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an International Poultry Magazine called WATT POULTRY INTERNATIONAL published in USA to all the world

an International Poultry Magazine called WATT POULTRY INTERNATIONAL published in USA to all the world

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  • 1. www.WATTAgNet.com JUNE 2010 Digital version at www.poultryinternational-digital.com Exclusive WATT survey reveals nutrition trends Plus: Decade of growth ahead for global broiler industry Egg producers examine social responsibility New wheat strains to reduce phosphate pollution Digital version at www.poultryinternational-digital.comDigital version at www.poultryinternational-digital.comDigital version at www.poultryinternational-digital.com Theleadinganim alagricultureresource
  • 2. www.jpe.org www.bromaxx.com Would you like to be as successful as the poultry farmers in these countries? Have a look at the references at www.jpe.org, or come and meet our poultry specialist at the next exhibition. Would you like to meet our poultry specialist? For the upcoming months, you can meet us at the events underneath where we are highlighting the Premium+ nest for broiler – and layer breeders, the BroMaxx broiler system, the VolMaxx and Comfort aviary systems. VIV China 6 - 8 September, 2010 Beijing - China Space 14 - 17 September, 2010 Rennes - France Animal Farming 29 September - 1 October, 2010 Kiev - Ukraine These pages are just a brief summary of our solutions for the poultry industry. If we have not answered your question, please have a look at www.jpe.org, www.bromaxx.com or send an email to info@jpe.org and your question will be answered immediately. This month’s Jansen special: “Breeder Systems” Layer systems Breeder systems Broiler systems ’Example of a successful breeder house in Spain’’. EXPERIENCE EVENTSPRODUCTS Breeder systems: The ‘’Premium+’’ Automatic nest and slat systems of Jansen Poultry Equipment are famous for their design, quality, hygiene, egg-care and, consequently, the highest possible performance in fertility and hatchability Laying systems: Jansen Poultry Equipment designs high performance systems ‘’Compact, Comfort, VolMaxx and LayMaxx’’ for the alternative markets: free range, aviary/multi tier and organic. They are characterized by a high egg production, egg quality, and the lowest possible percentage of floor eggs. Rearing systems: All birds in aviary and floor systems will only perform in an optimum way when they are reared in an equal system. Jansen Poultry Equipment has translated the rearing experiences into the right system designs: ‘’Rearmaxx and Nivo Varia’’ BroMaxx: Our BroMaxx (Broiler Maximizer) multi tier system for broilers offers a high growth, a better feed conversion, lower mortality, perfect meat quality and therefore an absolute faster return on investment. Broiler systemsBreeder systemsLayer systems In this month’s magazine Jansen Poultry Equipment would like to ask you the question: “Does the number of hatching eggs per breeder matter to you?” If the answer is yes, please look at Jansen Poultry Equipment’s solutions for the breeder market. Our well know Premium+ Automatic Laying Nest will give you the highest number of hatching eggs per breeder. This is guaranteed by the excellent design of the Jansen nests, focussing on: • Hygiene • Comfort • Nest design • Slat design • Slatted area dimensions • Overall breeder house design • Breeder management support Successful breeder farms all over the world are using the Jansen Premium+ nest. After all, fertility is what counts!
  • 3. www.jpe.org www.bromaxx.com Would you like to be as successful as the poultry farmers in these countries? Have a look at the references at www.jpe.org, or come and meet our poultry specialist at the next exhibition. Would you like to meet our poultry specialist? For the upcoming months, you can meet us at the events underneath where we are highlighting the Premium+ nest for broiler – and layer breeders, the BroMaxx broiler system, the VolMaxx and Comfort aviary systems. VIV China 6 - 8 September, 2010 Beijing - China Space 14 - 17 September, 2010 Rennes - France Animal Farming 29 September - 1 October, 2010 Kiev - Ukraine These pages are just a brief summary of our solutions for the poultry industry. If we have not answered your question, please have a look at www.jpe.org, www.bromaxx.com or send an email to info@jpe.org and your question will be answered immediately. This month’s Jansen special: “Breeder Systems” Layer systems Breeder systems Broiler systems ’Example of a successful breeder house in Spain’’. EXPERIENCE EVENTSPRODUCTS Breeder systems: The ‘’Premium+’’ Automatic nest and slat systems of Jansen Poultry Equipment are famous for their design, quality, hygiene, egg-care and, consequently, the highest possible performance in fertility and hatchability Laying systems: Jansen Poultry Equipment designs high performance systems ‘’Compact, Comfort, VolMaxx and LayMaxx’’ for the alternative markets: free range, aviary/multi tier and organic. They are characterized by a high egg production, egg quality, and the lowest possible percentage of floor eggs. Rearing systems: All birds in aviary and floor systems will only perform in an optimum way when they are reared in an equal system. Jansen Poultry Equipment has translated the rearing experiences into the right system designs: ‘’Rearmaxx and Nivo Varia’’ BroMaxx: Our BroMaxx (Broiler Maximizer) multi tier system for broilers offers a high growth, a better feed conversion, lower mortality, perfect meat quality and therefore an absolute faster return on investment. Broiler systemsBreeder systemsLayer systems In this month’s magazine Jansen Poultry Equipment would like to ask you the question: “Does the number of hatching eggs per breeder matter to you?” If the answer is yes, please look at Jansen Poultry Equipment’s solutions for the breeder market. Our well know Premium+ Automatic Laying Nest will give you the highest number of hatching eggs per breeder. This is guaranteed by the excellent design of the Jansen nests, focussing on: • Hygiene • Comfort • Nest design • Slat design • Slatted area dimensions • Overall breeder house design • Breeder management support Successful breeder farms all over the world are using the Jansen Premium+ nest. After all, fertility is what counts!
  • 4. 1 JUNE 2010 | www.WATTAgNet.com 1www.WATTAgNet.com JUNE 2010 Volume 49 Number 6 8 Decade of growth ahead for global broiler industry Latest forecasts predict steady growth for broiler production and trade. 10 Exclusive WATT survey reveals nutrition trends Our Poultry Nutrition and Feeding Survey throws light on an optimistic industry, ready to try alternative ingredients and invest in feed milling and poultry production. 14 Wheat strains to reduce phosphate An international collaboration could result in feed that generates less pollution. 18 Egg producers examine social responsibility Corporate social responsibility can bring more than obvious benefits. 22 SFR responds to growing demand on poultry feed The demands on, and for, feed ingredients continue to rise. Against a background of tighter research budgets, a Dutch institute is investing to help producers. Features Worldbroilerproductionandtrade 90,000 11,000 9,000 7,000 5,000 3,000 80,000 70,000 60,000 50,000 40,000 30,000 20,000 ’99 Thousandmt Thousandmt ’01 ’03 ’05 ’07 ’09 ’11 ’13 ’15 ’17 ’19 Production Net trade JUNE 2010 | www.WATTAgNet.co Departments 2 Website News 4 Editor’s Comment 6 Around the World 26 Products 33 Marketplace 34 Advertisers’ Index Cover picture: ©Tom Pepper / fotolia.com JUNE 2010 | www.WATTAgNet.com 1
  • 5. www.WATTAgNet.com | JUNE 2010 2 More information and exclusive Web-only articles from Poultry International are just a mouse-click away www.WATTAgNet.com WATTAgNet Exclusives WATT Agribusiness Dashboard Community WATT AgNet.com Corporate Headquarters 303 N. Main St. Ste. 500, Rockford, Illinois 61101-1018 USA Tel: +1 815 966 5400; Fax: +1 815 968 0941 Publisher, International: Greg Watt, gwatt@wattnet.net Tel: +1 815 966 5517; Fax: +1 815 968 0941 Publisher, N. America: Steve Akins, sakins@wattnet.net Tel: +1 919 387 7961; Fax: +1 815 968 0941 VP/Director of Content: Bruce Plantz, bplantz@wattnet.net Editorial Office Editor: Mark Clements, mclements@wattnet.net Tel: +44 7866 475 388 Managing Editor: Kathleen McLaughlin, kmclaughlin@wattnet.net Tel: +1 815 966 5423 ContentDirector-Agribusiness:GaryThornton, gthornton@wattnet.net Consulting Editor: Peter Best, pbest@wattnet.net Copy Desk Team Managing Content Editor: Ken Jennison Community Manager/SEO Editor: Kathleen McLaughlin Senior Content Editors: Tara Leitner, Sue Roberts Associate Editors: Kayla Kling, Andrea Saladino Art/Production Team Senior Art Director: Elizabeth Crosby Production Manager: Jim Riedl, jriedl@wattnet.net Tel:+18159665426 Advertising Production Coordinator: Connie Miller Sales Team Europe, Asia, Africa Frans Willem van Beemen, beemenfw@xs4all.nl Tel: +31 344 653 442; Fax:+31 344 653 261 Michael van den Dries, driesmvd@xs4all.nl Tel: +31 79 323 0782; Fax: +31 79 323 0783 Latin America, Classified Sales and Digital Products Tineke van Spanje, spanje@xs4all.nl Tel: +31 495 526 155; Fax: +31 495 525 126 Southeast Asia