Bangkok Business Brief Magazine - December 2012

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Bangkok Business Brief Magazine – Publication Information …

Bangkok Business Brief Magazine – Publication Information

Magazine – Thailand business news and organization & event updates
Circulation – 10,000 copies
Distribution – Bangkok & the Eastern Seaboard

Bangkok Business Brief Magazine - December 2012


Overview

The Bangkok Business Brief is a monthly business news magazine and daily website with domestic and regional business news articles aggregated from a variety of news agencies. Short synopses of articles are displayed online, though should the reader wish to view the full versions of the news stories, short URLs are included for easy navigation to the original sources’ story pages.

Each month, the printed stories are decided from the most popular online stories, as measured by analytics for Bangkok Business Brief’s website, and are again presented with short URLs and QR codes to take readers to the original articles in their entirety and to other related news, categorized into 12 areas of business interest.

The monthly circulation of 10,000 copies is highly targeted towards top- to mid-level managers and executives.


Print & Online News Categories

The news categories featured in both the Bangkok Business Brief monthly print version and the daily news website represent all sectors relevant to all business readers. Executives have the ability to quickly review the subjects pertinent to the industries in which they are employed or need to be informed about.

Circulation Information

The circulation of 10,000 copies incorporates direct mailing to mid-level to chief executive business people,including Chamber of Commerce members in Bangkok, the Eastern Seaboard, and around Thailand, as well as strategic, targeted placement in the business centres and executive lounges of Bangkok’s leading 4-5 star hotels’, business and social clubs in Bangkok,
and along with food delivery service orders.

With readership of the publication being in companies and hotels, the ‘pass on’ rate is estimated to be between 2.5 and 4 times each copy, and thus, the readership has been determined to be between 25,000 - 45,000 each month.

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  • 1. BANGKOK BUSINESS BRIEFVol. No. 2, Issue No. 1 Mid-December 2012/Mid-January 2013 SPECIAL HOLIDAY ISSUE Read new business briefs everyday at www.BBBrief.com 13Social responsibility for the individualBy Dean OutersonCSR is everywhere these days. ‘feel-good’ section of every annual core business. Essentially, the CSR Social responsibility must be en-Over the past 20 years, corporate report. CSR activities receive in- projects are just add-on activities gaging to the people who are partsocial responsibility (CSR), has ordinate amounts of PR attention that satisfy legal requirements, and of it, and must be driven by thesebecome a standard component because every company executive as such, they lack any real social or same people, whether they’re em-of corporate strategy and corpo- wants maximum publicity for the community impact. At worst, they ployees, customers, suppliers, orrate budgets, and it’s become the good that they think they’re doing are just companies throwing mon- shareholders of the corporation. In for their community, the environ- ey at the closest charity. recent years, the concept of ISR, or ment, and the world. individual social responsibility, has Inside As the concept of CSR evolves, begun to gain some traction (PSR, General Interest 2 But ask any CSR consultant how some companies are starting to or personal social responsibility, is Finance/Investment 3 they feel about the state of corporate understand that in order for their also used), as the question “How social responsibility, and you’re lia- CSR work to be effective, it must can our company help?” is chang- Government/Economy 4 ble to get a mixed response. Yes, it’s be sustainable, organic, and in- ing to “How can I help?”. Production 5 great that most companies are do- volve all of the stakeholders in the Retail/Services 6 ing some form of CSR activity, but organization. But CSR profession- So what exactly is ISR? According Tourism 7 at the same, many companies are als are also realizing that corpo- to a number of websites and blogs, IT/Comms 8 adding CSR projects because they rate social responsibility can’t just ISR is commonly defined as “being Real Estate 9 think they must do something, and be an institution-driven initiative. responsible for our actions that af- The Chambers 10 in many cases, the projects have CSR has to be broken down to its fect communities outside our im- The Calendar 14 nothing to do with the company’s most basic part: the individual. Story continues on Page 12
  • 2. 2 BANGKOK BUSINESS BRIEF Mid-December 2012/Mid-January 2013 www.BBBrief.com Briefs To read the full article of a story brief, enter the short code at the end of ...added that the company had set aside a significant investment budget of Bt200 million to Bt300 goo.gl/bH6PF million for overseas expansion. the story into your browser: Full story at http://goo.gl/bH6PFGeneral Interest some get dragged to their cars,” said between an employer and employ- ability and higher competitiveness 48-year-old employee Pranom Chi- ee, work rules, regulations or orders ahead of the Asean Economic Com- ang-ang. “Many women drink as a of an employer that provide for the munity. “SMEs are the blood veins way to escape their problems. I was employer to have an improper ad- of the Thai economy, contributing http://goo.gl/ozbNM always told I couldn’t understand... vantage over employees, the court 40 per cent of the country’s gross Full story at http://goo.gl/mWJPO shall have the power to order that domestic product and hiring 70 perA sobering issue in such employment contract, work cent of the workforce. They are...the workplace Non-competition rules, regulations or orders be ap- Full story at http://goo.gl/piknd provisions plicable only to the extent that theyIt’s six in the evening at Hua Thai Many employers put substantial are fair and appropriate in the cir- ManpowerManufacturing Plc, when dozens of resources into training people and cumstances”. Similarly, the Unfair development key togarment workers huddle inside and giving them valuable work experi- Contract Terms Act stipulates that Asean growthoutside the factory, can of beer in ence. Thus, departing employees “contract terms that are not voidhand, before starting overtime in an are a cause for concern in terms but cause the person whose rights At a seminar, leading executives saidhour. The company used to provide of potential loss of customers and or freedoms has been restricted to one key area in which Thai com-beer and alcohol to employees in the business. To address this risk, many shoulder more of a burden than a panies needed to be ready is theirevening but stopped in 2005 after an employers ask us whether they reasonable person could