Fly’ evaluation

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Fly’ evaluation

  1. 1. ‘FLY’ Evaluation
  2. 2. In what ways does my media product use, develop orchallenge forms and conventions of real mediaproducts? My magazine follows all the conventions of a magazine and is very much like other real media products. I have kept to a large mass head which only consists of three letters and I have kept to bold easy to read fonts. My main image on my front cover like most magazines is looking directly at the camera. All the little things that make my magazine like other real magazines have been included such as issue number, price, website and barcode. On my contents page and double page spread I have made sure that my writing is spread into precise even columns. The writing on both are small and on the contents page the numbers are bigger and stand out slightly more. The way in which my magazine differs which I think will appeal to an audience is that I have used a wide range of colours on my front cover which I believe will attract the young target audience I am aiming at. Another way in which my magazine differs is that on a lot of magazine front covers the background tends to be plain and boring but I have used a background which has a more lively feeling to it.
  3. 3. How does my media product represent particular socialgroups? My magazine FLY represents all social groups from C1 and E. Take my front cover for example, I have used a well know artist (professor green) which they can relate to. If I was to use for example an old man who nobody has heard of before then my audience would not show interest due to the fact they could not relate to him. But if there was some sort of collaboration between this old artist and a famous well known R&B artist then this could attract more people than what just a well known artist would. So basically my magazine attracts C1 and E because the artist in the magazine are young and represent the youth of the genre. The social class E does consist of pensioners as well which I need to take into consideration and this audience will not be drawn in by this particular style of music unless an old artist is doing a collaboration with a younger artist then some might show slight interest.
  4. 4. What kind of media institution might distribute mymedia product and why? A good media institute that I think would distribute my magazine are Seymour I think they will be good for my magazine because they have a good intimate relationship with all leading retail news shops meaning my magazine will be sold in the best and most popular shops in the UK. There marketing plans are designed to provide cost effective availability to portfolio over a wide spectrum of retail groups and independent newsagents. They also run there own independent sales club (Seymour Select), which enables there publishers to promote and communicate directly to 1,200 of the UK’s leading independent retailers. Seymour International (SIL) represents 1 in 3 UK magazines sold overseas. SIL trades in over 60 international territories. This allows me to even target people abroad. They accept that no two clients are the same, and that’s why there Title Business Planning process is structured to deliver my specific objectives and goals. This is perfect for me when competing against other similar magazines.
  5. 5. Who would be the audience for my media product? The audience for my magazine will be very mixed. People of all ages to an extent will hopefully read my magazine. There will be no particular ethnicity who I could imagine to be my audience as R&B is popular world wide but the people who will be able to read my magazines will have to be able to read English. I will aim mainly to sell my product at 13-15 year olds of an English background.
  6. 6. How did I attract/address my audience? I attracted my audience in many ways. I took some secondary and primary data to find out more about my target audience so I got a better idea of what they are looking for in a magazine. I took up some research on magazines of the same genre and looked at what my audience expect of me and what I should include to attract them. I have used all conventions of a magazine so that it looks as realistic as possible and added my own ideas and designs.
  7. 7. What have i learnt about technologies from the processof constructing this product? During constructing my product I learnt new skills in photo shop. I learnt that in order to delete a certain section quick and easily I should use either the magic wand tool or the lasso tool. If I want to edit an image I could do things like change the brightness and contrast to blend into a back ground I can now place images behind writing to give it a good effect. I have also learnt that I can use the smudge tool to cover gaps and deleted sections that was deleted by mistake and then use the blur tool to blend it into the image. I have learnt that when adding text onto photo shop I can add things such as drop shadow, stroke and bevel and emboss so that for such things as a mass head I can make them stand out much better by just adding a stroke.
  8. 8. Looking back at my preliminary, what do i feel i havelearnt from it to the full product? Overall I think I have improved massively and learnt so many new skills since my preliminary task. I have learnt that in order to make my magazine look as real as possible I need to research other magazines of the same style and genre. I have learnt that if my magazine is to look anything like a real magazine I need to include all conventions of a magazine and add y own things to it for example competitions and rewards. I have also learnt how to use photoshop to its full potential to help create wording effects and change the appearance an colour of an image. I have learnt how to find who my target audience are and how I can address them. I have learnt that whilst finding my target audience it is essential that I do primary and secondary analysis. Basically I believe that my skills and knowledge have improved massively since my preliminary task and I can find out about what people want and expect to see in a magazine.

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