Dingding Li, dingdingli@vip.163.com; Tel: +86 21 54136853 Israel Philip Staal, philip@sisanit.com Tel: +972 4 6270381; Fax: +972 4 6270382 USA/Canada Sue Snyder - Southern USA, ssnyder@wattnet.net Tel: +1 815 966 5523; Fax: +1 815 968 0941 Pam Ballard - Midwest, Western USA & Canada, pballard@wattnet.net; Tel: +1 815 966 5576; Fax: +1 815 968 0941 USA Classified Sales Ginny Stadel, gstadel@wattnet.net Tel: +1 815 966 5591, Fax: +1 815 968 0941 For article reprints and reprint quotes contact: FosteReprints +1.866.879.9144 www.fosterprinting.com SUBSCRIPTION INQUIRIES/CHANGE OF ADDRESS Contact the Circulation Department at WATT, 303 N. Main St. Ste. 500, Rockford, Illinois 61101-1018 USA. Tel: +1.815.966.5570, Fax: +1.815.968.0513, E-mail: jwessel@wattnet.net. Subscription prices: Print Edition: USA $84.00/yr, Canada $102.00/yr, Outside USA & Canada via Airmail $144.00/yr; $14.00 per copy unless marked; Digital edition sent by email: $36.00/yr. Prices in US Dollars. Business or occupation information must accompany each Subscription order. For change of address, contact the circulation department at the above address. Give BOTH old and new address. © Copyright 2010, WATT Publishing Co. All rights reserved. POULTRY INTERNATIONAL (ISSN: 0032-5767) is published monthly by WATT, 303 N. Main St. Ste. 500, Rockford, Illinois 61101-1018 USA. All rights reserved. Reproduction in whole or part without written permission is strictly prohibited. Poultry International and its logos are registered trademarks of WATT Publishing Co. Canada: Canada Post International Publication Product Mail Code 1686224. Reduce research costs The WATT Agribusiness Dashboard is a subscription- based website with market data and news about the global poultry, animal feed and swine industries. www.WATTAgNet.com/13957.html Video: Cervantes says FAO conflicted on antibiotics The FAO’s positions on antibiotics are inconsistent with its goals of meeting future food demand. www.WATTAgNet.com/14866.html Video: LED lighting tuned to birds’ vision Sam Schullo of Once Innovations says LED lighting saves energy and helps with flock performance. www.WATTAgNet.com/14865.html Video: Perdue Farms gains honourable mention in wastewater awards Melissa Molaison uses automated polymer dosing to control costs and in-house lab for real-time wastewater analysis at Perry, Georgia. www.WATTAgNet.com/15067.html Video: LED lighting tuned to Video: Perdue Farms gains Video: Cervantes says FAO 2 www.WATTAgNet.com | JUNE 2010 Eating chicken causes men to become gay ... and bald www.animalagnet.com/profiles/blogs/eating-chicken-causes-men-to Daily Tweets www.twitter.com/wattpoultry WATT Poultry TV www.youtube.com/user/WattPoultryTV Stay Connected www.companies.to/animalagnet.com AnimalAgNet.com
  • 6. www.WATTAgNet.com | JUNE 2010 4 Quality vs quantity Quality vs quantity. It’s an old debate, and which is the more important very much depends on your circumstances. If you’re short of food, then you really start to think about volumes. I recently watched a documentary on survivors of child labour camps that included an interview with a man who, as a starving child, had found a pea. He cut it up into pieces to make it last as long as possible. No matter that it was old and dry, his plight was such that even this morsel was of extremely high value. Times of plenty Of course, when there is plenty, a found pea is unlikely to be treated with such reverence, even if it remains nutritious. Circumstances, although not entirely, greatly dictate the food that we will accept and want. Research from the UK has shown that consumers are buying more Freedom Food — the RSPCA farm assurance scheme — indoor chicken, while lower welfare standard chicken is suffering a downturn. The research — carried out by Kantar Worldpanel for RSPCA Freedom Food — revealed growth and spend on Freedom Food indoor reared chicken is outstripping standard with a £55.2 million increase in consumer spending on Freedom Food-labelled chicken, from £16.4 million to £71.6 million over the 12 months to March. Growth in the amount of Freedom Food chicken sold in supermarkets has also overtaken standard, up by over 15 million kilos, compared to standard’s decrease of 11 million. Leigh Grant, Freedom Food’s chief executive, commented that the figures were absolute proof that chicken welfare was of paramount importance to more people than ever before, and the fact that shoppers stood firm by animal welfare through some of the most difficult economic times only reinforced that it was an issue that was here to stay. Of course, welfare is a matter of interpretation, but the labelling used by Freedom Food, would appear to resonate with a number of UK consumers. It conveys the message that a certain group of consumers wants to hear, and helps them in making a purchasing decision. Consumer perception Consumer perception is important for a variety of reasons and was touched on by Anthony Kleanthous at this year’s British Pig Executive (BPEX) Market Outlook event. In examining the impact of pig production on the environment, he touched on whether rising living standards in developing countries have to result in greater meat consumption, asking whether consumption goes up because, once consumers in developing markets attain a certain income, they want to mimic the consumption habits of developed markets, or whether they consume more meat because it has become relatively cheaper, and so is no longer regarded a luxury. As meat production and consumption increase, there are questions that arise in relation to sustainability, and the various approaches that can be taken to reduce meat’s impact. One suggestion is to eat less meat. But is this a desirable or even viable option? Looking at the role of retailers, Kleanthous suggested that they could play a role in reducing portion sizes and taking meat up market. Not only could they make foods with a low meat content irresistible, but could also foster consumers’ perceptions of meat as special. As perceptions change, consumers may be willing to eat less meat if seen as having more value. Risks and limitations But is there not a risk for any producer venturing into birds that are more expensive to produce and more expensive to sell to retailers, of losing out when the market, and retailers, turn to lower cost goods? Perhaps not. The UK experience suggests consumers are prepared to pay more for a product they perceive to be of a higher value. Based on FAO data, some estimates suggest that food production will have to double over the next 50 years and, of course, these arguments only come into play in those countries where income levels are sufficiently high and food supplies sufficiently plentiful, but over time, they may become increasingly relevant. Producers will have some interesting options to consider, the production of less but higher margin products, or more product, but with lower margins. ◻ Editor’s Comment Mark Clements To see Anthony Kleanthous talk about how meat producers will havetoconfrontchange, go to: www.WATTAgNet. com/15376.html To see more: www.WATTAgNet.www.WATTAgNet. To see Anthony Kleanthous talk about how meat producers will To see Anthony Kleanthous talk aboutKleanthous talk about how meat producers will To see more:
  • 7. NATURA – our bestseller:25 million installed animal places! Natura-Rearing Natura 60/70 Natura Nova Natura Nova-Twin Natura-Step Natura Floor One-Level System Natura Colony Barn egg production? Free-range? Organic? We have the appropriate solution for each type of management. Guaranteed. Big Dutchman International GmbH · Germany Tel. +49-4447-801-0 · Fax +49-4447-801-237 big@bigdutchman.de · www.bigdutchman.com Big Dutchman Inc. · USA Tel. +1-616-392-5981 Fax +1-616-392-6899 bigd@bigdutchmanusa.com · www.bigdutchman.com BD Agriculture (Malaysia) Sdn Bhd Tel. +60-(0)3-33615555 · Fax +60-(0)3-33422866 bdasia@bigdutchman.com · www.bigdutchman.com Big Dutchman (Brasil) Ltda. Tel.: +55-54-2101 5900 · Fax: +55-54-2101 5909 bigdutchmanbrasil@bigdutchman.com.br · www.bigdutchman.com.br
