Becky McCray
smalltownrules.com/cfdc
The future of small towns
Our micropolitan future
Everything GIGANTIC is
about to get smaller or die
(CC) by Cote
Where the
customer
feels loved
They’re switching to small retailers
Economies of scale run out
(CC) by tempofeng
I. The New Economy
Plan for
Zero
Rule
1:
@BeckyMcCray
5 years of ups and downs
Spend
Brainpower
Before
Dollars
Rule
2:
@BeckyMcCray
Be creatively frugal
Multiply
Your Lines
of Income
Rule
3:
@BeckyMcCray
Plant multiple crops
(PD) USDA-NRCS
Plant multiple lines of business
#SmallTownRules
1. Plan for Zero
2. Spend Brainpower Before Dollars
3. Multiply Lines of Income
4.
5.
6.
7.
(CC) Citrix Online
II. The New Technology
Work
Anywhere,
Anywhen
Rule
4:
@BeckyMcCray
(CC) by mezzoblue
Location isn’t a limit
Rural
can be
an
advantage
Learn
customer-
driven
communication
Rule
5:
@BeckyMcCray
Use multiple channels
Courtesy of United Linen
#SmallTownRules
1.
2.
3.
4. Work Anywhere, Anywhen
5. Learn Customer Driven Communication
6.
7.
III. The New Society
Be Proud
of Being
Small
Rule
6:
@BeckyMcCray
“Little Guy” = Big Advantage
Be
Local
Rule
7:
@BeckyMcCray
The Local
Movement
Photo courtesy of Norfolk County
Stay connected
to your
local culture
Build local connections
Build local
connections
#SmallTownRules
1.
2.
3.
4.
5.
6. Be Proud of Being Small
7. Be Local
(CC) JimmyWayne
Timeless principles
#SmallTownRules
1. Plan for Zero
2. Spend Brainpower Before Dollars
3. Multiply Lines of Income
4. Work Anywhere, Anywhen
...
Locally-owned small businesses
Show
your
support
Courtesy of Mississippi State University Relations
Shift
your
shopping
Bonus: 20 Small Town Business Ideas
smalltownrules.com/cfdc
Small Town Rules
Small Town Rules
Small Town Rules
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Small Town Rules

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What do small town businesses know that makes them successful? How has the whole business world become more like a small town? We'll answer those questions together, and we'll explore the future of small towns.

Published in: Business, News & Politics
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Small Town Rules

  1. 1. Becky McCray smalltownrules.com/cfdc
  2. 2. The future of small towns
  3. 3. Our micropolitan future
  4. 4. Everything GIGANTIC is about to get smaller or die (CC) by Cote
  5. 5. Where the customer feels loved
  6. 6. They’re switching to small retailers
  7. 7. Economies of scale run out (CC) by tempofeng
  8. 8. I. The New Economy
  9. 9. Plan for Zero Rule 1: @BeckyMcCray
  10. 10. 5 years of ups and downs
  11. 11. Spend Brainpower Before Dollars Rule 2: @BeckyMcCray
  12. 12. Be creatively frugal
  13. 13. Multiply Your Lines of Income Rule 3: @BeckyMcCray
  14. 14. Plant multiple crops (PD) USDA-NRCS
  15. 15. Plant multiple lines of business
  16. 16. #SmallTownRules 1. Plan for Zero 2. Spend Brainpower Before Dollars 3. Multiply Lines of Income 4. 5. 6. 7.
  17. 17. (CC) Citrix Online II. The New Technology
  18. 18. Work Anywhere, Anywhen Rule 4: @BeckyMcCray
  19. 19. (CC) by mezzoblue Location isn’t a limit
  20. 20. Rural can be an advantage
  21. 21. Learn customer- driven communication Rule 5: @BeckyMcCray
  22. 22. Use multiple channels Courtesy of United Linen
  23. 23. #SmallTownRules 1. 2. 3. 4. Work Anywhere, Anywhen 5. Learn Customer Driven Communication 6. 7.
  24. 24. III. The New Society
  25. 25. Be Proud of Being Small Rule 6: @BeckyMcCray
  26. 26. “Little Guy” = Big Advantage
  27. 27. Be Local Rule 7: @BeckyMcCray
  28. 28. The Local Movement Photo courtesy of Norfolk County
  29. 29. Stay connected to your local culture
  30. 30. Build local connections
  31. 31. Build local connections
  32. 32. #SmallTownRules 1. 2. 3. 4. 5. 6. Be Proud of Being Small 7. Be Local
  33. 33. (CC) JimmyWayne Timeless principles
  34. 34. #SmallTownRules 1. Plan for Zero 2. Spend Brainpower Before Dollars 3. Multiply Lines of Income 4. Work Anywhere, Anywhen 5. Learn Customer Driven Communication 6. Be Proud of Being Small 7. Be Local
  35. 35. Locally-owned small businesses
  36. 36. Show your support Courtesy of Mississippi State University Relations
  37. 37. Shift your shopping
  38. 38. Bonus: 20 Small Town Business Ideas smalltownrules.com/cfdc

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