BrandNewGame	                                    Digital	  (Personal)	  Branding	  Bart	  Hufen	  	  Digital	  Dude	  and	...
Born	  in	  1974	  Utrecht	  –	  The	  Netherlands	  	  FanaGc	  gamer	  (1982	  –	  present)	  &	  music	  composer	  Ind...
BrandNewGame	                                         Personal	  Branding	  Choose	  a	  field	  of	  experGse	  	  Focus	 ...
BrandNewGame	                                   Menu	  LinkedIn	  	  Blogger	  	  Slideshare	  	  Website	  	  Google	  an...
BrandNewGame	                                               Menu	  LinkedIn	  –	  Business	  contacts,	  creaGng	  groups,...
BrandNewGame	      Linkedin	  
BrandNewGame	      Linkedin	  
BrandNewGame	      Linkedin	  
BrandNewGame	      Blogger	  
BrandNewGame	     Slideshare	  	  
BrandNewGame	      Website	  	  
BrandNewGame	  Google	  analyGcs	  	  
BrandNewGame	      Twi`er	  	  
BrandNewGame	      Picassa	  	  
BrandNewGame	     YouTube	  	  
BrandNewGame	     Wordpress	  	  
BrandNewGame	      Molblog	  	  
BrandNewGame	     Facebook	  
BrandNewGame	      Skype	  
BrandNewGame	        Digital	  InteracGve	  (Personal)	  Branding	                             Make	  sure	  that	  YOU	  ...
BrandNewGame	  Digital	  InteracGve	  (Personal)	  Branding	                       Ques%ons?	  	  
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Digital free media to promote thyself

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Just a short outline how you can use f

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Digital free media to promote thyself

  1. 1. BrandNewGame   Digital  (Personal)  Branding  Bart  Hufen    Digital  Dude  and  Gameboy  
  2. 2. Born  in  1974  Utrecht  –  The  Netherlands    FanaGc  gamer  (1982  –  present)  &  music  composer  Industrial  CommunicaGons  &  InformaGon  Management  (1994-­‐1999)     Loves  to  play  Product  Manager  at  Atari  Benelux  (<  3  yrs)    Channel  MarkeGng  Manager  &  online  &  CRM  at  Diesel  Benelux  (<  5  yrs)    Account  Manager  &  Brand  consultant  at  Crossmarks  (2  yrs)    Master  of  Brand  Management  (2008-­‐2010)    Author  of    ‘A  Brand  new  Playground’      Brand  Player  at  BrandNewGame    www.BrandNewGame.nl  www.gamingandbranding.com    www.brandnewplayground.com    
  3. 3. BrandNewGame   Personal  Branding  Choose  a  field  of  experGse    Focus  and  become  a  specialist    Tell  other  people  what  you  are  doing    Over  and  over  again  in  different  ways  through  different  channels    Use  both  digital  and  real-­‐life  stuff  and  interchange  that  content    
  4. 4. BrandNewGame   Menu  LinkedIn    Blogger    Slideshare    Website    Google  analyGcs    Twi`er    Picassa    Youtube    Wordpress    Molblog    Facebook    Skype  WeTransfer      
  5. 5. BrandNewGame   Menu  LinkedIn  –  Business  contacts,  creaGng  groups,  send  newsle`er    Blogger  –  Relevant  posGngs,  YouTube  vids,  Slideshare  presentaGons    Slideshare  –  To  show  research,  expert  opinion,  inspire  others    Website  –  Let  it  be  dynamic  and  let  it  look  like  a  million  bucks!    Google  analyGcs  –  Use  it  to  measure  your  traffic:  learn  and  improve    Twi`er  –  To  build  up  a  fan-­‐base  and  promote  your  blog  posGngs    Picassa  –  Easy  video  creaGon  with  pics  –  easy  upload  to      YouTube  –  Create  your  own  YouTube  video  channel  and  add  personals    Wordpress  –  For  professional  looking  websites  and  blogs    Molblog  –  Become  an  expert  writer  for  a  blog.  Molblog  in  my  case    Facebook  –  Choose  whether  to  use  it  personal  or  professional    Skype  –  Free  telephone  calls  and  easy  file  sharing    WeTransfer  –  Easy  file  sharing    
  6. 6. BrandNewGame   Linkedin  
  7. 7. BrandNewGame   Linkedin  
  8. 8. BrandNewGame   Linkedin  
  9. 9. BrandNewGame   Blogger  
  10. 10. BrandNewGame   Slideshare    
  11. 11. BrandNewGame   Website    
  12. 12. BrandNewGame  Google  analyGcs    
  13. 13. BrandNewGame   Twi`er    
  14. 14. BrandNewGame   Picassa    
  15. 15. BrandNewGame   YouTube    
  16. 16. BrandNewGame   Wordpress    
  17. 17. BrandNewGame   Molblog    
  18. 18. BrandNewGame   Facebook  
  19. 19. BrandNewGame   Skype  
  20. 20. BrandNewGame   Digital  InteracGve  (Personal)  Branding   Make  sure  that  YOU  are  being  found     Anything  you  say  on  the  internet  can  be  found  and  sGcks…     Just  DO  it  and  start  experimenGng    Decide  which  tool(s)  you  like  best  and  use  them  daily  or  at  least  weekly   Most  tools  are  free  and  interconnecGble     Be  yourself  in  everything  you  do     Be  bold,  be  brave,  be  beaGful!    
  21. 21. BrandNewGame  Digital  InteracGve  (Personal)  Branding   Ques%ons?    
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