  • 8. www.WATTAgNet.com | JUNE 2010 6 International buyer program highlighted at poultry, feed expo The International Poultry Expo and International Feed Expo will again feature the International Buyer Program in 2011. Coordinated through the U.S. Department of Commerce, the program brings international buyers to the events to meet with U.S. companies exhibiting at the shows. Exhibitors can explore export opportunities with agency commercial specialists. Sponsored by U.S. Poultry and Egg Association and the American Feed Industry Association, the global poultry and feed event is scheduled January 24-26, in Atlanta, Ga.   French avian research days set for 2011 Researchersandprofessionalswillmeetfor theninthinternationalopeningoftheAvian FrenchResearchDays(JournéesdelaRecherche Avicole), March29-30,2011,inTours,France. The event will cover a variety of aviculture themes providing a review of poultry industry issues. Topics will include a look at major changes in the European Union chicken and turkey trade over the past decade. Simultaneous French to English translation will be available for participants in the raw materials, feed and nutrition sessions and workshops. Merger forms new Brazilian poultry association Separate assemblies in Sao Paulo approved the merger between the Brazilian Poultry Union (UBA) and the Brazilian Poultry Producers and Exporters Association (ABEF). The new entity that emerged from the merger will be known as UBABEF (Brazilian Poultry Union). Each one of these associations approved the merger proposal, in special separate assemblies, with an 87% quorum. Francisco Turra was named the president of the new entity. He had been the president of ABEF. Two councils were formed: one deliberative and one consultative, as well as 12 separate committees. These committees will deal with issues such as: internal and VIV Europe figures reveal strong attendance: The ash cloud from the Icelandic volcano may have stopped some making it to VIV Europe in April, but over 10,000 visitors from 96 countries made it to the Jaarbeurs Utrecht venue in the Netherlands and 85% of the expected exhibitors were on site. Lallemand Animal Nutrition launches fiber digestibility site: Lallemand Animal Nutrition has launched a mini website, www.levucellsc-fibre. info that focuses on fiber digestibility to help dairy farmers, nutritionists, veterinarians and distributors understand ways of improving feed and forage utilization. Roxell expands in Malaysia: Roxell, a division of CTB Inc., has opened a new facility in Malaysia to handle broiler system and feed storage bins. SNIPPETS Around theWorld ✷ August 23: European Poultry Conference 2010, Tours, France, www.epc2010.org ✷ September 6: VIV China 2010, Beijing, www.viv.net ✷ September 6: XXII International Poultry Symposium, Olsztyn, Poland EVENTS Get more industry events at www.WATTAgNet.com August S M T W T F S 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 September S M T W T F S 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 This online event also offers the opportunity to interact directly with other decision-makers from around the world.Registration at this virtual forum is free of charge. The conference agenda contains presentations from top experts in the following key areas: Feed manufacturing and extrusion – Dr. Leland McKinney, Kansas State University, USA; and Will Henry, Extru-Tech Mycotoxin control in feed materials – Dr. Jules Taylor-Pickard, Alltech; and Dr. Gerd Schatzmayr, Biomin New feeding techniques for high- yielding dairy cows – Professor Phil Garnsworthy, UK’s University of Nottingham Feeding of the modern laying hen – Dr. Kristjan Bregendahl, Hy-Line International Supply of feed ingredients for sustainable aquaculture – Dr. Albert Tacon, Aquatic Farms Ltd., Hawaii See www.wattevents.com for full details. WATT Online Feed Forum
  • 9. JUNE 2010 | www.WATTAgNet.com external markets, poultry health, genetics and sustainability, among others. According to Turra, the objective of the merger is to strengthen the sector. This merger has been discussed for almost two years, even before last year’s major consolidation of the Brazilian broiler sector. Before the merger, ABEF had 34 member companies and UBA 65. After the merger that number is 85, seeing that some companies belonged to both associations. UK university scholarship addresses poultry sector skills gap A new student scholarship scheme by the UK’s Harper Adams University College in conjunction with the country’s poultry industry brings together employers who will support students by paying up to two years of fees for their higher education course and provide them with a paid position for their compulsory work placement year. The initiative is expected to improve the flow of graduates into the sector, where there is currently a skills gap. 7 ✷Cobb Asia announces new manager: Duncan Granshaw has been appointed Cobb-Vantress Inc. general manager of the poultry breeding company’s fast-growing Asian region. ✷Hubbardappoints countrymanagerfor China: Hubbard has appointed FrankLing as country manager for China. Ling comes with 19 years of experience working for several primary poultry breeding companies in the Chinese market, mainly with responsibilities for sales and marketing. Coolair - The Most Reliable Fans As a working farmer, you don’t have a lot of free time on your hands. The last thing you need is another chore added to your list, especially something as time-consuming as fan maintenance and repairs. Our goal is that you never have to. That’s why we build Coolair fans for the long run. They are finely- tuned, efficient machines built to endure. Coolair fans may look much the same as others, but look closer. Captured ball bearings extend the fan life seven times greater than the industry average. The precision-machined hub, fan belt and tensioner ensure extended belt life. Our American-made blades are thicker, increasing durability. Plus, our damper doors are rugged and streamlined, making them a more effective choice than any other shutter on the market. Sure, you may be able to find a cheaper fan. And you may get a package deal that includes a fan. But unless you have a genuine Coolair fan, you better keep your toolbox and wallet handy. www.coolair.com ® Value that Stands the Test of Time Ask about our highest CFM fan – the NBF60 Bearings Coolair’s innovative cast aluminum disc with captured bearings extends bearing life up to 7 times by placing the drive load directly over the bearings. Damper doors Discharge damper doors are a sturdy, yet aerodynamic alternative to the common exhaust shutter. Available in NBC, NCF and NBR models. Fan blades Aerodynamic cast aluminum blades provide outstanding performance in the NBC line of fans. 3604 Mayflower Street P.O. Box 2300 Jacksonville, FL 32203-2300 v: 904/389-3646 f: 904/387-3449 agfans@coolair.com APPOINTMENTS Keepuptodatewithindustrynewsat www.WATTAgNet.com.
  • 10. www.WATTAgNet.com | JUNE 2010 8 Decade of growth ahead forglobalbroilerindustry The global broiler industry will see a decade of growth, according to the latest report from the Food and Agricultural Policy Research Institute (FAPRI), published earlier this year. FAPRI forecasts that, although a lower tariff related quota (TRQ) in Russia will reduce world trade in the short term, the market will expand by 1.3% annually to 2019 and reach 8.29 million metric tons (mmt). Broiler production over the period, FAPRI says, will grow by 1.8% to reach 79.36 mmt. Imports China’s accession to the WTO makes it a net broiler importer. By 2019 it is expected to be importing 418 thousand metric tons (tmt). Neighbouring Taiwan’s imports are expected to grow by 7.3% annually to reach 116 tmt. Japan’s net imports of broiler meat are expected to grow by 0.2% per annum to 2019. Imports by South Korea, Indonesia and the Philippines are also expected to grow in response to overall economic expansion in these markets. The EU moved in 2007 from being a net exporter to a net importer and is forecast to remain in that position. Mexico will increase its imports by 2% per annum, meaning that by 2019 its total imports will reach 577 tmt. Exports Brazil’s net poultry exports increased by 14% in 2008 , as production rose by 5.7% and consumption increased by only 2.5%. Over the rest of the decade, net exports are assumed to stay at around 3.4 mmt. Fiscal incentives and subsidies from local government continue to encourage large new investments in broiler production, FAPRI says. For the period 2005-2009, Brazil accounted for 49.9% of world exports. By 2014-2018, this will fall to 44.8%. The market share of broiler exports achieved by the US is expected to remain broadly stable over the coming years. Over the period 2005-2009, the US accounted for 41.7% of global exports. Between 2009 and 2013, this figure is expected to fall 39.4%, before returning to 41.7% in the 2014-2018 period. From the major drop in exports in 2004, it takes six years for Thailand’s broiler sector to recover from the avian influenza crisis and reach the pre AI historical trend. Recovery is helped by a new TRQ from the EU, Russia’s ban on US broilers, expansion of integrated producers, productivity improvements, reduced processing cost, investment in production innovation, and a shift to higher-value cooked products. Thailand’s net exports will increase by 6.5% annually to reach 635 tmt in 2019. Form the period 2005-2009, Thailand’s share of the global broiler export market stood at 4.8%. For 2009- 2013, this is expected to reach 6.6%, climbing to 7.4% in 2014-2018. The EU’s exports were further limited in 2008, but new AI outbreaks in 2007 changed the grouping from being a net exporter to a net importer. By 2019, net imports are expected to be 29 tmt. There are several reasons for this change. These include aggressive promotion by low- cost exporters in those markets that had been the EU’s traditional export destinations and the introduction of a lower import quota by Russia. However, high feed costs, strict animal welfare rules and environmental regulations Mark Clements Latest forecasts predict steady growth for broiler production and trade. Broilerexportmarketshare (percent) 2005-2009 U.S. AustraliaBrazil Thailand 2009-2013 2014-2018 49.9 4.8 41.7 0.4 49.2 6.6 39.4 1.3 44.8 7.4 41.7 1.6 US and Brazilian shares of world export markets are expected to remain broadly similar over the next decade, but Brazil will lose some ground.
