Social media by Social Quirk - BNI Presentation by Becky Ladley
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A short presentation about the social media marketing services offered by Surrey-based social media company Social Quirk. This presentation was given by Becky Ladley at her regular networking group, BNI Guildford Business, on 3rd July 2014. If you would like to know more about how Social Quirk can help your company improve the results you get from your time spent on social networking sites, please visit www.socialquirk.co.uk.
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Social media by Social Quirk - BNI Presentation by Becky Ladley
- 1. Becky Ladley Social Quirk BNI 10 Minute Presentation 3rd July 2014
- 2. My Mum and Dad Me, graduating from Durham where I studied Maths Physics and Latin Me and my brother Geran at the Doctor Who Experience (it was awesome) My boyfriend Tom Our housemate Fish (we live in Surbiton)
- 3. On to business… Social Quirk Started October 2012 as events company Social Quirk Events Introduced social media services in 2013 In 2014 decided to focus on social media
- 4. All these are social media
- 5. But these are the ones businesses care about… Largest social networking site – over 50% of UK have an account Can hugely improve your ranking on Google search Biggest professional social network, great for keeping in touch Great for conversation, communication and engagement
- 6. Why hire a consultant? There’s a lot out there – where do I start? What on earth is a hashtag? How do I use it? I finally figured out how everything works… and it’s all changed I keep posting stuff, but no one seems to be listening We want to do it right, but don’t know how we’ll make time.
- 7. Getting started… Strategy, strategy, strategy Using social media without a strategy is like playing darts with a blindfold on – you might occasionally get a bullseye, but half your darts will end up on the floor.
- 8. Social Quirk Strategic Review In depth and focused report looking at… How you currently use social media How you can improve Analysis of platforms for your usage and target audience Other recommendations
- 9. Next.. Get Set Up Get set up quickly and easily Receive full training for you and your team Plus creation of strategic plan
- 10. With all this strategic groundwork… You’re now in a great position to go away and start doing social media properly and see results fast But if you want to get the most out of social media, we’re happy to help! First we need to look at the big picture
- 11. Strategy • Focus • Organisation of resources • STRATEGIC REVIEW and SET-UP Planning • Month-by-month or week-by-week • Use of communications calendar Implement • Posting • Scheduling • Responding to comments Analysis • What worked • How it can be improved • Engagement/conversions Next Steps Easiest to outsource Benefits to doing in-house We can help with any aspect…
- 12. Ongoing support From basic support and guidance… …to complete social media management across all platforms We will work with you to create an exciting, engaging and up to date social media presence
- 13. Great Referrals Companies with 3-20 employees who want to use social media Web design companies Other digital marketing companies (e.g. SEO, email marketing, PPC, etc)
- 14. Thank you for watching Please direct any questions to: @SocialQuirk on Twitter or becky@socialquirk.co.uk Read social media tips and news at www.socialquirk.co.uk