have... manpower, if they want to expandanti-drinking campaign. The bud- should include non-competition Full story at http://goo.gl/MMAi8 their businesses in Asean. Adirekget used to buy beers for employees provisions in employment agree- Sripratak, CPF’s extensive overseasnow goes for gifts in the company ments and whether such provisions More transparent activity tied in with its vision to belottery. are enforceable. SMEs the “kitchen of the world”. Sales rev- Lack of transparency has been cited enue in the domestic market is notLocated in Nonthaburi province, In Thailand, non-competition pro- as a major cause of the current crisis sufficient for long-term growth, hethe 28-year-old factory employs visions are governed primarily by that is consuming the entire globe. said, adding that the AEC presents700-800 workers, 95% of them the Labour Protection Act and the Seeing the need for more good a greater opportunity for Thai com-women. “It’s not safe if two drunk Unfair Contract Terms Act. Princi- governance, some organisations panies. Before entering each coun-employees have a row. Every time pally, they are enforceable in Thai- in Thailand have joined hands to try, the company has to ensure it hasa disagreement happens, friends land, subject to some restrictions. promote the element, particularly the capital, technologies and humanhave to look out for each other’s be- The Labour Protection Act provides among small and medium-sized resources for such a move, he said...longings, people end up crying and that, “for an employment contract enterprises, for their own sustain- Full story at http://goo.gl/hdmb2Professional Portfolio InternationalDedicated to Service Excellence PPI strives to help each client grow, protect, and enjoy their wealth in their own way and achieve Financial Freedom With its team of very knowledgeable and experienced Advisers, PPI delivers the highest level of financial planning and wealth management services to clients throughout Southeast Asia and beyond. www.ppi-advisory.com Professional Portfolio International (PPI) 209/1 K Tower, Tower B, 19th Fl., Unit 4, Sukhumvit 21 Rd.(Asoke) Klongtoey Nua, Wattana, Bangkok 10110, Thailand Tel +662 664 0968, +662 664 0145 | Fax +662 260 7769 Email: clientservices@ppi-advisory.com
  • 3. 2 BANGKOK BU SINESS BRIEF December 20 11BANGKOK BUSINESS BRIEF Mid-December 2012/Mid-Jan. 2013 Briefs 3 To read the fu enter the shor the story into ll article of a t code at the story brief, end ...added that the set aside a signi company had General Inte your browser: of budget of Bt20 ficant investment goo.gl/bH6P rest liam Shakespe are 0 million for over million to Bt300 seas Full story at http: expansion. F Sponsored by Nature and life in JuliusCaesar. 1997-98 //goo.gl/bH6PFUse the QR Code reader in your ... seasons of the yea are cyclical _ wa the impact of s a blessing, as the mains 2008 would ha above the Europ the phases of the r, life and death, far worse ve been ean average.smartphone to see all the stories http://goo.gl/o zbNM Caught up in da moon, the tides. for the region, ily details, we eas Mokhtar, the managing ” Azman In India, China Asia stands to ily forget that - of Khazanah director rough and Thailand,in a certain category. gain from W has cycles, too. the business wo We are all fam rld told the CI Nasional of Malaysia, tion MB Asean Confe ly 12 percent of contribute to a the popula- slowdown est with the econo mic business cyc r ilia rence. the we aknesses of pension, while of expansion, con le His comme sion system are Thailand’s pen- K-SME plans nts were... covery. Howe traction and re- Full story ...Finance / Investment The shift of eco no mentum to the mic growth mo- phenomena affect... ver, other cyc lical at http://goo.gl/d fu2u Full story at htt p://goo.gl/rtpH 3 Thailand near Preventing B80m deals up numerous East has opened Full story at http://goo.gl/fJ Asian countries opportunities that out, suggests an should not miss Panel: Asia bett olr of list of wor ld top Bangkok from weakest pens ’s sinking bigges economist. off, not immun er systems: studion t K-SME Venture Capital Manage- The robust eco no from global cr e, y challenge China and em mic growth of ises Greece, India, Ch Land subsidence http://goo.gl/wKeiJ ment will invest nearly 80 million will open a ne w erging economi es KUALA LUMPUR : The As are home to the ian cri- pensi ina and Thailan weake d water losses tops caused by groun d Asian economi opportunity for sis in the late 1990s was a on systems in st national lems that must the list of prob- baht in two companies with an aim es to increase the call for the reg wake-up cripp the world, ko be solved in BaRoom for wealth from tra of listing them on the stock markets services at a tim e ir de in goods an out to be d ion that has tur a blessing in dis led by young retire k to ned eign debt, a mix of acute sover- clima mitigate the impact of the te change on States and Europ when the United nearly 15 years later, as the guise high ratios of pension ment ages, a study by multin flooding, says ng-Thai-Russian in the near future. One of the com- e Full story at htt are... financial sec region’s ers an d p://goo.gl/S65D6 able to sus tor is now strong and study poor pension take-up, a tain a certain showed. ers to work- The conclusio ational agencies . panies is a logistics operator and the Grow with th degree n is containeinvestment growth of shocks from a report entitl d in of cycles e flow Western Hemi the fallout in the The Allia and Ad ed “Climate Ris ks other is a honeycomb paper manu- to a panellist sphere, accord at a recent As nz ing sion Susta Global Investors Pen- Megac aptation in Asian Coastal ina ‘There is a tid conference. ean tracks the bility Index, which Asian ities”, jointly conducted by theSince joining the World Trade Or- facturer. men, which, tak e in the affair s of ity of nationa relative sustai nabil- Internati Development Ba nk, onal Cooperatio the Japan leads on to for en at the flood, “There wi l pension sysganisation in August, Russia has at- tune”, wrote Wi l- future, an ll be more crises d the Asian in 44 cou in the showe ntries around the world, tems and the World Bank in n Agency 2010. crisis in tirees d the number of Greek re-tracted more foreign investors who The fund will invest 18.2 million to people of wo rking age re- The report recom Full story at htt mended a...foresee opportunities in one of the baht for 40.99% of O&H Honey- p://goo.gl/20yMDworld’s major economies. Big Thai comb Paper, and 60 million baht forcompanies such as Siam Cement 18.46% of NCL International Lo-Group, Charoen Pokphand Foods gistics, said Patamaporn Chaiyakul,and Boonrawd Brewery are also in- managing director of Khao Kla Ven-terested in establishing plants there. ture Capital Management under K- SME Venture Capital Management.Boonrawd, brewer of Thailand’swell-known Singha beer, has report- Kitti Phua, chief executive of NCL,edly been exploring business op- said the company wants to increaseportunities in Russia since last year, capital