  • 11. JUNE 2010 | www.WATTAgNet.com have reduced the competitiveness of European producers. Access However, it is not simply demand that will affect trade, changing market access is also playing a part. FAPRI points out that, under the North American Free Trade Agreement (NAFTA), Mexico removed its global TRQ and its prohibitive out-quota rates. The TRQ was removed in 2008. A safeguard agreement was reached with the US, whereby a TRQ for chicken leg quarters is imposed. The product is duty free, but out-quota is charged at 98.8% duty. Strong domestic demand in Mexico is expected to drive up net imports by 2% annually, to reach 577 tmt in 2019. Taiwan, with its WTO accession, removed its quota and replaced it with a “tariff-only regime” in 2005. As a result, imports are projected to increase by 7.3% annually, reaching 116 tmt by 2019. A shift to differentiated local breeds, however, will sustain domestic production, which is forecast to grow by 1.5% each year. Russia imposes a lower TRQ of 0.78 mmt over the next decade. Over the period considered by FAPRI, the quota for imports is binding. Domestic production is being encouraged by the government and is expected to grow by 3%, higher than the predicted 1.7% increase in consumption. ◻ 9 Worldbroilerproductionandtrade 90,000 11,000 9,000 7,000 5,000 3,000 80,000 70,000 60,000 50,000 40,000 30,000 20,000 ’99 Thousandmt Thousandmt ’01 ’03 ’05 ’07 ’09 ’11 ’13 ’15 ’17 ’19 Production Net trade Netimportsbymajorbroiler importingcountries 0 1,000 2,000 3,000 4,000 Thousandmt ’99 ’01 ’03 ’05 ’07 ’09 ’11 ’13 ’15 ’17 ’19 China Japan Russia Hong Kong Saudi Arabia Mexico Brazilianbroilersupplyandutilization 0 8,000 6,000 4,000 2,000 10,000 12,000 14,000 4,000 3,000 2,000 1,000 0 Thousandmt Thousandmt ’99 ’01 ’03 ’05 ’07 ’09 ’11 ’13 ’15 ’17 ’19 Production Consumption Net Exports EuropeanUnionbroilersupplyandutilization 0 8,000 6,000 4,000 2,000 10,000 Thousandmt 800 600 400 200 -200 0 Thousandmt ’99 ’01 ’03 ’05 ’07 ’09 ’11 ’13 ’15 ’17 ’19 Production Consumption Net Exports Steady overall increases are forecast for production and international trade. Imports are being driven by rising income levels, and also by a less restrictive environment for international trade. The growth rate for Brazilian production and consumption, as well as for exports, will slow over the next decade. Higher costs in have made European exports increasingly less competitive. ©AgripictureUK
  • 12. www.WATTAgNet.com | JUNE 2010 10 Exclusive WATT survey reveals nutrition trends WATTPoultryUSA,PoultryInternational andFeedInternational magazines asked 164 industry people responsible for producing and using poultry feeds worldwide about their business outlook and key trends involving supply chain integrity, composition of rations, sustainability, investment and more. Here are key findings: ✷ Over half (51%) foresee slowly improving sales and profits over the next 12 months. ✷ “Cost of grains” and “management of feeding programmes to achieve performance” were rated as the two most important concerns in all world regions. ✷ “Food safety and/or supply chain risk” was rated the third-highest concern by North American respondents but ranked lower in other world regions. ✷ Worldwide, 43% of respondents say that new or tighter audits are in place to ensure supply chain integrity, while at the same time 40% believe more needs to be done to guarantee the integrity of the supply chain. ✷ Fifty-six percent expect their use of alternative ingredients and enzymes to increase over the next three years. ✷ More than half (55%) have a written sustainability strategy which incorporates nutrition and/ or feeding. ✷ Feed production volume and poultry and egg production are predicted to increase in 2010. Survey participants Survey responses came from a cross section of businesses including consulting nutritionists/veterinarians (20%), feed manufacturing (17%), broiler production (15%), egg production (15%), breeding/ hatching operations (13%), turkey/ duck production (4%), as well as manufacturers and distributors of feed additives and premixes and others. Responses came from around the globe, including North America (33%), Asia (21%), Latin America (18%), Europe (9%), Africa (8%), Middle East (6%) and Asia Pacific (5%). Business outlook for 2010 The poultry nutrition sector’s business outlook is optimistic worldwide. Fifty-one percent of respondents believe that there will be slowly improving sales and profits; 18% expect business conditions will improve significantly in the second half of 2010; and 23% say that business conditions (sales and profits) are good now. Only 8% expect negative or poor profitability due to economic conditions. This optimistic outlook is held in every world region. Major challenges in nutrition and feeding “Cost of grains” and “management of feeding programmes to achieve Gary Thornton Mark Clements Our Poultry Nutrition and Feeding Survey throws light on an optimistic industry, ready to try alternative ingredients and invest in feed milling and poultry production. 0% 10% 20% 30% 40% 50% 60% In2010,mycompanywillinvestin: Replacement/upgrading of feed milling facilities/equipment Expansion of feed milling facilities/equipment Replacement/upgrading of poultry/egg production facilities/equipment Expansion of poultry/egg production facilities/equipment Companies are planning investments in equipment and facilities, particularly replacement and upgrades to feed milling equipment.
  • 13. 11 JUNE 2010 | www.WATTAgNet.com performance” were rated as the two most important concerns in all world regions. There was less agreement about the importance of other challenges among respondents from the different world regions. For example, “food safety and/or supply chain risk” was rated the third-highest concern by North American respondents but ranked lower in other world regions. Latin American respondents, for instance, rated this challenge next-to-last in importance among 10 challenges. Latin American respondents, at the same time, were out of sync with the rest of the world in their down-rating of “mycotoxins (and other antinutritional factors) in grains” as a concern. They rated this challenge No 8 in importance out of 10 challenges, while respondents worldwide ranked it fourth in importance. North American respondents, meantime, ranked “availability/ cost/quality of research to support decision-making” lower in importance than respondents in other world regions. They ranked “research” as their sixth most important challenge, while worldwide it was ranked the third most important challenge. Challenges of lesser importance Two challenges were ranked less important by all world regions — “discontinuation/unavailability of antibiotics in feeds” and “environmental concerns and/or sustainability.” Nonetheless, all but one of the 10 challenges was rated on average to be at least somewhat important. Based on the average ratings for each challenge, there is little variance between the most important (cost of Mybusinessoutlookfor thenext12monthsisfor: Business conditions (sales and profits) are good now 23%23% Business conditions will improve significantly in the second half of 2010 18% Negative or poor profitability due to economic conditions 8% Slowly improving sales/profits 51% The poultry nutrition sector’s business outlook is looking mostly optimistic worldwide. Challenges, rank by world region Latin America North America Asia All Cost of grains/diversion of corn to ethanol 1.00 1.00 1.00 1.00 Management of feeding programs to achieve performance in flocks 2.00 2.00 2.00 2.00 Availability/cost/quality of research to support decision-making 4.00 • 6.00 • 3.00 3.00 Mycotoxins (and other anti-nutritional factors) in grains 8.00 • 4.00 5.00 • 4.00 Cost of micro-ingredients/feed additives 6.00 • 5.00 6.00 • 5.00 Sourcing alternative feed grains 5.00 • 9.00 • 4.00 • 6.00 Capital for expansion/replacement of production facilities 3.00 • 8.00 • 9.00 7.00 Food safety and/or supply chain risk 9.00 • 3.00 • 8.00 8.00 Environmental concerns and/or sustainability 7.00 • 7.00 • 7.00 • 9.00 Discontinuation/unavailability of antibiotics in feeds 10.00 10.00 10.00 10.00 • higher rank (greater importance) than “All” • lower rank (less importance) than “All” “Cost of grains” and “management of feeding programmes to achieve performance” were rated as the two most important concerns in all world regions.  Click on the More Images tab for survey insights into animal feed trends www.WATTAgNet.com/14669.html More survey results Click on the More Images tab for survey insights into animal feed trends Click on the More Images tab forClick on the More Images tab for survey insights into animal feed trends www.WATTAgNet.com/14669.htmlwww.WATTAgNet.com/14669.html survey insights into animal feed trends www.WATTAgNet.com/14669.html More survey results
  • 14. www.WATTAgNet.com | JUNE 2010 12 grains), with a 4.08 average, and the least (antibiotics in feed), with a 2.90 average. Supply chain integrity Following problems in the contamination of feed ingredients in the supply chain in recent months and years, survey participants were asked about the state of supply chain integrity today. Many companies have taken action to shore up the integrity of the supply chain, according to survey participants. Forty-three percent say that new or tighter audits and testing are in place today. Thirty- seven percent use fewer, or different, suppliers. Twenty-eight percent have altered formulations or products. Four percent have taken other actions. These actions have resulted in costs and prices being up, according to about 30% of the respondents. However, 31% indicated, “No change was needed because programmes were adequate.” When asked about present- day integrity of the supply chain, responses were, in fact, mixed. Thirty- four percent of respondents said they are satisfied with the integrity of the supply chain, while 40% believe more needs to be done to guarantee the integrity of the supply chain. Composition of rations Worldwide there is an upward trend in the use of alternative feed ingredients, including dried distillers grains solubles (DDGS), and enzymes, according to survey responses. Fifty-six percent of respondents expect their use of alternative feed ingredients to increase in the next three years. The same percentage of respondents said their companies’ use of enzymes will increase over the Inthenextthreeyears,my company’suseofalternative feedingredientswill: Decrease from the past three years Increase from the past three yearsStay the same as in the past three years Fifty-six percent of respondents expect their use of alternative feed ingredients to increase over the next three years. Nutrition trends
  • 15. 13 JUNE 2010 | www.WATTAgNet.com next three years. More than half of respondents, however, expect that their phytase use will remain the same over the next three years. Sustainablity Fifty-five percent of respondents say their company has a written sustainability strategy which includes nutrition and/or feeding. Strategy elements include the use of enzymes (81%), sourcing of grains/ingredients locally to milling production (78%), investment in high-efficiency feed milling plant/equipment (59%), selection of poultry breeds/ genotypes based on sustainability principles (43%), location of production near consumer base (31%) and location of production near grain supplies (29%). Production and investment Feed production volume and poultry and egg production is predicted to increase in 2010. In North America, respondents are evenly divided between production volume for poultry and eggs staying the same as 2009 and increasing. To support these increases, companies are planning corresponding investments in equipment and facilities, particularly replacement and upgrades to feed milling equipment. In Latin America, more than half of respondents say there will be expansion of poultry and egg production facilities and equipment, while 58% in Asia say poultry and egg facilities and equipment as well as feed milling facilities and equipment there will be replaced or upgraded. ◻ ❯Data compilation and statistical analysis by Joyce Neth and Julia Caruso. Naturally ahead info@biomin.net Trials and more information you will find at: www.pep.biomin.net Biomin® P.E.P. is made with a unique blend of essential oils and prebiotics to provide a synergistic formula. It is designed specifically to support digestion and improve feed conversion. up to 5% improved feed efficiency! Inthenextthreeyears, mycompany’suseof enzymeswill: Decrease from the past three years Increase from the past three yearsStay the same as in the past three years Fifty-six percent of respondents say their company’s use of enzymes will increase over the next three years.
