MarketMix 2012 Banyan Branch

MarketMix 2012:Return on Relationships, Happiness with Ben Huh & MorePresented By:Andrea Hofer, Sr. Community ManagerAmy Rainey, Account Manager 4/3/2012 1 Confidential

MarketMix 2012 was held March 20 at BellHarbor Conference Center in Seattle.Here are some of the key takeaways andgreat quotes: 4/3/2012 2 Confidential

“CEOs talk ROI but decidebudgets on a feeling.Social media is aboutfeeling.”– Ted Rubin of Collective Bias 4/3/2012 3 Confidential

“Social media drivesengagement; engagementdrives loyalty; loyaltycorrelates directly toincreased sales.”– Ted Rubin of Collective Bias 4/3/2012 4 Confidential

“80% of people watching TVare mobile multi-tasking:email, text, talk, or socialnetworking. 15% are usingphones the entire time theyare watching TV.”– “New Ways of Looking at TV” breakout session 4/3/2012 5 Confidential

“57% of companies haveacquired customersthrough a blog.”– Andy Boyer of Relaborate 4/3/2012 6 Confidential

“Make sure you have yoursocial properties and socialcampaigns on clients‟ emailunsubscribe page.”– Laura Ashley of TailoredMail 4/3/2012 7 Confidential

“The Internet has createdmore drive for people toconnect in real life, notless. Like at conferences,like this one.”– Ben Huh of Cheezburger 4/3/2012 8 Confidential

“It‟s time to change thedialogue from „content isking.‟ Content is like gold.”– Russell Sparkman of Fusion Spark Media 4/3/2012 9 Confidential

“Your brand is what yourcustomer says yourbrand is.”– Rod Brooks of PEMCO Insurance 4/3/2012 10 Confidential

MarketMix 2012:Return on Relationships, Happiness with Ben Huh & MorePresented By:Andrea Hofer, Sr. Community ManagerAmy Rainey, Account Manager 4/3/2012 11 Confidential

Connect withBanyan Branch Social Media AgencyWebsite: www.BanyanBranch.comBlog: www.BanyanBranch.com/Social-BlogFacebook: www.facebook.com/BanyanBranchTwitter: @BanyanBranchPhone: 1.206.971.0010 4/3/2012 12 Confidential

http://banyanbranch.com	1002
http://www.banyanbranch.com	271
http://blkanchormarketing.wordpress.com	35
https://posterous.com	2
http://www.twylah.com	2
http://ee.banyanlab.com	1
http://www.banyanbranch.com.php5-23.dfw1-2.websitetestlink.com	1
http://translate.googleusercontent.com	1
http://blog2013.banyanlab.com	1

MarketMix 2012 Banyan Branch

by Banyan Branch

Accessibility

Categories

Upload Details

Usage Rights

9 Embeds 1,316

Statistics