to expand the business andseeking locations suitable for setting strengthen its competitiveness “Ifup plants in the future. However, no we don’t do anything now, we maydetails of its investment plans have lose the opportunity to Singapore...been made available. An informed Full story at http://goo.gl/9rc5Isource at Boon-rawd Brewery saidlast Friday that the company was se- Not time to investriously interested in accessing more in Thai stocks, saysmarkets overseas and had studied financial adviserinvestment opportunities in a... MBMG Group is a multi-award-winningFull story at http://goo.gl/5uc4P The government of Prime Minister professional research and advisory practice Yingluck Shinawatra should make that provides a full spectrum of investment,PWC report dubs a “big U-turn” in its economic poli-Dawei as ‘Darling’ insurance, financial and legal services for cies as they could make Thailand individuals, corporations and institutionsto investors vulnerable to impacts from global economic volatility, said Paul Gam- throughout Asia.Dawei, a special economic zone in bles, a regional financial expert.Myanmar, is a “darling” to poten- Founded in Thailand in 1996, MBMGtial investors from Japan, Thailand Gambles, managing partner at Group has since established a reputationand elsewhere for a host of rea- MBMG International, a Bangkok- for providing sound, intelligent andsons, according to a new report by based financial advisory company, impartial advice to clients from all walks of life. But don’t just take our word for it,international professional-services said that despite the country’s cur- look at the awards we’ve won....firm PricewaterhouseCoopers. The rent strong fiscal position, the Yin- • ACQ Finance Magazine Global Award, MBMGcompany cites as positives the zone’s gluck government’s huge spending Group, Business Advisory Firm of the Year,provisions relating to developers on infrastructure and car-purchase Thailand 2012 • ICFM Leading Regulated Fund Managementand investors; exemptions and re- and rice subsidies would increase Provider, Thailand 2012lief measures; restrictions; duties of the debt-to-GDP ratio to 60 per cent • ICFM Continental Awards, Thailand 2012 • Finance - Monthly Tax & Estate Planningdevelopers or investors; land use; in the next few years. Firm of the Year, Global Award 2012banks and finance management and • Finance - Monthly Tax & Estate Planning Firm of the Year, Thailand 2012insurance business; management “Right now, we have kind of open- • Lawyers World Global Leading Firm, Top Tierand inspection of commodities by ended stimulus programmes and Rankings 2012 • Lawyers World Annual Jurisdiction Awards 2012the customs department; quaran- there is no reason to do this. We • Lawyers Monthly Legal Award 2012tine; labour; and a guarantee of non- should not stimulate the economy at • The DealMakers M&A Awards 2012, Independent Financial Consultancy Firm of the Year (Thailand)nationalisation. the moment. We should accept the fact that with the global economyStill, investors are eyeing the country slowing down, the Thai economywith great suspicion, PwC says in its needs to come down a little bit,” saidlatest publication, “South East Asia Gambles in an exclusive interview– Investment Opportunities, Tax & to The Nation. MBMG InTernaTIonal Co., lTd.Other Incentives”, which is designed 75/56 Ocean Tower II, 26th Floor, Soi Sukumvit 19 Klongtoey Nua, Wattana, Bangkok 10110to give insights to investors wanting Gambles said he had been telling Tel: +66 (0) 2 665 2537 - 9to pour capital into Myanmar and everybody that he was waiting to in- Email: info@mbmg-international.comthe rest of Asean. The enthusiasm... vest in Thai stocks when they... Web: www.mbmg-international.comFull story at http://goo.gl/HN1og Full story at http://goo.gl/d4nWE
  • 4. 4 BANGKOK BUSINESS BRIEF Mid-December 2012/Mid-January 2013 www.BBBrief.com Briefs To read the full article of a story brief, enter the short code at the end of ...added that the company had set aside a significant investment budget of Bt200 million to Bt300 goo.gl/bH6PF million for overseas expansion. the story into your browser: Full story at http://goo.gl/bH6PFGovernment / Economy Rising demand from consumption lines of the 2012 Australia-Thailand kilometres per hour running from among the middle class would in- Business Conference. “By 2020, Yunnan province to Laos and Nong crease production in the domestic Thailand will become a high-in- Khai in northeastern Thailand. Pas- arena as well as demand for import- come country.” sengers and cargo from Nong Khai http://goo.gl/EIbH6 ed goods and services. Thai exports could then travel to Bangkok and to the US should benefit from the The Australian government recently Rayong as well as south to MalaysiaPrivate sector policy and enjoy higher growth,” he issued a white paper outlining Aus- and Singapore. Other high-speedupbeat on Obama said. Pornsilp noted that Obama’s tralia’s shift in foreign policy em- rail links are planned from China to policies would take some time to phasising relations with its Asian Myanmar and Cambodia.policies, expect take effect, but the impact should... neighbours. Thailand is Australia’sexports to increase Full story at http://goo.gl/a0qvz eighth-largest trading partner. Mr Work on the China-Laos route isBusiness leaders are optimistic that Ramm said the Australian govern- expected to begin shortly. The proj-the re-election of US President Thailand ‘can steal ment plans to set up a business in- ect will be financed by the Export...Barack Obama will benefit Thai- Singapore’s crown’ cubator in Thailand to serve as a Full story at http://goo.gl/ryUSyland’s economy, with a possible in- An Australian business leader made “nursery” for exporters, offeringcrease in exports to the US. Pornsilp the unlikely suggestion at a confer- information and assistance for com- For Dawei,Patcharintanakul, vice chairman of ence yesterday that Thailand could panies and investors interested in taxpayers won’t paythe Thai Chamber of Commerce, surpass Singapore as a regional fi- starting a business in the country... The Dawei deep-sea port and indus-said Obama’s policies to reduce the nancial hub by becoming a new Full story at http://goo.gl/ukilC trial zone project took a new twistincome gap and promote the mid- gateway to Myanmar. Carey Ramm, Thursday, as the Thai governmentdle-class would help stimulate the executive chairman of the Austra- Train project right insisted it cannot spend taxpayerUS economy. This should be posi- lian consultancy AEC Group, said on track money for private gains in Dawei.tive for Thai exports because the Thailand is drawing greater interest A high-speed train project linking “The government itself cannot in-middle class is the largest segment from Australian investors thanks to southern China, Laos and Thailand vest directly in the Dawei project,of the US population, and would its diversified economic base and could start in 2015 in time for the as by practice the government can-have more