  • 16. www.WATTAgNet.com | JUNE 2010 14 Wheat strains to reduce phosphate pollution Concerns about the environment, as well as a desire to grow and use feed more efficiently, are the driving forces behind a new project to reduce diffuse phosphate pollution by developing new improved wheat lines. The partners behind this ground-breaking research include scientists at the UK’s University of Reading and the National Institute of Agricultural Botany (NIAB), the University of Nottingham and Harper Adams University College, who are collaborating with researchers from the University of Idaho in the US. They are being supported by several allied industries, including Cargill, Sun Valley Foods, AB Agric Ltd, JSR Farms Ltd, Frank Wright, the British Poultry Council and the British Pig Executive (BPEX). Gene mapping The aim of the project is to provide adapted germplasm and tools for marker-assisted breeding of Highly Available Phosphate (HAP) wheat that will have the potential to significantly reduce diffuse P pollution when used in pig and poultry diets. The scientists are also hoping to determine the effect of P fertiliser treatment on the P metabolism within the wheat plant and grain, as well as on the grain composition of other important nutrients and micronutrients. Led by NIAB, the consortium has already initiated the production of wheat germplasm with low phytate content in the grain, thus increasing the bio-availability of phosphate to monogastric animals. This should, in turn, reduce the level of phosphates entering the environment from animal wastes. A spokesman for the consortium explained that they were mapping the genes involved in this process in an effort to learn more about the plant physiology underlying the changes in phytate content, together with related mineral nutrition. The precise effect of changes in feed quality will be assessed through controlled pig and chicken feeding studies using the newly identified low phytate lines. Scope for improvement Recent data has shown that while the addition of microbial-derived phytases to pig diets can help reduce P excretion by pigs, there is still scope to further reduce diffuse P pollution from pig enterprises by using HAP wheat in the diets. The major form in which phosphorous occurs in plants is myo- inositol -1,2,3,4,5,6-hexakisphosphate, commonly referred to as phytic acid, inositol, or InsP6; it is an important antinutritional factor for farm animals Roger Abbott An international collaboration could result in feed that generates less pollution. Feeding strategies for reducing methane www.WATTAgNet.com/9342.html To find out more about pollution reduction strategies, see: Feeding strategies for reducing methaneFeeding strategies for reducing methaneFeeding strategies for reducing methane www.WATTAgNet.com/9342.htmlwww.WATTAgNet.com/9342.html Feeding strategies for reducing methane www.WATTAgNet.com/9342.html To find out more about pollution reduction strategies, see: The UK’s National Institute of Agricultural Botany (NIAB) is leading a project that has already started production of wheat germplasm with low phytate content in the grain, thus increasing the bio- availability of phosphate to monogastric animals.
  • 17. Step into the Future, Today. The most advanced, safe and efficacious control of Coccidiosis! • Life-long protection in a single application • Drug free, no residue, no resistance, no withdrawal • Precocious strains • Highest quality standards • Excellent results Paracox is property of Intervet International B.V. or affiliated companies or licensors and is protected by copyrights, trademark and other intellectual property laws. Copyright © 2005, 2009 Intervet International B.V. All rights reserved.
  • 18. www.WATTAgNet.com | JUNE 2010 16 because of its ability to form a compound with micronutrients such as iron and zinc. Microbial-derived phytase that can be added to the diet of pigs and poultry is produced on a commercial scale as part of the large feed enzyme market because the exogenous phytase provides an effective means of breaking down the phytate in plant-derived feeds, allowing the animals to use more P and other minerals and proteins, rather than excreting them. Good precedents By using a careful balance of nutrients combined with phytase (together with other measures), the livestock industry in the Netherlands has managed to halve the amount of P excreted by growing and finishing pigs over the past 20 years. Taking the UK, which currently has some 500,000 sows, as an example, the consortium’s spokesman pointed out that wheat could constitute up to 60% of the country’s pig and poultry diets. A variety of HAP wheat with similar performance characteristics to conventional wheat would ensure that the entire requirement in the diet of monogastrics was met without the need to add supplementary phosphate. Ideally, it was hoped that the new HAP wheat could also be used in conjunction with commercially produced phytase to further reduce the release of P into the environment, since there was evidence to suggest that they could interact in a positive way. Encouraging results In fact, initial stages of this research project have already revealed the expected potential reduction possible in diffuse P pollution from HAP wheat is in line with that demonstrated for HAP maize and barley. Pigs fed with the HAP maize reduced P excretion by 18% and by 16% when they were fed with HAP barley. In collaboration with the University of Idaho, researchers at NIAB have already been successful in developing several new wheat lines in which phytic acid P represents only 42% of seed total P, compared with 74.7% of seed total P in the spring-sown control. This has resulted in a significant increase (more than 35%) in the amount of phosphate that is available to a monogastric animal — and it is anticipated that this will lead to a major reduction in input costs and the environmental impact. This research is considered to be extremely important for some European pig and poultry farmers, because new Integrated Pollution Prevention and Control (IPPC) legislation and the European Union’s tough Water Framework Directive restricts them spreading muck on fields and threatens their size and viability which they have traditionally maintained by maximising the economies of scale. ◻ Wheat lines ❯ Roger Abbott is editor of Energy Now. The project aims to provide adapted germplasm and tools for marker-assisted breeding of Highly Available Phosphate (HAP) wheat with the potential to significantly reduce diffuse P pollution when used in pig and poultry diets. NIAB has recently invested £1.25 million in laboratory facilities, equipment and growth rooms specifically for the pre-breeding and plant genetic research scientists.
  • 19. www.WATTAgNet.com | JUNE 2010 18 Egg producers examine social responsibility As consumers around the world become more ethically aware, Corporate Social Responsibility (CSR) is becoming increasingly important. At the IEC Canada 2009 Conference, Professor Andrew John and Christian Stadil each addressed delegates and shared their experiences and expertise on this subject. It is no longer sufficient for organisations to simply tell their customers that they practice CSR; customers need to see the benefits that the organisation’s efforts are making to the community. CSR can take a number of forms, from pure corporate philanthropy, to operational CSR and corporate marketing (trying to change how people think and behave), right through to community volunteering. Professor Andrew John specialises in CSR and has carried out numerous studies on the subject. He stressed to the IEC audience that it is no longer sufficient to simply sign a cheque and donate it to a good cause; organisations must ensure that their CSR initiatives are carefully targeted and aligned to their overall strategic goals. The benefits of CSR There are two main reasons to practice CSR; the first being that it is morally the right thing to do, the second that it is good for a business’s bottom line. In Professor John’s experience, these two reasons do not have to be exclusive. When implemented strategically, CSR can bring many benefits to a business: Professor John believes that organisations that ignore CSR do so at their peril: “There is now a lot of expectation for companies to behave in a socially responsible way.” A third of the population are now considered to be ethical consumers; as well as judging a product, they also judge the company and its behaviour. In the past we have seen boycotts; people refusing to purchase certain products or brands because an organisation has been judged to act unethically. Recently, a new phenomenon has begun — buycotts; people who are willing to pay more — and encourage others to do so — because a product or brand is considered ethical. Effective CSR Good CSR initiatives will bring benefits to communities, whether it is helping to feed people in poverty, supplying better working conditions for employees, or donating staff time to build and improve community facilities. However, if the business’s target audience, usually the customer, is unaware of these activities, it will not benefit the organisation. In Professor John’s experience, people judge an organisation on why it is carrying out CSR. “People don’t generally like it if a company is only doing CSR to boost its profit; just to be seen to do good.” However, it is acceptable to do both, people accept that a business can profit because it does good. According to both Professor John, Vikki Millichamp Corporate social responsibility can bring more than the obvious benefits. Professor Andrew John believes that organisations that ignore CSR do so at their own peril. ✷ Socially aware customers may be more willing to pay more for a product ✷ Improves brand perceptions, which leads to improved product judgements ✷ Improves a business’s corporate reputation ✷ Improves employee morale ✷ Can lead to process and product innovations Benefits of CSR Improves a business’s corporate reputation Improves employee morale Can lead to process and product innovations
  • 20. With a LUBING Drinking-System you are always on the safe side. Completely equipped with innovative technical details LUBING’s Drinking- Systems assure a reliable water supply for cages as well as for floor manage- ment. The worldwide leading position of LUBING Conveyor-Systems is based on the high level of safety and the individual adaptability of all systems. Rod Conveyor — for short straight distances Curve Conveyor — for long distances with curves and inclines Steep Conveyor »Climber« — for steep inclines up to 60˚ The LUBING Top-Climate-System is a highly effective cooling system. Special high-pressure nozzles (70 bar/ 1000 psi) spray a fine fog of evaporated water into the house. Humidity rises, the temperature falls. The floor stays dry. The animals feel better.
