Rural Pathways to Prosperity


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How can rural small towns prosper? The pathways to prosperity are entrepreneurship, self-employment, and locally-owned small businesses. Learn the classic CIS model from the Center for Rural Entrepreneurship. Create a welcoming Climate for entrepreneurs, build the strong Infrastructure of small business, and Support your new business owners. Presented by the Washington State Extension to multiple remote locations.

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Rural Pathways to Prosperity

  1. 1. November 15, 2013 Welcome!
  2. 2. Goals 1.Build your entrepreneurial climate to build your economy. 2. Improve your infrastructure in old and new ways. 3 Make support of entrepreneurs part of your local culture.
  3. 3. How the day flows Becky McCray will start in a few minutes •Webinar •Questions •Interactive moments Local panel discussions Local brainstorming and action planning
  4. 4. Becky McCray Alva, Oklahoma Photo by Colton Foote
  5. 5. Slides: Hashtag: #ruralp2p Photos by Becky McCray, unless otherwise credited.
  6. 6. #ruralp2p Encouraging trends Photo by Colton Foote.
  7. 7. Does rural have a future? Concrete, WA
  8. 8. Locally-owned small businesses Walla Walla
  9. 9. Where the customer feels loved Walla Walla
  10. 10. They’re switching to small retailers Concrete, WA
  11. 11. More than Main Street
  12. 12. Ag is just as diverse Courtesy of Washington Extension
  13. 13. #ruralp2p Why selfemployment?
  14. 14. “More small firms means more jobs.” Source: Harvard Business Review, Glaeser and Kerr, “The Secret to Job Growth: Think Small.” 2010
  15. 15. Self-employment is growing faster than wage jobs. Source: Stephan J. Goetz, Self-Employment in Rural America: The New Economic Reality, 2008. PDF
  16. 16. Self employment remains stable in recession, while wage jobs decline. Source: Stephan J. Goetz, Self-Employment in Rural America: The New Economic Reality, 2008. PDF
  17. 17. Self-employed people can be attracted to rural. Source: Don Macke,RUPRI Center for Rural Entrepreneurship. Article at New Geography.
  18. 18. #ruralp2p The ONE big idea
  19. 19. Lower the barriers to entry so more business ideas will be tried.
  20. 20. Table Talk My town has a future because…
  21. 21. #ruralp2p Entrepreneurial ecosystem framework
  22. 22. RUPRI Center for Rural Entrepreneurship C-I-S framework Climate Infrastructure Support Center for Rural Entrepreneurship: Energizing Entrepreneurs site
  23. 23. Climate #ruralp2p
  24. 24. Value entrepreneurs Climate Courtesy of Mississippi State University Relations
  25. 25. Celebrate entrepreneurs Climate Courtesy of Norfolk County, Ontario, Canada
  26. 26. Show off your entrepreneurs Climate Concrete, WA
  27. 27. Plan for entrepreneurs Climate
  28. 28. Measure business activity Climate
  29. 29. Table Talk Your climate assets
  30. 30. #ruralp2p Infrastructure
  31. 31. Flexible Spaces Infrastructure More info Washington, Iowa Courtesy of Cathy Lloyd
  32. 32. Upstairs downtown Infrastructure Mt Vernon, WA
  33. 33. Pop-ups Infrastructure Webster City, Iowa
  34. 34. Commercial Kitchens Infrastructure
  35. 35. Mobile Food Infrastructure Alva, Oklahoma
  36. 36. Broadband and wifi Infrastructure Waynoka, Oklahoma
  37. 37. Third Places Infrastructure Stillwater, Oklahoma
  38. 38. Co-working spaces Infrastructure Courtesy of The CoLab Port Townsend, WA
  39. 39. Business services Infrastructure Edinburgh, Scotland
  40. 40. Streamline local processes Infrastructure Concrete, WA
  41. 41. Local Investing Infrastructure Local Dollars, Local Sense by Shuman Locavesting by Cortese
  42. 42. Table Talk Your infrastructure assets
  43. 43. Support #ruralp2p
  44. 44. Events and networking Support Photo by Deb Brown Webster City, Iowa
  45. 45. Business fairs Support Courtesy of Washington State Extension Colville, WA
  46. 46. Tours Support Norfolk County, Ontario, Canada
  47. 47. Cooperative marketing Support
  48. 48. More community support partners Library Chamber of Commerce Economic development Main Street Tribal, city and county government Colleges and universities News Media and Social Media Local organizations Extension Support
  49. 49. Table Talk Your support assets
  50. 50. Resources #ruralp2p
  51. 51. Youth entrepreneurship resources Consortium for Entrepreneurship Education Network for Teaching Entrepreneurship NFIB Young Entrepreneur Foundation Junior Achievement Future Business Leaders of America-PBL 4-H Source: Dave Shideler, Youth Entrepreneurship: Building a Pipeline PDF
  52. 52. Center for Rural Entrepreneurship Center for Rural Entrepreneurship: Guide for County Leaders Entrepreneur Coaching
  53. 53. Recorded webinars on C-I-S model Dave Shideler, Oklahoma State University Ag Econ: Building Entrepreneurial Communities webinars
  54. 54. Gift: 20 small town business ideas
  55. 55. Next Steps 1. Collate all of the Assets and Barriers for the Climate, Infrastructure and Support 2. Develop one (or more) action plans 3. Action plans will be posted online. Becky and the planning team will review and add comments, ideas and suggestions for moving forward
  56. 56. Next Steps 4. Watch for information from our planning team to connect you to other resources 5. Watch for Rural Pathways follow up at the Community Survivors conference next spring
  57. 57. Kicking off Washington’s…. Global Entrepreneurship Week our statewide celebration of innovation, growth and economic prosperity.
  58. 58. Next up… Local panel discussions Local brainstorming and action planning