Trash-can run
Upcoming SlideShare
Loading in...5
×
 

Trash-can run

on

  • 914 views

This presentation shows you the Trash-can Run. An idea I invented in 2010 to use the crowd (consumers / runners) to clean up litter in forests, woods and parks during their run or park. We are always ...

This presentation shows you the Trash-can Run. An idea I invented in 2010 to use the crowd (consumers / runners) to clean up litter in forests, woods and parks during their run or park. We are always looking for sponsors or friends that help to improve the concept. If you're a iOS or Android programmer and want to help - let us know!

Statistics

Views

Total Views
914
Views on SlideShare
905
Embed Views
9

Actions

Likes
0
Downloads
1
Comments
0

1 Embed 9

http://a0.twimg.com 9

Accessibility

Upload Details

Uploaded via as Adobe PDF

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

Trash-can run Trash-can run Presentation Transcript

  • It is not easy being greendonderdag 29 december 2011
  • unless you play with your environmentdonderdag 29 december 2011
  • contents 1. Bart who & Brand New what? 2. Trash Can Run? 3. Share Your Thoughts!donderdag 29 december 2011
  • 1/3 bart who? Author of ʻA Brand New Playgroundʼ - Gamification strategy - Gamevertising - Serious Game Concepts = For Playful Livingdonderdag 29 december 2011
  • 1/3 Brand new what? BrandNewGame has worked for: ABN Amro Air Cargo Netherlands Douane Nederland Haven Amsterdam Holland Casino Schiphol Unilever Ziggodonderdag 29 december 2011
  • 2/3 Trash can run?donderdag 29 december 2011
  • 2/3 Trash can run? Why: Litter in parks and forests annoys us Who: Runners and families frequently visit parks and forests When: Every walk (or week) to get it into our system Which: Start in parks then forests - first locally then globallydonderdag 29 december 2011
  • WARNING! YOUR HANDS MIGHT GET DIRTY!donderdag 29 december 2011
  • KARMA POINTS! BUT YOU WILL GET A CLEAN CONSCIOUS!donderdag 29 december 2011
  • 2/3 Trash can run? Concept outline: Gather garbage and waste during your weekly run for points, scan it, dunk it in the trash can.donderdag 29 december 2011
  • 2/3 Trash can run? Concept outline: Gather garbage and waste during your weekly run for points, scan it, dunk it in the trash can.donderdag 29 december 2011
  • donderdag 29 december 2011
  • 2/3 Trash can run? Concept outline: 1. Check in at trash-can using smartphone with barcode scanner 2. Start running 3. Collect garbage in your free sponsored running bag 4. Scan garbage to get points & check out at garbage can 5. Go online to redeem points for cool badges and running geardonderdag 29 december 2011
  • donderdag 29 december 2011
  • 2/3 Trash can run? Concept outline: Paper waste: 5 points p.i. UNLOCK! Chips bags: 10 points p.i. UNLOCK! PET bottles: 10 points p.i. UNLOCK! Tin Cans: 50 points p.i.donderdag 29 december 2011
  • 2/3 Trash can run? Concept outline: Your collecting & social behavior unlocks special TITLES & BADGES! Paper collector level 1: “Paper Boy” Chips bags collector level 1: “Chip-ping Dale” PET-bottle collector level 1: “Fan-plastic!” Tin Can collector level 1: “Tin-Man or Iron Lady” Social Media promotor level 1: “Trash Talker” Social Media promotor level 2: “Trashvertiser” Etc.donderdag 29 december 2011
  • 2/3 Trash can run? Concept outline: Beware of DANGEROUS plants!donderdag 29 december 2011
  • 2/3 Trash can run? Launching in Utrecht (april 2012) and Amsterdam (september 2012)donderdag 29 december 2011
  • Advertising optionsdonderdag 29 december 2011
  • 2/3 Trash can run? And much more advertising options to think of... Letʼs Talk Trash!donderdag 29 december 2011
  • 3/3 share your thoughts we are looking for sponsors! #Trashcanrundonderdag 29 december 2011
  • template design by Contact: Bart Hufen 064818 6632 barthufen@brandnewgame.nldonderdag 29 december 2011
  • template design by Contact: Bart Hufen 064818 6632 barthufen@brandnewgame.nldonderdag 29 december 2011