  • 21. www.WATTAgNet.com | JUNE 2010 20 and Stadil, the most effective CSR is relevant CSR. The initiative or project that a company chooses to become involved with should have some relevance to its actual product or industry. Stadil stressed to the IEC audience that to be fully effective, as well as being credible to the consumer, the CSR initiative should also be carefully promoted, making the customer feel good about choosing that product, because they believe that it helps a wider cause. He urged businesses to communicate modestly, but effectively and, where possible, to enlist a partner organisation to communicate the message. According to Stadil, using a partner company in this way helps to reinforce the facts, and tell customers what is being done, but it appears more modest. Different cultures value different CSR initiatives When considering how to implement a CSR initiative, it is critical to remember that what people consider to be important varies from country to country, and continent to continent. Professor John explained that, according to recent research, in the US and Europe, treating workers fairly is considered to be most important. In China, India and Russia, people believe that safe working conditions and high quality products are the top priority; while in Canada and Australia, the focus is on the environment. Professor John and Stadil both encouraged IEC members to practice corporate social responsibility, but to ensure that the initiatives were carefully chosen, well aligned with the business’s overall strategic goals, and carefully communicated. ◻ Responsible ❯Vikki Millichamp is communications manager for the International Egg Commission. AIRSNIP AIR POWERED SCISSORS Jarvis Products Corporation 33 Anderson Road, Middletown CT. 06457 Telephone (860) 347-7271 Fax (860) 347-9905 E-mail sales@jarvisproducts.com http:// www.jarvisproducts.com • Increase processing speeds and yields. • Reduce operator fatigue. • Low price. • Low maintenance costs. • Durable all metal construction. • Many shape and length of blades to fit all applications. • Other applications: wing trim, tenderloin trim, heart and liver harvest, tail removal, toenail and pad trimming. Model 35 PA-2 Chicken Neck Breaking Models 15, 35 70 Gizzard Trim Split Opening Chickens Deboned Thigh Breast Trim ® Any CSR initiative must be relevant to the industry or product, argues Christian Stadil. Initiatives must be carefully chosen and well aligned with strategic goals
  • 22. www.WATTAgNet.com | JUNE 2010 22 SFR responds to growing demands on poultry feed Schothorst Feed Research (SFR) can trace its history back over 75 years. Based in Lelystad, the Netherlands, the centre is undergoing a major investment to expand its facilities and the services it offers to clients. While it is a given that demand for food, and consequently feed, will continue to rise, it is not simply volumes that are expected to grow. A better understanding of how ingredients work, and of alternative ingredients, is also increasing in importance. SFR is an independent private company, owned by both private and cooperative feed companies and by a foundation established to stimulate research. Its main areas of activity include the development of feed evaluation systems, raw material evaluation for various animal species, and the effect of feed technology on nutrient utilisation. Alongside this, SFR also looks at the development of nutritional requirements of high production livestock, the relationships between feed quality and the quality of animal products and the effect of feed on animal health and gastro-intestinal disturbances. Taking into account the growing environmental demands placed on agriculture, SFR also looks at the effect of feed on the environment and output of nitrogen, phosphorous and methane. Additionally, SFR has experimental facilities to test the efficacy of feed additives and their effect on animal health. Active across dairy, pigs and poultry the centre has 10 people working in quality management and 50 in research, and has made a number of predictions as to how the feed market will develop over the next couple of years.  Market trends SFR notes that the major themes in the current market are: competing demands from the feed, food and fuel industries; the availability of feedstuffs and by-products; increasing scarcity of starch; nutrition and the wellness of man and animals. Research director Piet van der Aar comments: “We expect that demand for feedstuffs will become more important, and there will be ever-more emphasis on the co-products of other industries.” He continues that as the energy component of feed determines the price of these co-products, their use is expected to become more important worldwide. It is not only this group of ingredients that will grow in importance, but also their processing — either technologically or enzymatically — to increase their energy value. This forecast upturn in demand has been the driver for the ongoing investment programme at SFR.  Investment This year, two new research farms, one for dairy cows and one for laying hens, will come into operation. Both facilities will comply with the latest requirements for sustainable farming, allowing statistically relevant nutrition research to be carried out in on-farm conditions. Additionally, SFR has plans for the extension and Mark Clements Thedemandson,andfor,feed ingredientscontinuetorise.Against abackgroundoftighterresearch budgets,aDutchinstituteisinvesting tohelpproducers. Based in Lelystad, the Netherlands, SFR has been investing in new facilities to better respond to growing demand for feed ingredients, and especially use of co-products.
  • 23. Over 3500 agribusiness professionals from over 100 countries signed up to attend our first 2 virtual forums. We cordially invite you to participate in our 3rd virtual forum the WATT Online Feed Forum focused exclusively on Animal Feed. WHAT IS AN“ONLINE FORUM”? A one-day educational event for global animal feed professionals held in a “virtual environment”on the Internet. Attendees need not be present the entire day – enter and leave the event as your schedule allows. WHO SHOULD ATTEND? Poultry, ruminant and aquaculture nutritionists and veterinarians. Feed processing, ingredient and production professionals. Production/ husbandry managers, technical consultants, ruminant and aquaculture management. Manufacturers of poultry, ruminant and aquaculture nutrition and health products. CLASS EDUCATIONAL PRESENTATIONS FEATURING: 1. Mycotoxin Control: Present and future choices for controlling mycotoxins in feed By: Dr. Gerd Schatzmayr, BIOMIN Mycotoxins: Now is the time to sort fact from fiction By: Dr. Jules Taylor-Pickard, Alltech 2. New thoughts on feeding the modern laying By: Dr. Kristjan Bregendahl, Hy-line International 3. Feed manufacturing workshop: How feed processing affects animal nutrition By: Dr. Leland McKinney of Kansas State University, Efficient extrusion By: Will Henry, Extru-Tech. 4. How to feed high yielding dairy cows to maintain milk yield and fertility By: Dr. Phil Garnsworthy, Professor of Dairy Science, University of Nottingham 5. Feed ingredients for sustainable aquaculture By: Dr. Albert G.J. Tacon, Aquatic Farms Ltd PREMIERE SPONSOR: Comments from the March 2010 WATT Online Poultry Nutrition Health Forum I would like to thank WATT for organizing this excellent program for its audiences particularly at international level. This type of interaction is definitely of great help to both poultry industry and poultry research centers. Keep up the good work. -- Mojtaba Yegani, PhD Student at University of Alberta Hello from Novus, just want to say that this is a very cool way to exhibit. This is my first time visiting a virtual tradeshow. -- Lorraine Magney, Event Specialist at Novus
  • 24. www.WATTAgNet.com | JUNE 2010 improvement of its pig facilities, which should be ready by 2012. In total, some Euro 9 million ($12.2 million) is being invested. The new layer farm and research facilities will be unique, and comprise a commercial house equipped for research with two separate areas each with 40 different groups of 330 hens,  to enable accurate statistical nutrition studies. The new dairy cow facilities, with 220 lactating dairy cows, will result in a doubling of SFR’s dairy research capacity. In the plans for this facility, there is the possibility of an extension of up to 340 lactating cows.  Competing demands SFR currently has contracts with the compounding feed industry and suppliers in 14 countries, but calls on its expertise are expected to increase. Dr van der Aar says: “While local feedstuffs may always be the preferred choice, we particularly foresee greater interest from regions that are feedstuff importing, for example Europe and Asia.” SFR has developed feed additive formulation tables that can be used for the development of commercial feed formulations, and it also has methods to calculate the nutritional value of raw materials that can vary in composition and to measure other quality aspects of animal nutrition related to feed composition. Dr van der Aar explains: “We have built a data file for the last 75 years. However, we have seen an increasing interest in evaluation of raw materials, and there are several reasons for this. “Raw materials are not the same as they were in the past. This can be either due to genetic changes in the raw materials themselves, or due to changes in production processes. Products with the same name may not have the same nutritional value as they did 20 years ago. Because of 24 SFR New facilities for laying hens will come into operation this year.
