First, its huge. Youtube has One Hundred Fourty Nine Monthly Active Users.
Second, it follows the long tail distribution. The number of sites with low amounts of traffic are too many to show here. But most have more traffic than your website, and combined they have more traffic than Youtube.
There are a few key benefits of Syndicated traffic I would like to highlight.
First, Syndicated traffic converts to website traffic. For example, you might be on Youtube watching videos like this one, and below the video in the summary, or within the video, you might see a call to action like this.
If you click on it, you will find yourself on my website. Go ahead, we’ll wait.
Finally, syndicated traffic is fantastic because it has a high likelihood to be shared. How many people have tweeted your homepage in the last 24 hours? YouTube alone has 500 videos tweeted every minute. If you don’t produce regular videos, they cannot be tweeted.
SUGGESTION FOR NEW AUDIO: In conclusion, syndicated traffic increases website traffic. Syndicated traffic leads to more brand exposure and will most likely be shared by other people. All of this syndicated content leads to more traffic.
Competing on Content-Syndicated Traffic
Competing on Content
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