purchasing power if the connections with China and India. launch of the AEC. Chamaiporn not directly fund any business inefforts succeed. Chuecharoen, the commercial the private sector,” said PM’s Office “With a better strategic position, counsellor for Thailand in Kun- Minister Niwatthamrong Bunsong-“If the policy is successful, the US Bangkok will become the next Sin- ming, China, said the project envi- phaisan, speaking in his capacity...will see stronger economic growth. gapore,” Mr Ramm said on the side- sions a train capable of speeds of 200 Full story at http://goo.gl/00m8j web • creative • event www.juslaws.com Looking to setup a new company but don’t know where to start? • Thai Limited Company • Formation of a Foreign Company – Amity Treaty Company – FTA-Thai Australia Company – JTPEA Thai Japanese Company – Foreign Business Act free consultation Bangkok Office: 1104/157 Noble Cube, Pattanakarn Road Tel: (66) 02.187.2640 - 1 • Email: Bangkok@juslaws.com Phuket Office: The Royal Place, 96/14 Chalermprakiet Ror.9 Rd Tel: (66) 076.304.353 – 5 • Email: Phuket@juslaws.com
  • 5. 2 BANGKOK BU SINESS BRIEF December 20 11BANGKOK BUSINESS BRIEF Mid-December 2012/Mid-Jan. 2013 Briefs 5 To read the fu enter the shor the story into ll article of a t code at the story brief, end ...added that the set aside a signi company had General Inte your browser: of budget of Bt20 ficant investment goo.gl/bH6P rest liam Shakespe are 0 million for over million to Bt300 seas Full story at http: expansion. F Sponsored by Nature and life in JuliusCaesar. 1997-98 //goo.gl/bH6PFUse the QR Code reader in your ... seasons of the yea are cyclical _ wa the impact of s a blessing, as the mains 2008 would ha above the Europ the phases of the r, life and death, far worse ve been ean average.smartphone to see all the stories http://goo.gl/o zbNM Caught up in da moon, the tides. for the region, ily details, we eas Mokhtar, the managing ” Azman In India, China Asia stands to ily forget that - of Khazanah director rough and Thailand,in a certain category. gain from W has cycles, too. the business wo We are all fam rld told the CI Nasional of Malaysia, tion MB Asean Confe ly 12 percent of contribute to a the popula- slowdown est with the econo mic business cyc r ilia rence. the we aknesses of pension, while of expansion, con le His comme nts were... sion system are Thailand’s pen- covery. Howe traction and re- Full story ...Production Charoen Usanachitt has less in- The shift of eco no mentum to the mic growth mo- phenomena affect... ver, other cyc lical at http://goo.gl/d fu2u Full story at htt p://goo.gl/rtpH 3 up numerous East has opened Full story at http://goo.gl/fJ Thailand near Preventing volvement with daily operations Asian countries opportunities that olr of list of wor top Bangkok from out, suggests an should not miss Panel: Asia bett and is the chairman of the board. weakest pens ’s ld sinking bigges Good governance and friendships: economist. off, not immun er e, systems: studion From : The Interactive Team challenge t The robust eco no from global cr y China and em mic growth of ises Greece, India, Ch Land subsidence http://goo.gl/UrVpE “One good example of changing will open a ne erging economi es KUALA LUMPUR : The As are home to the ina and Thailan d water losses caused by groun d interactive w ian cri- pensi weake tops Asian economi opportunity for sis in the late 1990s was a on systems in st national lems that must the list of prob- roles came after the 1997 economic es to increase the call for the reg wake-up cripp the world, ko be solved in BaFord awaits wealth from tra ir ion that has tur led by k to ng- de in goods an out to be ned eign debt, a mix of acute sover- clima mitigate the impact of the crisis,” recalls Mr Jajjai. “I was the services at a tim e d a blessing in dis young retire te change on States and Europ when the United nearly 15 years later, as the guise high ratios of pension ment ages, a study by multin flooding, sayschance to offer CEO then. However, I was aware e Full story at htt are... financial sec region’s ers an d p://goo.gl/S65D6 able to sus tor is now strong and study poor pension take-up, a tain a certain showed. ers to work- The conclusio ational agencies . that in such a unique and difficult Grow with th degree n is containeelectric cars here of shocks from a report entitl d in of cycles e flow Western Hemi the fallout in the The Allia and Ad ed “Climate Ris ks situation, I was not the right... to a panellist sphere, accord at a recent As nz ing sion Susta Global Investors Pen- Megac aptation in Asian Coastal ina ‘There is a tid ean tracks the bility Index, which Asian ities”, jointly conducted by the LEGAL & BUSINESS SERVICES conference.Ford Motor Co is looking at the ap- Full story at http://goo.gl/9NtfA men, which, tak e in the affair s of ity of nationa relative sustai nabil- Internati Development Ba nk, onal Cooperatio the Japan leads on to for en at the flood, “There wi l pension syspropriate timing to introduce eco- tune”, wrote Wi ll be more crises in 44 cou tems and the n Agencyfriendly vehicles such as hybrids German firm plans l- future, an d the Asian in the showe ntries around the world, World Bank in 2010. crisis in tirees d the number of Greek re- to people of wo The report recomand electric cars in Thailand and new faucet factory COMPANY REGISTRATION rking age re- Full story at htt mended a... p://goo.gl/20yMDthe Asean region. “But we must also The local unit of Germany’s Grohehave the required infrastructure. AG, a leading provider of premiumIn order for electrification to take bath faucets and showers, will build WORK PERMIT & VISAoff, we need easy access to plug-ins a third, 600-million-baht factory inas well as a power grid system that Thailand to serve a larger market ACCOUNTING & AUDITproduces electricity with cleaner under the AEC. Grohe Siam Comethods than dirty coal,” Bill Ford, Ltd is a joint venture between the COMPANY SET-UP PROPERTY LAW IMMIGRATIONexecutive chairman of the US-based Dusseldorf-based Grohe and Haco ACCOUNTING CONVEYANCE FAMILY LAWauto-maker, told journalists. Group Co Ltd, its Thai distributor. “Our foreign counterpart has always WORK PERMIT 30 YR LEASE CONTRACTSThe Focus Electric Vehicle was re- been interested in the tax incentivescently offered as a fleet demonstra- under the AEC and wants to make Contact us for your 2012 Audit Requirements.tion in China, but has not yet been Thailand its main production base,”offered commercially, as in the said Dhitipong Dowpiset, Haco’s WWW.INTERACTIVETHAILAND.COM | 02-653-0043United States and Europe. “I’m opti- chief marketing officer.mistic about this technology, but it’s TWO PACIFIC PLACE, 17TH FLOOR - NANA BTSalso frustrating with the [lack of]... Grohe Siam’s two present facto-Full story at http://goo.gl/7mUyZ ries are in Rayong’s Klaeng district.Talent Pool: How Running at 80-90% capacity, they produce a combined 100,000 items Security, Compliance or Auditsfive friends built the a week. Mr Dhitipong said the third