  • 25. JUNE 2010 | www.WATTAgNet.com this, we see an increasing interest in feedstuff evaluation.” Over the last few years, SFR has introduced new energy tables for sows, piglets, and laying hens, and these new tables are more targeted than their predecessors. The advantage of this is that more precise feeds can be made at lower ingredient cost. While the economy in many parts of the world remains sluggish, offering value for money — and keeping an eye on costs — is central to many businesses and achieving value for money from inputs key. And as demand for meat and feed rises, the pressure on producers to achieve the best possible results will increase in tandem, meaning that a proper understanding of each and every ingredient that goes into feed cannot be ignored. “The understanding of raw materials has changed. We now know why some have positive effects and some negative effects. In the past we may have thought that some were bad, but now we understand limitations,” continues Dr van der Aar. And as to the future? “If we look to the future, we will start to evaluate things in new ways. For example, there will be more account of health and immunosuppression, and greater quantification of the relationship between the quality of raw materials and end products,” he adds. ◻ www.aviagen.com +A ROSS BIRD ADDS UP+ Ross birds are at the top of their class when it comes to delivering the best financial returns on your investment. Do the maths and you’ll soon see that our emphasis on bird wellbeing, balance, liveability and great technical support really add up. When you need a balanced and consistent all-round performer, you can rely on Ross. SFR’s new laying facilities are certified “Sustainable Livestock Production” and will be complete in October 2010 . The facilities comprise two layer barns, each equipped with a Vencomatic aviary system, with 40 experimental units of 330 laying hens each. Together, the two barns can house 26,400 laying hens. Feed intake and egg production (number and weight) can be measured automatically for each experimental unit, so egg production and feed conversionratiocanbecalculatedperexperimentalunit. Additionally, a broad scale of additional measurements, including health, welfare, robustness, and feathering, can be carried out under on-farm conditions. The facility has been designed to perform research into the best feed composition for laying hens housed in a commercial aviary system where hens have optimal freedom to move. It is equipped with several feed silos enabling the mixing of feeds for feedstuffs and concentrates per experimental unit. In addition to research into feed composition and nutrient requirements, the performance of different layer breeds can be compared under on-farm conditions. Unique layer research facilities
  • 26. www.WATTAgNet.com | JUNE 2010 26 Sealpac International ShrinkStyle packaging Sealpac International ShrinkStyle packaging for the meat industry is an automated system in which a thermoformer forms a pack out of the bottom film and is then filled with the product, vacumised and sealed. The system can be used for fresh poultry. Danisco Animal Nutrition Enviva EO Danisco has introduced Enviva EO, a new product based on a blend of essential oil compounds. The product offers a safe alternative to antibiotic growth promoters for pig and poultry production. European trials have shown Enviva EO helps maintain a healthy gut micro-flora in the broilers. www.danisco.com/ animalnutrition Termotecnica Pericoli EOS 53 fan Termotecnica Pericoli offers the EOS 53 fan as part of the EOS line. The EOS 53 is an upgraded model from the EOS 50, with an increased diameter - from 50 inches to 53 inches - in the same standard body and housing. The fan has a three- or six-blade option. www.pericoli.com Hefestus Shelf Life Booster advanced packaging system The Hefestus Shelf Life Booster advanced packaging system uses modified atmosphere packaging (MAP) technology to extend product shelf- life while maintaining the appearance, texture and freshness of the product. It improves production speeds, results in fewer returns or discards, and reduces impact on the environment, leading to increased profitability and more satisfied consumers. www.hefestus-slb.com Products In the energy industry, there have been a lot of changes in the last ten years. Energy markets are complicated and, as a result, companies are re-thinking how they manage these expenses. Complex market factors affect risk and pricing, deregulation varies from state to state, carbon emissions are becoming an issue, and limited capital dollars are available for energy conservation projects. JoinMikeMoore,presidentCEOofAmericanEnergySolutions,as hediscussesapracticalapproachtoidentifyingandimplementing a strategy that maximizes energy pricing alternatives and gaining the best return on invested capital dollars. Comprehensive Solutions • Information Management and Reporting • Efficiency and Conservation • Procurement and Risk Management • Carbon Credits, Offsets, and Trading • Budgeting and Long Term Planning • Greenhouse Gas Inventory and Reporting SponSored by In ALLIAnCe WITH regISTer noW for EnergyManagement: A Practical Approach Reserve your space at this exclusive online seminar by going to www.CentrefocusLLC.com August 10, 2010 at 10.00 hrs CdT (-5 gMT) This online seminar is only $9.95 for the first 100 registrants! Hurry to www.CentreFocusLLC.com today!!
  • 27. JUNE 2010 | www.WATTAgNet.com Technology report manager Meyn Food Processing Technology’s Report Manager gathers information from line control systems, stores the information into a database and publishes the information in a report. The system, which includes all necessary hardware, software and database applications, provides a variety of standardized reports, such as destination results, batch results, product results, flock results and line overview. The program can also produce custom reports. www.meyn.com 27 To search a full list of products, go to www.WATTAgNet.com. There are other ways to blow mite up... PARALICE management of red mite infestation PARALICE, is a patented non medicated specific mix of aromatic extracts with a repulsive action. PARALICE keeps mites away, prevents blood sucking. PARALICE can be used during production periods and is directly added in the layer feed. It thus guarantees homogeneous distri- bution and efficiency. No spraying or blowing is needed, which efficiency are worker-dependent. PARALICE is an interesting and cost effective approach to manage red mites infestation. Additives difference B.P. 394 - 56 009 VANNES Cedex - FRANCE Neovia@evls.net a brand of the group Kemira Pro GIT SF3 enriched in C12 Beat Necrotic Enteritis! Kemira Pro GIT SF3 enriched in lauric acid is the latest innovation in Kemira’s line of highly effective feed additives for the poultry industry. It bundles the different antimicrobial functions of organic acids, combining the short- and medium chain fatty acids. One product ensuring a healthy microbial flora in the entire digestive tract Superior broiler performances A cost effective solution feed@kemira.com www.kemira.com Fax +31 344 611 475 Please contact us at:
  • 28. United States Brazil China India Russia Eastern Europe 1 SE Europe2 EU 18 3 International BROILER x x x x x x x x EGG x x x x x x x x SWINE x x x x x x CORN (MAIZE) x x x x SOYBEAN x x x x WHEAT x x x SORGHUM x x BARLEY x x RICE x 1 Eastern Europe - Poland, Check Republic, Slovakia, Lithuania, Latvia, Estonia 2 SE Europe - Romania, Hungary, Bulgaria 3 EU 18 - Germany, Netherlands, France, Italy, Spain, Portugal, Malta, Greece, Cyprus, Great Britain, Ireland, Belgium, Denmark, Sweden, Finland, Austria and Slovenia
  • 29. JUNE 2010 | www.WATTAgNet.com Petersime single-stage incubators Petersime’s S-line range of single- stage incubators is available in two product ranges: AirStreamerPlus and BioStreamer. The AirStreamerPlus is the standard version and includes the essential functionalities of a modern single-stage incubator, according to the company. The BioStreamer adds an advanced user interface and autopilot functionality based on Petersime’s patented Embryo- Response Incubation technology. Eco-Drive technology provides energy savings of up to 50%. www.petersime.com Specht Ten Elsen Poultry Management System Specht Ten Elsen Poultry Management System is available for layer and broiler rearing. The system is designed to optimize poultry house supervision, and results in the poultry house or farm can be continuously controlled by the capture and evaluation of the management data. The system is connected to the internet, and data stored on the Specht – AgriControl site.  www.specht-tenelsen.de AB Vista Finase EC bacterial phytase AB Vista offers Finase EC, a bacterial phytase, for poultry and pig producers. Finase EC is designed to improve the availability of phosphate and other phytate-bound nutrients for pigs and poultry, and reduce the ecological impact from phosphate excretion. Results have also shown improvements in live weight gain and feed conversion ratio, which are attributed to the increased nutrients released by the phytase, according to the company. The product has been approved in several countries and regions, including Brazil, Malaysia and the EU. www.abvista.com Danisco antimicrobials for food Danisco’s MicroGARD fermentates for extending the shelf life of meat, bakery products, soups, sauces and dressings are derived from certified GMO-free dextrose. A milk-based version of MicroGARD is offered for use in dairy products. Organic versions of both products are available. www.danisco.com Vostermans Ventilation control panel modules Vostermans Ventilation offers control panel modules in the following models: Frelink-4f (single phase frequency control), Trilink-2t (triac controller), Relink-2s and Relink-2c (electronic step controller), and STW and STD (step transformers). According to Vostermans Ventilation, the modules are designed according to the “plug and play” principle for easy and fast integration without additional parts. The controls can be used in new and existing systems. www.vostermans.com International Tray Pads Packaging pads International Tray Pads Packaging offers its tray pads that preserve the environment by retaining 30-50% more moisture then conventional pulp/paper pads. The result is a lighter, thinner pad that significantly reduces the CO2 footprint and the amount of material ultimately discarded in landfills. www.traypads.com 29 Products info@technicalsys.com www.technicalsys.com FATIQLESS™
  • 30. I would like to thank WATT for organizing this excellent program for its audiences particularly at international level. This type of interaction is definitely of great help to both poultry industry and poultry research centers. Keep up the good work. -- Mojtaba Yegani, PhD Student at University of Alberta Hello from Novus, just want to say that this is a very cool way to exhibit. This is my first time visiting a virtual tradeshow. -- Lorraine Magney, Event Specialist at Novus Over 1000 attendees from over 100 countries signed up to attend educational presentations, visit the world-class sponsor booths and network with agribusiness professionals from all over the world. MISSED THE LIVE EVENT? No problem – you can still log-in and view the on-demand presentations, visit sponsor booths, download valuable educational information and communicate with sponsor staff via e-mail. Register at www.WATTevents.com today. WHO ATTENDED? Poultry nutritionists, veterinarians, production/husbandry managers, poultry farm owners, academia, senior management, technical consultants and manufacturers of poultry health products, feed ingredients and feed additives. WHY DID OVER 1000 AGRIBUSINESS PROFRESSIONALS ATTEND? Quality educational presentations, the ability to visit with great suppliers and networking opportunities with peers from around the world. ON-DEMAND PRESENTATIONS AVAILABLE UNTIL 25 JUNE, 2010: 1. The Welfare Trap: Gut Health, Leg Problems and More: Dr. Peter Ferket, Dr. Richard Ducatelle, Dr. Ken Powell. 2. Nutritional Decision Making in Volatile Markets: Dr. Edgar Oviedo, Dr. Frank Ivey, Dr. Robert Gous. 3. Using All the Tools: Prebiotics, Probiotics, Enzymes and Competitive Exclusion: Dr. Peter Ferket 4. Runting-Stunting Malabsorption Syndromes: Twin Perspectives: Dr. Hector Cervantes, Dr. Nelson Ruiz, Dr. Bret Rings 5. Subclinical Necrotic Enteritis: Identification, Prevention and Treatment: Dr. Richard Ducatelle
