Media evaluation


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In what ways does your media product use, develop and challenge forms and conventions of real media products?

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Media evaluation

  1. 1. Becky Brickwood
  2. 2. The voiceover is an important part of adocumentary as its helps the audience understandwhat is going on. My documentary uses avoiceover to give more information about what’sbeing shown.For example in mydocumentary on Role modelsthe title sequence showssomebody writing the termrole model, with a voiceover stating what thedocumentary is about andwhat a role model is.
  3. 3. However, originally I filmed the voiceover on anIphone, the end product didn’t sound professionaland was difficult to hear. Therefore I challenged theform of my media product, which did not pay off.
  4. 4. Some documentaries use presenters to guidethe audience through what’s being discussed.However in our documentary I have relied onthe interviews, B-roll footage, voiceovers anddifferent editing effects (dip to black, Crossfade etc.) to guide the audience through thestages of our documentary.
  5. 5. This adds further information to what is beingdiscussed in the documentary and helps explain whatis being discussed and highlights things that might beimportant to the documentary. For example in my documentary I have used the music video ‘love on top’ by Beyoncé as it highlights her dancing skills which relates to why she is a Role model for one of my interviewees.
  6. 6. Vox pops are usually filmed with people off thestreet who give their opinion on a particulartopic being discussed and often filmed with ahandheld camera. Our documentary doesn’tcontain any vox pops, all our interviews areformally conducted with consideration to themise en scene. This challenges the conventionsof documentaries.
  7. 7. Rule of thirds is used to create a good visuallook to the shot. It helps to make the scenelook professional. In my documentary I havemade sure the set up of each interview usesrule of thirds.For example in mydocumentary theinterviewee has beenpositioned in the rightthird of the screenlooking just left of thecamera, this makes thescene look balanced.
  8. 8. Interviews are used to gain an opinion or furtherinsight to the topic being discussed. They are filmedwith a camera on a tripod to make the shot lookprofessional and not shaky. Details of the intervieweeare placed on the bottom of the screen, to inform theaudience about the person being interviewed.In my documentary Iused a tripod to makethe interview lookconsistent I also putdetails of theinterviewee at thebottom to inform thetarget audience of theage of the person andwho their role model
  9. 9. Chroma key – blue or green screens are used tocreate a background for the topic being discussed thephoto or video is added in the editing process. Extracts from my documentary which use Chroma key.
  10. 10. In my documentary I shot B-roll footage from lots ofdifferent angles to create an artistic motif and tomake it look more interesting. This is one way which Ihave developed the conventions my documentary. Extract of different angled shots from my documentary
  11. 11. In my documentary I used editing to make it flow andlook professional, I use effects such as ‘dip to black’to end a shot and move the footage forward, I alsoused ‘cross fade’ to make certain shots look moresmooth.An examplefrom mydocumentaryof a sceneusing ‘fadeto black’
  12. 12. Photographs help illustrate to the audience what isbeing spoken about.In my documentary I took images of Chris with hisRihanna merchandise using a digital camera. Whilstthe images were being shown I put a voiceoverstating who Rihanna was. Extract from my documentary
  13. 13. Instead of using the ‘Title’ option on AdobePremiere pro CS5, we shot footage of someonewriting the name of our title, this makes itlook a bit more creative and interestingcompared to using a pre-made title. This isanother way in which we have developed ourmedia product