getting too stressful?modernform empire plant will increase output by 30%, making the faucet manufacturing Time to outsource all aspectsMore than 40 years ago, four young site the largest of its kind in the...men met for the first time at As- Full story at http://goo.gl/KhN3l of your security?sumption Commerce College inBangkok. They teamed up again in Big Star set1991 with another friend they had to build factorymet while studying in the U.S. to out of Thailandestablish a furniture business. Twodecades later, all five are still play- Big Star might set up its first over-ing leading roles at Modernform seas factory in a neighbouring coun-Group, one of Thailand’s largest fur- try, either Myanmar or Vietnam, asniture manufacturers and exporters. high labour costs in Thailand make its Gambol footwear uncompetitive“I can say that, since the beginning, in markets abroad.each one of us has always done whathe does best,” says Jajjai Dhamma- “We want to look for a new overseasrungruang, vice-chairman of the factory, which will be our base in LBG is a Bangkok and Singapore based securityboard. “As individuals, each of us exporting to markets with potential, consultancy company with a dynamic team ofis aware of his own strengths and especially Asean, which will serve individuals with specialist skill sets and experience.weaknesses. Hence, we typically let the opening of the region as onea particular task end up with the one single market, especially when the With ever increasing security issues, many MNC’s areof us whom we, as a group, truly be- AEC is fully effective in 2015,” Sura- now looking to outsource their security to complylieve is the right man for the job.” chai Kitkamjai, deputy managing with internal audits, gain accreditation and maintain director, said. international standards.All five founders are still active to LBG is leading the way in offering simple affordabledifferent degrees in the Modern- The criteria include human resourc- solutions to companies looking to outsource all areasform business. Thaksa Busayapoka es and labour conditions, as well as of their security.is the chief executive. Somsak Vari- the overall economic situation andkarn and Yothin Nerngchamnong political stability in the country. Info: aaron@leboutilliergroup.comoversee different parts of the busi- Vietnam, for example, can offer...ness as executive board members. Full story at http://goo.gl/AK4Tc www.leboutilliergroup.com
  • 6. 6 BANGKOK BUSINESS BRIEF Mid-December 2012/Mid-January 2013 www.BBBrief.com Briefs To read the full article of a story brief, enter the short code at the end of ...added that the company had set aside a significant investment budget of Bt200 million to Bt300 goo.gl/bH6PF million for overseas expansion. the story into your browser: Full story at http://goo.gl/bH6PFRetail/Services livery of its fourth Boeing 767-200 of which will be opening their first based shopping sites in Thailand, jet this month and is planning to stores in Thailand. Costing about combining online media and e- add four aircraft of the same series, Bt10 billion, a 222-room hotel at commerce. “I have seen a growing two in the second half of next year the complex will open in September trend of online shopping in Thai- http://goo.gl/QyrTE and another two in 2014. 2014. The complex is at the inter- land, driven by the launch of the 3G section of Ploenchit and Wireless network, which will accelerate theJet Asia cleared for The expansion is part of a strategic roads, one of the most prominent increasing number of mobile userstake-off, plans to plan to cash in on the fast-growing locations in Bangkok. in the market,” said Natcharee, 32. Asian markets, particularly China, She launched her SOS online maga-double fleet size South Korea and Japan, all within “We have finished construction of zine in April, while the shoppingJet Asia Airways, the privately- five to seven hours. Jet Asia, owned the building foundation. The con- feature at the website started...owned Thai carrier that has flown by a group of Thai investors includ- struction and opening will be on Full story at http://goo.gl/IGIq8international charter flights for ing a Chiang Mai hotelier and re- schedule,” said managing directorjust over a year, is gearing up for tired Royal Thai Air Force officers,... Chart Chirathivat. Central Embassy Stemming the tidean expansion with scheduled ser- Full story at http://goo.gl/bH7cw recently held a tenant meeting to of diseasevices and doubling its fleet size. The provide updates (to) senior man- Wealth may not be enough to res-airline, founded in 2009 but little Central Embassy agement teams and designers of in- cue you from an incurable disease.known to the public, is to launch says 90% of retail ternational brands including... But stem cells can. This realisationits first scheduled operations with space to be leased by Full story at http://goo.gl/Wum0B has led to the growth of an indus-flights from its Phuket and Bangkok try called stem cell banking. THAIbases to as many as eight Chinese year-end Internet shopping StemLife Co Ltd runs Thailand’scities next month. Luxury shopping complex Cen- mag: doubling sales first private and largest family stem tral Embassy, which is scheduled next year cell bank. “We had seen the devel-It also plans to reintroduce its daily to open in December 2013, an- Natcharee Sriroj-chanapong has opment of baby stem cells and corescheduled charter flights between nounced that more than 90 per cent launched an online shopping maga- blood stem cell banking in the USBangkok and Narita in Japan and of its retail space would be leased by zine to cash in on the trend of in- and Europe and thought that thisto launch charter flights between the end of this year. About 30 per creasing number of mobile-phone would be a perfect service for Thai-Bangkok and Incheon in South Ko- cent of 150 retail tenants occupying and Internet users in Thailand. land, since it was not available atrea and between Phuket and Busan the 41,000-sqm leasable area will be SymbolsOfStyle.com is aimed at that time. Patients with genetic...in South Korea. Jet Asia will take de- international fashion brands, some becoming one of the top Internet- Full story at http://goo.gl/0ojdn ADDING A NEW DIMENSION TO www.kudozonline.com/interactive EURO V IN Y L PVC windows & doors economical • energy efficient • environment friendly windows & doors Casement windows/doors Sliding windows/doors Coupling systems Fence & railing Insect screens Conservatory Call us Glass wall for your free Pergola quote! German System Profile German Hardware 10 years warranty www.euro-vinyl.com 087 517 6437