  • 31. 31 JUNE 2010 | www.WATTAgNet.com Packaging Group egg cartons Interplast Packaging offers see- through egg cartons that contain recycled PET and are recyclable. They are an ideal marketing tool for specialty and premium type eggs. The innovative designs ensure superior protection as well as dynamic in-store presentation and perform well in automatic packing lines. In particular, Interplast Packaging has designs for 6, 12 or 18 eggs per egg carton. www.interplast.net Meyn Food Processing Proseal hand-operated tray-sealing machine Proseal offers the T2 tray-sealing system. The T2 is a hand-operated tray-sealing machine with a manual feed system capable of up to six cycles per minute. It is designed for trials or development work, small scale production or in food shops and delicatessens. www.prosealuk.com Interplast-Keyes WeighPack Systems Inc. vertical form-fill-seal machine WeighPack Systems Inc.’s VerTek 2400 is a vertical form-fill-seal machine for very large bags. It uses up to 50-inch wide roll stock to form a bag up to 24 inches wide, with a fully adjustable length up to 36 inches long. It uses two heavy duty, 5/8-inch cylinder shafts to assure constant pressure against the vertical back seal. www.weighpack.com Dosatron International injector Dosatron injectors feature engineering to create the most durable, easy-to-use, low- maintenance product on the market. Dosatron’s DM11F is built strong to medicate and sanitize via advanced diaphragm technology and dependable quality. The DM11F medicates day-old chicks, provides more flow as they grow, and has been tested and approved by top industry professionals. It works under the toughest water conditions, is easy to install and maintain, includes a bypass, and is backed by world- class customer service. www.dosatronusa.com VEIT Electronics tel.: +420 545 235 252, fax: +420 545 235 256 email: veit@veit.cz Wireless installation: battery powered, GSM communication and memory module for data transfer. Optional RS–485 connection. VEIT Electronics t l +420 545 235 252 f +420 545 235 256 Wireless installation: battery powered, GSM communication and memory module for data transfer. Optional RS–485 connection. Bat2 Wireless poultry scales Innov’ Space 2005, World Poultry Award 2006 w w w . v e i t . c z Products Have you seen Shure Solutions™ News from Balchem? It’s an eNewsletter specifically designed to help improve animal health and productivity. For more information, subscribe today at http://watt.netline.com/ shuresolutions
  • 32. CentreFocus, LLC is a leading advisory organization with expertise in the animal agriculture market. Animal Agriculture • Poultry Nutrition • Swine Nutrition • Ruminant Nutrition • Boiler Efficiencies • Energy Consumption • Utility Bill Tariff Tax Audit • Pollution Reduction • Exports Tel. +1.815.966.5580 • Fax. +1.815.966.6416 • www.CentreFocusLLC.com 303 North Main Street, Suite 500 • Rockford, Illinois 61101-1018 USA The main challenge of any organization is the clarity of their mission -- Where are we going? What is our role? Why are we doing this? -- These are all ques- tions that CentreFocus, LLC can assist in answering. We work with top management to assess their current requirements and make recommendations that will generate a substantial and lasting financial impact. Whether there is a need for poultry nutrition in South Africa or assessment of your swine operations in the Ukraine, CentreFocus, LLC has the experience and capabilities to evaluate the situation and provide advice with precision and clarity. We utilize a combination of in-house experts and an alliance of some of the most knowledgeable individuals throughout the world to provide our clients the most effective solution to their needs. If you are dissatisfied with any portion of your current business model, contact CentreFocus, LLC today so that we may assist in getting you back on track towards success.
  • 33. JUNE 2010 | www.WATTAgNet.com 33 The Poultry International rate is: $210 per inch per insertion (1-time rate), $200 per inch per insertion (6-time rate), or $170 per inch per insertion (12-time rate). The production charge is included except for ads with excessive make-up demands. Logos are acceptable. Make your classified stand out- add color for an additional $40 per color per insertion. Marketplace ToplaceaMarketplaceadcontact: TinekevanSpanje,Tel:+31.495.526.155, Fax:+31.495.525.126; E-mail:spanje@xs4all.nl. GinnyStadel,Tel:+1.815.966.5591, Fax:+1.815.968.0941, E-mail:gstadel@wattnet.net. Great return on investment for all types of poultry: duck, turkey, breeder, pullet, broiler, layer, eggs, hatchery, etc. Find us in Europe, China, North America, India, South Africa, Mexico, Russia, Brazil, Middle East, Turkey, Japan, etc. The most affordable, effective easiest POULTRY drinking water solution... dutrion tablets + DutriCleandosingunit ...finally all the advantages in one concept WWW. POULTRYWATER.COM Tel. +31 88 0333 003 www.dutrion.com dealer positions available all around the world HATCHERY PROBLEMS ? Need a fresh approach ? For professional advice and a friendly, worldwide service, please contact me by visiting my website or calling me on +44 (0)7791446515. www.hatcheryconsultant.co.uk Washers for Totes, Lids, Trays Combo Vats, Racks, Trees KUHL CORP. – P.O. Box 26 Flemington, NJ 08822-0026 908-782-5696 (phone) 908-782-2751 (fax) email: hyk@kuhlcorp.com www.kuhlcorp.com • Lifting Devices for watering and feeding systems (winches and pulleys) • Metal Parts for poultry are being molded, stamped, forged, machines. • Plastic parts for poultry and hog farming. To find out more, contact us today. Fumeilong Import Export Trade Co., Ltd. Tel: +86 512 5898 9678 Fax: +86 512 5898 9093 E-mail: sales@formallion.com www.formallion.com TOP QUALITY POULTRY EQUIPMENT, PARTS and SERVICE Used poultry processing equipment www.use-poultry-tech.com We buy or sell all used Diamond egg processing equipment. Anywhere, any condition. International Egg Marketers LLC New replacement parts are also available. Contact Matt Poole in the U.S. at 001-804-387-6602 7 A.M. - 10 P.M. EST Or mpoole3447@yahoo.com or Skype matthew2774 www.internationaleggmarketers.com
  • 34. www.WATTAgNet.com | JUNE 2010 34 American Coolair Corp.......................................................................................... 7 Aviagen Ltd (Ross).................................................................................................25 Balchem Corp..........................................................................................................31 Big Dutchman Intl GmbH..................................................................................... 5 Biomin GmbH........................................................................................................13 CentreFocus llc.................................................................................................26, 32 Cobb-Vantress Inc................................................................................................. 17 DSM Nutritional Prod Europe........................................................................... C3 Duram Rubber Co................................................................................................. 21 Giordano Poultry-Plast SpA...............................................................................C2 Intervet/Schering-Plough Animal Health........................................................15 In Vivo NSA............................................................................................................27 Jansen Poultry Equipment.................................................................................C1a Jarvis Prods Corp...................................................................................................20 Kemira ChemSolutions b.v...................................................................................27 Lubing Maschinenfabrik GmbH........................................................................ 19 Manta-Ray Inc........................................................................................................20 Oil-Dri Corp of America........................................................................................ 3 SPACE.......................................................................................................................12 Specht Ten Elsen GmbH......................................................................................C4 Technical Systems..................................................................................................29 VEIT Electronics.....................................................................................................31 Zagro Singapore Pte Ltd.......................................................................................24 Company Page Advertisers’Index Call 866.879.9144 or sales@fosterprinting.com REPRINTS ARE IDEAL FOR: ■ New Product Announcements ■ Sales Aid For Your Field Force ■ Customer Prospect Communications/Presentations ■ Direct Mail Enclosures ■ Trade Shows/Promotional Events ■ PR Materials Media Kits ■ Conferences Speaking Engagements ■ Recruitment Training Packages For additional information, please contact Foster Printing Service, the official reprint provider for Poultry International. Custom reprint products of articles and features from Poultry International create powerful marketing tools that serve as instantly credible endorsements.PoultryPPPPoooooPoPP uuuuuouoo llllltttttltlll rrrrryyyyPoultryInternationalProduction, Processing and Marketing Worldwide Production, Processing and Marketing Worldwide Frans Willem van Beemen Tel: +31 344 653 442 Fax: +31 344 653 261 beemenfw@xs4all.nl Michael van den Dries Tel: +31 79 323 0782 Fax: +31 79 323 0783 driesmvd@xs4all.nl Dingding Li Tel: +86 21 541 36853 Fax: +86 21 541 33676 dingdingli@vip.163.com Philip Staal Tel: +972 4 6270381 Fax: +972 4 6270382 philip@sisanit.com Tineke van Spanje Tel: +31 495 526 155 Fax: +31 495 525 126 spanje@xs4all.nl Pam Ballard Tel: +1 815 966 5576 Fax: +1 815 968 0941 pballard@wattnet.net Ginny Stadel Tel: 1 815 966 5591 Fax: +1 815 968 0941 gstadel@wattnet.net Sue Snyder Tel: +1 815 966 5523 Fax: +1 815 968 0941 ssnyder@wattnet.net SalesTeam www.WATTAgNet.com CorporateHeadquarters: 303 N. Main St., Ste 500 Rockford,IL61101,USA Tel:+18159665400 Fax:+18159666416
  • 35. MAXIMIZE YOUR PROTEIN RONOZYME® PROACT, THE ENZYME EVOLUTION • Maximizes feed protein • Complements digestive enzymes • Targets broad range of feed protein sources • Is compatible with other enzymes • Has outstanding gut and application stability DSM Nutritional Products Ltd. P.O. Box 2676, CH-4002 Basel Switzerland www.dsmnutritionalproducts.com

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