Social media marketing for agritourism

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Getting down to business with social media marketing for agri-tourism businesses. Includes the Simplified Marketing Plan and finding the time.

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Social media marketing for agritourism

  1. 1. Getting Down to Businesswith Social Media<br />Becky McCray <br />Tri-state Agritourism Conference <br />March 22, 2011<br />
  2. 2. Roadmap: <br />
  3. 3. Social Media tools I recommend<br />For most small agritourism businesses<br />
  4. 4. Blogging for agritourism<br />Should I blog for my small business <br />
  5. 5. Picking the right blogging service<br />What you say is more important than where you say it.<br />
  6. 6. Video for agri-tourism<br />What to show<br />How to use video to promote your small business <br />
  7. 7. Video<br />How to do simple videos<br />How to do simple videos for your business <br />
  8. 8. How your video gets to the web<br />
  9. 9. Facebook Pages for agri-tourism<br />Tips from Shama Kabani, Marketing Zen, quotedatSmall BizSurvival<br />
  10. 10. Are all your eggs in the Facebook basket?<br />
  11. 11. What about Twitter, Foursquare, etc.?<br />Use Gist or Flowtown to find out more about your customers<br />
  12. 12. The Simplified Marketing Plan<br />Getting down to business<br />Source: Small BizSurvival<br />
  13. 13. 1. Name and describe each market.<br />You have to know them before you can connect with them.<br />
  14. 14. 2. List potential methods you can use.<br />Brainstorming stage (evaluation comes later)<br />
  15. 15. 3. Establish the cost in time and in money.<br />Then decide which to implement.<br />*I made that up. The point is to do yourownestimates. <br />
  16. 16. 4. Mesh this with your daily habits. <br />
  17. 17. Finding the Time for Daily Actions<br />
  18. 18. Sample Daily Goals<br />See also: 19 Presence Management Chores You Could do Every Day by Chris Brogan<br />
  19. 19. Finding the time: Multiply your efforts<br />
  20. 20. Thank you!<br />Let’s connect<br />

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