  • 7. 2 BANGKOK BU SINESS BRIEF December 20 11BANGKOK BUSINESS BRIEF Mid-December 2012/Mid-Jan. 2013 Briefs 7 To read the fu enter the shor the story into ll article of a t code at the story brief, end ...added that the set aside a signi company had General Inte your browser: of budget of Bt20 ficant investment goo.gl/bH6P rest liam Shakespe are 0 million for over million to Bt300 seas Full story at http: expansion. F Sponsored by Nature and life in JuliusCaesar. 1997-98 //goo.gl/bH6PFUse the QR Code reader in your ... seasons of the yea are cyclical _ wa the impact of s a blessing, as the mains 2008 would ha above the Europ the phases of the r, life and death, far worse ve been ean average.smartphone to see all the stories http://goo.gl/o zbNM Caught up in da moon, the tides. for the region, ily details, we eas Mokhtar, the managing ” Azman In India, China Asia stands to ily forget that - of Khazanah director rough and Thailand,in a certain category. gain from W has cycles, too. the business wo We are all fam rld told the CI Nasional of Malaysia, tion MB Asean Confe ly 12 percent of contribute to a the popula- slowdown est with the econo mic business cyc r ilia rence. the we aknesses of pension, while of expansion, con le His comme nts were... sion system are Thailand’s pen- covery. Howe traction and re- Full story ...Tourism by travellers below 30 years of age, The shift of eco no mentum to the mic growth mo- phenomena affect... ver, other cyc lical at http://goo.gl/d fu2u Full story at htt p://goo.gl/rtpH 3 up numerous East has opened Full story at http://goo.gl/fJ Thailand near Preventing who now account for 60 per cent of Asian countries opportunities that olr of list of wor top Bangkok from out, suggests an should not miss Panel: Asia bett the population, Menon said. Actu- weakest pens ’s ld economist. off, not immun er sinking bigges ally, they demand to go abroad and e, systems: studion challenge t The robust eco no from global cr y China and em mic growth of ises Greece, India, Ch Land subsidence http://goo.gl/fxE4d experience the world outside their will open a ne w erging economi es KUALA LUMPUR : The As are home to the ian cri- pensi ina and Thailan weake d water losses tops caused by groun d Asian economi opportunity for sis in the late 1990s was a on systems in st national lems that must the list of prob- home country. Under the company’s es to increase the call for the reg wake-up cripp the world, ko be solved in BaKrabi hit by wealth from tra ir ion that has tur led by k to ng- de in goods an out to be ned eign debt, a mix of acute sover- clima mitigate the impact of the strategic plan, Thomas Cook (India) services at a tim e d a blessing in dis young retire te change on States and Europ when the United nearly 15 years later, as the guise high ratios of pension ment ages, a study by multin flooding, saystourist protest will focus on online marketing toe Full story at htt are... financial sec region’s ers an d p://goo.gl/S65D6 able to sus tor is now strong and study poor pension take-up, a tain a certain showed. ers to work- The conclusio ational agencies . those younger customers. For ex- Grow with th of shocks from e flow Western Hemi degree the fallout in the The Allia a report entitl n is containe ed “Climate Ris d in of cyclesLarge numbers of tourists have can- ample, the company is working on to a panellist sphere, accord nz and Ad ing sion Susta Global Investors Pen- Megac aptation in Asian Coastal ks at a recent As ina ‘There is a tid conference. ean tracks the bility Index, which Asian ities”, jointly conducted by thecelled their trips to Krabi province how to deal with the Internet and.. men, which, tak e in the affair s of ity of nationa relative sustai nabil- Internati Development Ba nk, onal Cooperatio the Japan leads on to for en at the flood, “There wi l pension sysafter a video clip emerged as a sign Full story at http://goo.gl/iMJSq tune”, wrote Wi l- future, an ll be more crises d the Asian in 44 cou in the showe ntries around the world, tems and the World Bank in n Agency 2010. crisis in tirees d the number of Greek re-of protest against provincial author-ities who gave bail to a man accused New lease on life to people of wo The report recom rking age re- Full story at htt mended a... p://goo.gl/20yMDof raping a foreign woman in Ao for Elite CardNang. Ithirit Kinglek, head of Kra- Thailand Privilege Card Co, the op-bi’s tourism authority, said the vid- erator of the Thailand Elite Card,eo clip called Evil man from Krabi is embarking on a new businesswhich has circulated on the internet plan as it plans to attract 1,300 newfor about two weeks has affected the members next year. The Elite Card,province’s tourism industry. He said which was almost scrapped by themany tourists from England have previous Democrat-led govern-cancelled their trips after the video ment, got the green light from theemerged on YouTube. Yingluck Shinawatra cabinet to be revived by the Tourism Authority of +66 2207 1023The content of the clip talks about Thailand, the owner of TPC.several violent incidents that in-volved foreigners in Ao Nang and For its comeback under a “Moneyhave been allegedly covered up by Can’t Buy” campaign, membersThai authorities. Another incident will get more privileges such as aconcerned teenagers attacking a five-year visa with multiple entriestourist couple. The man was stabbed and a maximum stay of 12 months,and wounded severely while his up from three months for normalgirlfriend barely escaped with the tourists. They will get discounts forassistance of the locals in the area. air fares and shopping in Thailand. Some cardholders, particularly for-Mr Ithirit said European tourists eign investors, will have the chancehave questioned their safety and... to meet top executives of ThaiFull story at http://goo.gl/e8HjN companies for business talks. Their meetings will be arranged by theKingdom still TAT. The membership will be ad-a favourite for justed to only 20 years, not lifetime...tourists from India Full story at http://goo.gl/3oCKQThailand will remain one of the ‘One-stopmost popular tourist destinations service needed’ forin Southeast Asia for Indians for tourism investmentmany years, a leading Mumbai-based travel agent said. “Our fore- Thailand will miss out on tourismcast on tourism growth from India investment after the launch of theto Thailand in the next five years – full-scale AEC if state agencies dowe would say that it will enjoy about not take the initiative to form a one-30-to-35-per-cent growth year on stop service window like Cambodiayear,” Madhavan Menon, managing and Myanmar, an academic said.director of Thomas Cook (India), Those countries have realised thesaid. Other top choices for Indian importance of having a single bodytravellers are the United Arab Emir- to provide such a service, which im-ates’ commercial hub Dubai, Sri proved their investment climate byLanka, and Nepal. making it easier for foreigners to do business, said Assistant Profes-Besides easy air access – only three sor Thanavath Phonvichai. The twoand a half hours, with many choices countries also have a clear visionof services – Thailand offers top- that the tourism industry is amongnotch shopping and dining with the first priorities as they work tovalue for the money. In the coming alleviate poverty. Investing in theyears, Indian outbound tourism will tourism industry in Thailand...witness an increase, mainly fuelled Full story at http://goo.gl/9dx52
