#bsocial14
#bsocial14
#bsocial14
#bsocial14
#bsocial14
#bsocial14
Miles
#bsocial14
#bsocial14
#bsocial14
#bsocial14
The brand with the best story wins
#bsocial14
3new products
#bsocial14
“A fair trial is
all I ask for it”
#bsocial14
The old way to sample
#bsocial14
NEW
NEW
NEW
NEW
NEW
NEW
NEW
NEW
NEW
NEW
NEW
NEW
NEW
NEW
NEW
NEW
NEW
NEW
NEWNEW
NEW
#bsocial14
NEW
Product Consumer Ratings,
reviews and
photos on site
Content
influences
many
The Bazaarvoice way to sample
#bsocial14
Anu Saha
Group Product Manager
#bsocial14
#bsocial14
#bsocial14
#bsocial14
480
samples sent
450+
reviews collected
#bsocial14
#bsocial14
Darlene from
Salamanca, NewYork
“I had a pile of my
husband’s formerly
white underwear and
socks...”
#bsocial14
Darlene from
Salamanca, NewYork
#bsocial14
•  Portal
•  Advocates
•  Content
Your: •  Moderation
•  Network
•  Authenticity
#bsocial14
#bsocial14
#bsocial14
Jason Ford
Founder of Feedmagnet
Director of Product Management
Scott Koester
Director of Product Management
#bsocial14
+
#bsocial14
Bazaarvoice
Curations
#bsocial14
#bsocial14
#bsocial14
Engagement Rate:
+4%
Conversion Rate:
+26%
#bsocial14
#bsocial14
#bsocial14
#bsocial14
#bsocial14
#bsocial14
Meet Kate
Will they treat me
with respect?
Can they really help me
with my unique needs
being a single mom?
Wil...
#bsocial14
#bsocial14
Bazaarvoice
Local
#bsocial14
Every consumer is a local consumer
#bsocial14
#bsocial14
Back at Bazaarvoice
Headquarters…
#bsocial14
98%of clients see lift from reviews
Conversion Impact Report
#bsocial14
Syndication is our top investment area
Retailers Brands
#bsocial14
Inbound Syndication (Retail)
Available in July
Outbound Syndication (Brands)
Available in October
#bsocial14
Launched
2900+ Brands
400,000+
Questions Answered
0
50000
100000
150000
200000
250000
300000
350000
400000
4500...
#bsocial14
#bsocial14
Released 28Features in last 2 quarters
#bsocial14
#bsocial14
Bazaarvoice
Sampling
Bazaarvoice
Curations
Bazaarvoice
Local
Available
Now
#bsocial14
#bsocial14
#bsocial14
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The brand with the best story wins & new Bazaarvoice product announcements

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Ari Paparo, EVP of product management, showcases the new Bazaarvoice products announced at the Summit.

Published in: Marketing, Business, Technology
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The brand with the best story wins & new Bazaarvoice product announcements

  1. 1. #bsocial14
  2. 2. #bsocial14
  3. 3. #bsocial14
  4. 4. #bsocial14
  5. 5. #bsocial14
  6. 6. #bsocial14 Miles
  7. 7. #bsocial14
  8. 8. #bsocial14
  9. 9. #bsocial14
  10. 10. #bsocial14 The brand with the best story wins
  11. 11. #bsocial14 3new products
  12. 12. #bsocial14 “A fair trial is all I ask for it”
  13. 13. #bsocial14 The old way to sample
  14. 14. #bsocial14 NEW NEW NEW NEW NEW NEW NEW NEW NEW NEW NEW NEW NEW NEW NEW NEW NEW NEW NEWNEW NEW
  15. 15. #bsocial14 NEW Product Consumer Ratings, reviews and photos on site Content influences many The Bazaarvoice way to sample
  16. 16. #bsocial14 Anu Saha Group Product Manager
  17. 17. #bsocial14
  18. 18. #bsocial14
  19. 19. #bsocial14
  20. 20. #bsocial14 480 samples sent 450+ reviews collected
  21. 21. #bsocial14
  22. 22. #bsocial14 Darlene from Salamanca, NewYork “I had a pile of my husband’s formerly white underwear and socks...”
  23. 23. #bsocial14 Darlene from Salamanca, NewYork
  24. 24. #bsocial14 •  Portal •  Advocates •  Content Your: •  Moderation •  Network •  Authenticity
  25. 25. #bsocial14
  26. 26. #bsocial14
  27. 27. #bsocial14 Jason Ford Founder of Feedmagnet Director of Product Management Scott Koester Director of Product Management
  28. 28. #bsocial14 +
  29. 29. #bsocial14 Bazaarvoice Curations
  30. 30. #bsocial14
  31. 31. #bsocial14
  32. 32. #bsocial14 Engagement Rate: +4% Conversion Rate: +26%
  33. 33. #bsocial14
  34. 34. #bsocial14
  35. 35. #bsocial14
  36. 36. #bsocial14
  37. 37. #bsocial14
  38. 38. #bsocial14 Meet Kate Will they treat me with respect? Can they really help me with my unique needs being a single mom? Will they value my time?
  39. 39. #bsocial14
  40. 40. #bsocial14 Bazaarvoice Local
  41. 41. #bsocial14 Every consumer is a local consumer
  42. 42. #bsocial14
  43. 43. #bsocial14 Back at Bazaarvoice Headquarters…
  44. 44. #bsocial14 98%of clients see lift from reviews Conversion Impact Report
  45. 45. #bsocial14 Syndication is our top investment area Retailers Brands
  46. 46. #bsocial14 Inbound Syndication (Retail) Available in July Outbound Syndication (Brands) Available in October
  47. 47. #bsocial14 Launched 2900+ Brands 400,000+ Questions Answered 0 50000 100000 150000 200000 250000 300000 350000 400000 450000 2010-01 2010-03 2010-05 2010-07 2010-09 2010-11 2011-01 2011-03 2011-05 2011-07 2011-09 2011-11 2012-01 2012-03 2012-05 2012-07 2012-09 2012-11 2013-01 2013-03 2013-05 2013-07 2013-09 2013-11 2014-01 2014-03 2014-05 Connections Growth
  48. 48. #bsocial14
  49. 49. #bsocial14 Released 28Features in last 2 quarters
  50. 50. #bsocial14
  51. 51. #bsocial14 Bazaarvoice Sampling Bazaarvoice Curations Bazaarvoice Local Available Now
  52. 52. #bsocial14
  53. 53. #bsocial14
  54. 54. #bsocial14
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