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Bayer CropScience Dedicated to Fruits & Vegetables


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Presentation from Dr. Rüdiger Scheitza – Board Member: Strategy & Business Management at the Vegetable Future Forum. …

Presentation from Dr. Rüdiger Scheitza – Board Member: Strategy & Business Management at the Vegetable Future Forum.

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  • 1. Bayer CropScienceDedicated to Fruits & VegetablesDr. Rüdiger Scheitza – Board Member: Strategy & Business ManagementMonheim, 13 December 2012
  • 2. We are addressing global trendsacross Bayer CropScienceCustomers expect safer and “sustainable” foodGlobal and “sustainably-sourced” food Safer retailers have more stringent residuereduction targets Quality food for healthy nutrition and well-beingTougher regulations and registration of synthetic products; Year-round demand increases global trade of fresh producehigher demand for biologics Tougher regulations and registration of synthetic products Global retailers expect sustainable agricultural productionBiologics often effective in very small quantities Rising importance of partnerships along food value chainGreen Products market forecast to tripleto almost 4 bn USD to drive “sustainable crop solutions” Innovation needed by 2020Page 2 • Vegetable Future Forum • December 2012
  • 3. Fruits & Vegetables account forthe largest share of our portfolio Sugar Crops Rice Other Fruits & Vegetables Cotton Oilseeds Soy € 1.7bn 2011 sales in F&V Corn € 3bn Cereals 2020 sales target Bayer CropScience sales 2011* * by major crop groups excluding industrial business and non-agricultural solutionsPage 3 • Vegetable Future Forum • December 2012
  • 4. Strategic importance of Fruits & Vegetablesfor Bayer CropScience2011 market: F&V Crop Protection and Seeds app. 20% of global market*• Bayer CropScience is a global leader in F&V Crop Protection• We are no. 4 in the global vegetable seeds market with strong aspirations for future growth• Above-average growth rates expected during coming years due to increasing demand F&V Market 2011 €13.6bn*2011 Bayer CropScience: A leading global player in specialty crops• We boast an impressive portfolio of products & services, and a promising pipeline – including Biologics• Our pipeline features new actives which answer F&V crop protection market and food chain needs• Our professional teams in major F&V markets are App 14% Market Share dedicated to meeting and beating customer needs *Source: Philips McDougallPage 4 • Vegetable Future Forum • December 2012
  • 5. We are executing our four-pillar companystrategy for sustainable growth 1 2 3 4 Rejuvenate the Reinvent customer- Rebalance and Extend Seeds core Crop Protection centricity along refocus innovation footprint in business value chain focused crops• Enhancing our • Driving Innovating the • Strengthening Crop Protection commercial convergence our position in portfolio by excellence in between chemistry established crops focusing on core marketing and and biology and developing brands and new sales business in soy active ingredients and wheat Page 5 • Vegetable Future Forum • December 2012
  • 6. 1st strategic pillarRejuvenating our Crop Protection business Focusing on superior active ingredients and core brands… Fungicides Insecticides Herbicides Biologics SeedGrowth Vegetable seedsPage 6 • Vegetable Future Forum • December 2012
  • 7. 2nd strategic pillarReinventing customer-centricityacross the entire value chain seed companies Food processors Distributors / Food retailers Advisors Retailers Traders Bayer CropScience Our offers Growers ConsumersCreating win-wins by translating consumer needs into grower benefits Striving for high quality, improved yields and reduced post-harvest losses of fresh produce Meeting food quality and safety standards from seed-to-shelf Fulfilling demands for safety and training of farmers through e.g. Food Chain PartnershipsPage 7 • Vegetable Future Forum • December 2012
  • 8. 3rd strategic pillarOur AgraQuest acquisition is a perfect fit forour strategy to excel in integrated solutions AgraQuest is leading in innovative biological pest management solutions based on natural microorganisms with an excellent technology platform and a promising pipeline Acquired in Q3 2012 for $ 425m plus milestone payments, AgraQuest strengthens our strategically important Fruits & Vegetables business and provides opportunities in other crops and markets With AgraQuest, we aim to become the world leader in Sustainable Crop Solutions, integrating and leveraging our skills and innovation capacities across seeds, traits, chemical crop protection and biological control and servicesTop AgraQuest brands: Page 8 • Vegetable Future Forum • December 2012
  • 9. 3rd strategic pillarWe have all competencies to lead the wayin Sustainable Crop Solutions Depending on specific market Molecular Biology, Small conditions, individual solutions for Molecules and Biologics customer needs can be made Molecular can be efficient solution- available through different Biology providers for unmet customer technology platforms needs – each requiring a different expertise Grower needs Disease control Weed control Pest control Synthetic Plant health Biologics ChemistryPage 9 • Vegetable Future Forum • December 2012
  • 10. With our Biologics pillar, we are enrichingour portfolio • Herbicides Small • Fungicides Molecules • Insecticides • Weed, pest & • SeedGrowth disease control Grower • Resistance benefits: management • Microorganisms • Microbial • Higher yield Biologics extracts • Supreme quality • Convenience • Risk management • Canola, cotton, ri • Conventional ce, soy, wheat, v seeds Seeds egetables • GMO seeds • Traits Sustainable Crop Solutions Innovation allows us to offer differentiated solutionsPage 10 • Vegetable Future Forum • December 2012
  • 11. 3rd strategic pillarSustainable Crop Solutions area core focus of our new R&D strategy Sustainability Plant health Delivering Sustainable Exploiting expertise Small Crop Solutions to beat Molecules, Seeds and customer expectations Biologics to build a unique position in plant health World-class R&D portfolioRebalancing innovation Collaboration Investing equally in Seeds/ Expanding our network Biologics and Chemistry of collaborations to to create an integrated & leverage the full potential effective global R&D of open innovation organizationPage 11 • Vegetable Future Forum • December 2012
  • 12. 4th strategic pillarIn line with our strategy, we will continue toexpand our Seeds footprint in focus crops We are aiming to double our share of business in Seeds by 2016 ~20% ~13% 11% 10% Vegetable Seeds showing consistent 2010 2011 2012E 2016E growth of 9% CAGR in past five years Sales in € million Seeds sales High aspirations for Share of overall business in Seeds further growth expansionPage 12 • Vegetable Future Forum • December 2012
  • 13. Forward-Looking StatementsThis presentation may contain forward-looking statements based on currentassumptions and forecasts made by Bayer Group or subgroup management.Various known and unknown risks, uncertainties and other factors could lead tomaterial differences between the actual future results, financialsituation, development or performance of the company and the estimates givenhere. These factors include those discussed in Bayer’s public reports which areavailable on the Bayer website at company assumes no liability whatsoever to update these forward-lookingstatements or to conform them to future events or developments.
  • 14. Page 14 • Vegetable Future Forum • December 2012