  • 8. 8 BANGKOK BUSINESS BRIEF Mid-December 2012/Mid-January 2013 www.BBBrief.com Briefs To read the full article of a story brief, enter the short code at the end of ...added that the company had set aside a significant investment budget of Bt200 million to Bt300 goo.gl/bH6PF million for overseas expansion. the story into your browser: Full story at http://goo.gl/bH6PFIT / Comms Thai buyers. However, only 5.8% “Thailand can have a similar pro- advanced products available now, of three million SMEs in Thailand portion [to Singapore], with 30 per said Mr Kittichai, who is also man- use e-commerce to access overseas cent of SMEs going online,” Ariya aging director of the security firm markets. By comparison, she said, at said, noting the success of Google’s SMC Group (Thailand) Co. http://goo.gl/VwYn9 least 42% of SMEs in China are... Go Online scheme this year. There Full story at http://goo.gl/kKLcf now are 24 million Internet users “Companies are turning to softwareThai firms urged in Thailand, while 28 per cent of solutions to replace security guards,to embrace Google aiming the population, or about 18 mil- so instead of using, say, 10 people toe-commerce to get 3 million lion people, use smart phones. This look after a building, with CCTVs SMEs online shows the importance of SMEs go- you need only three guards...Alibaba.com, the world’s largest e- ing online. “‘Go Online, in this con- Full story at http://goo.gl/LUwn2commerce firm, is urging businesses Google Thailand next year will fo- text, means business must have...in Thailand to quickly adapt to the cus on helping 3 million small and Full story at http://goo.gl/fgvHB Vigilance urged onmedium as a gateway to global mar- medium-sized enterprises get on- Security market fraud, cybercrimeskets. Rachel Wu, marketing man- line. Currently, only 10 per cent of Thailand may lose its attractive-ager of the Chinese site with 29 mil- the Kingdom’s SMEs have adopted set for spike ness as a safe place to do business iflion registered users, said Thailand’s online business. This is a similar Thailand’s security industry will companies fail to adopt pre-emptivee-commerce transactions in the first proportion to those in Malaysia and jump 30% in value to US$100 mil- measures against fraud and cyber-five months of this year increased Indonesia, while 30 per cent of Sin- lion next year, with higher wages crime. “Thai businesses are expect-by almost four times to 7.9 million gapore’s SMEs are online. prompting companies to rely more ed to see a rising trend of complexbaht, up from only 1.8 million baht on technology, says the Thai Secu- embezzlement, corruption and IT-in 2011. Most orders stemmed from Ariya Banomyong, country head of rity Association. TSA president Kit- related crimes over the next three tothe United States, India and China. Google Thailand, said SMEs were tichai Samittiwuttikul said the in- five years,” Sira Intarakumthornchai the backbone of the country’s econ- crease in the daily minimum wage of PwC Thailand said. “We expect toMs Wu said the best-selling Thai omy. These companies are facing to 300 baht nationwide on Jan 1 will see fraud risk grow in coming yearsproducts were food and beverages, the forces of technology and con- include security guards. This will unless businesses meet the chal-clothing and agricultural products. sumer behaviour. The big trend is prompt more companies to pur- lenge head-on.” Businesses need toMachinery, cars and motorcycles, SoLoMo (social, local, mobile me- chase digital products instead, es- be proactive and put in place fraudand home and garden items were dia), expected to force businesses to pecially considering the improved prevention measures such as...the most popular products for have a presence on Internet. third-generation network and more Full story at http://goo.gl/gGPqo CLOUD COMPUTING SOLUTIONS New ready-to-serve IT services by Hitachi. We are experts in customizing systems to match your requirements. We guarantee high security and availability of system tools. Examples of our Services • Virtual server – request IT resources on-demand • Data Center services – Co-Location, Virtual Hosting (Exchange system, Webmail, Web hosting) • Design, implement, and suggest best network and IT infrastructure system solutions • Multi-Language Accounting Program on Cloud (Japanese, English, Thai) • Multi-Language HR Program on Cloud (Japanese, English, Thai) • Chemical Substance Management Program on Cloud – just log in and use, no server is required. FREE CONSULTATION! Call now at 02 632 9292, #2132 to ask about receiving a free gift. www.caliver.hitachi.co.th/eng Hitachi Asia (Thailand) Co., Ltd. No.952 18th Fl., Ramaland Bldg., Rama IV Rd. Bangrak, Bangkok 10500, Thailand
  • 9. 2 BANGKOK BU SINESS BRIEF December 20 11BANGKOK BUSINESS BRIEF Mid-December 2012/Mid-Jan. 2013 Briefs 9 To read the fu enter the shor ll article of a t code at the story brief, THE PALM ...added that the the story into end set aside a signi company had General Inte your browser: of budget of Bt20 ficant investment goo.gl/bH6P rest liam Shakespe are 0 million for over million to Bt300 seas Full story at http: expansion. F Sponsored by Nature and life in JuliusCaesar. 1997-98 //goo.gl/bH6PFUse the QR Code reader in your ... are cyclical _ wa the impact of s a blessing, as the mains Beachfront Condos seasons of the yea 2008 would ha above the Europ the phases of the r, life and death, far worse ve been ean average.smartphone to see all the stories http://goo.gl/o zbNM Caught up in da moon, the tides. for the region, ily details, we eas Mokhtar, the managing ” Azman In India, China Asia stands to ily forget that - of Khazanah director rough and Thailand,in a certain category. gain from W has cycles, too. the business wo rld told the CI Nasional of Malaysia, tion ly 12 percent of contribute to a the popula- Call to find out how. We are all fam MB Asean Confe slowdown est with the econo of expansion, con mic business cyc r ilia We have Prices Lower than le His comme rence. the we aknesses of pension, while sion system are Thailand’s pen-Real Estate Developers The shift of eco no covery. Howe traction and re- Full story ver, other cyc the Developer Does! nts were... at http://goo.gl/d Full story at htt ... p://goo.gl/rtpH mentum to the mic growth mo- phenomena affect... lical fu2u 3 Thailand near Preventing welcome proposed up numerous East has opened Full story at http://goo.gl/fJ Asian countries opportunities that out, suggests an should not miss Panel: Asia bett olr of list of wor ld top Bangkok from weakest pens ’s streamlining The robust eco economist. off, not immun er from global cr Developer Pricing is e, systems: studion y sinking bigges challenge t http://goo.gl/hPK52 Condominium developers have will open a ne w no China and em mic growth of erging economi es KUALA LUMPUR : The As 104,000/sqm & higher... ises Greece, India, Ch are home to the ian cri- pensi ina and Thailan weake Land subsidence d water