10am - 7pm Account Management & Servicing • Quarterly training (8 hour workshop) SERVICING
  • Copyright © 2014, iProspect Communicate 2, Inc. All rights reserved. iProspect: Driving Digital Performance TYPICAL IMPLEMENTATION
  • Copyright © 2014, iProspect Communicate 2, Inc. All rights reserved. iProspect: Driving Digital Performance Communicate 2 QUICK COMPARE
  • Copyright © 2014, iProspect Communicate 2, Inc. All rights reserved. iProspect: Driving Digital Performance
  • Copyright © 2014, iProspect Communicate 2, Inc. All rights reserved. iProspect: Driving Digital Performance Call US 
  • Copyright © 2014, iProspect Communicate 2, Inc. All rights reserved. iProspect: Driving Digital Performance Communicate 2 QUESTIONS? Benedict Hayes VP Strategy @benboombastic +91 961-901-1784