losses tops caused by groun d Asian economi opportunity for sis in the late 1990s was a on systems in st national lems that must the list of prob-Raimon plans new welcomed a proposed amendment wealth from tra es to increase the in environmental regulations, ex- services at a tim ir call for the reg de in goods an out to be d Starting at 2.3M Baht wake-up cripp ion that has tur a blessing in led by young retire the world, ko k to be solved in Ba ned eign debt, a mix of acute sover- clima mitigate the impact of the te change on ng- – 89,000/sqm – e dis States and Europ when the United nearly 15 years later, as the guise high ratios of pension ment ages, a study by multin flooding, sayscondo in Ekamai pecting that the clearer process e Full story at htt are... financial sec region’s ers an d p://goo.gl/S65D6 able to sus tor is now strong and study poor pension take-up, a ers to work- ational agencies . from RE/MAX Integrity! tain a certain showed. The conclusio would slash land costs by 5-7 per Grow with th of shocks from e flow Western Hemi degree the fallout in the The Allia a report entitl n is containe ed “Climate Ris d inThe listed developer Raimon of cycles cent a year. They reacted positively to a panellist sphere, accord nz and Ad ing sion Susta Global Investors Pen- Megac aptation in Asian Coastal ks at a recent As ina ‘There is a tid conference. ean tracks the bility Index, which Asian ities”, jointly conducted by theLand Plc (RML) plans to launch to the proposal by the Office of Nat- men, which, tak e in the affair s of ity of nationa relative sustai nabil- Internati Development Ba nk, onal Cooperatio the Japan leads on to for en at the flood, “There wi l pension sysa 2.1-billion-baht condominium ural Resources and Environmental tune”, wrote Wi l- future, an ll be more crises d the Asian in 44 cou in the showe ntries around the world, tems and the World Bank in n Agency 2010. crisis in tirees d the number of Greek re-in the Ekamai area in January, its Policy and Planning to revise the ap- to people of wo rking age re- The report recom Full story at htt mended a...first project in Bangkok after a few plication process for environmental p://goo.gl/20yMDyears’ absence. The Lofts Ekkamai impact assessment. Rather thanwill be located on a two-rai site near having to apply for EIA approvalSukhumvit Soi 65. Raimon bought from an expert panel, developersthe plot after it purchased the land would be required instead to com-on Ratchadamri Road for the 185 ply with a full environmental check-Rajadamri project in 2010. list under the supervision of local authorities, which are in charge ofFinanced by Thanachart Bank, The issuing construction licences.Lofts Ekkamai will comprise 264units sized 28-150 square metres Thai Condominium Association Your Pattaya Investment Property Experts!and priced at 150,000 baht per sq president Thamrong Panyasakul- We have many opportunities that are cheaper than the developer!m on average or between 3.9 and wong said such a move would bring Bangkok Office Pattaya Office12 million baht a unit. “We plan to about a new standard practice for 3/8 Sukhumvit 49 414/39 Soi Bongkotlaunch three new projects worth a condo developers. “Currently when Wattana, Bangkok Banglamung, Chonburicombined 4-8 billion baht a year, as we decide to buy a plot of undevel- remax-integrity.co info@remax-integrity.cowe aim for 10 billion baht in reve- oped land for a new condominium Office 02-662-7884 | Mobile 084-086-0228nue in 2015,” chief executive Hubert project, we have to bear the risk ifViriot said. Raimon also plans to the project cannot win EIA approv-spend two billion baht to buy more al. The approval process relies heav-plots for future project. This year, ily on the judgement of members...Raimon projected revenue of... Full story at http://goo.gl/qHoNCFull story at http://goo.gl/IVZqV Mass-transit condos www.juslaws.comPrize of Wood lead to new CBD Looking at purchasing property in Thailandlaunches New condominium supply alongprefab houses the subway route between Rama but don’t know where to start? IX and Phahon Yothin stations isWooden products and flooring 85.6% sold, says the Real Estate In- • Acquisition Methods • Contract Reviewmanufacturer Prize of Wood Indus- formation Center. Director-general • Title search on the property • Assistance with Transfertry has shifted its focus to prefabri- Samma Kitsin said this area, espe- • Due Diligence • Banking Assistancecated, customisable wooden houses cially along Ratchadaphisek Road,with the launch of 11 designs priced is poised to become a new CBD. free consultation Bangkok Office: 1104/157 Noble Cube, Pattanakarn Roadfrom 500,000 to 1.5 million baht. Many new office buildings are being Tel: (66) 02.187.2640 - 1 • Email: Bangkok@juslaws.comMD Khomwit Boonthamrongkit constructed along this stretch. They Phuket Office: The Royal Place, 96/14 Chalermprakiet Ror.9 Rd said the company needs to diver- include new headquarters for the Tel: (66) 076.304.353 – 5 • Email: Phuket@juslaws.comsify to new innovations, as wooden Stock Exchange of Thailand, AIAproducts are facing a serious threat and many consumer product gi-from cheaper fibre cement. ants along with a large department store that opened last year. As well,The company has spent 15 million a large commercial project calledbaht on research and development Makkasan Complex will be a ma-to improve its prefabricated wood- jor source of jobs, in turn attractingen houses after the first designs were more condominium development.introduced four years ago. “Our firstset of designs was not successful, as Mr Samma said the large numberthey were unable to be customised of condo projects and cheaper landlike customers wanted,” said Mr prices than in the current CBD willKhomwit. The company bought a combine to turn this part of Latfive-axis computer numerical con- Phrao and Huai Khwang districtstrol machine from Italy that im- into the next CBD. However, tooproves the quality of wooden prod- many new projects launching with-ucts with precision-cutting. Its... in a short period could slow the...Full story at http://goo.gl/UzdPP Full story at http://goo.gl/GgCvC
  • 10. 2 BANGKOK BU SINESS BRIEF December 20 1110 BANGKOK BUSINESS BRIEF Mid-December 2012/Mid-January 2013 Briefs www.BBBrief.com To re enter the sto General Inte rest liam Shakespe are The Chambers Sponsored by Nature and life Use your smartphone’s QR Code ... seasons of the yea ar the phases of the r scanner or enter the short code to http://goo.gl/o zbNM Caught up in da m ily Asia stands to ily forget that go directly to AMCHAM’s website. gain from W has cycles, too. the b We slowdown est with the econo mi of expansion, con c The American Chamber of Commerce The shift of eco covery. Howe tra no ver, o mentum to the mic growth mo- phenomena affect... up numerous East has opened Full story at http://go opportunities Asian countries that out, suggests an should not miss Panel: Asia b in Thailand (AMCHAM) economist. off, not immu The robust eco China and em nomic growth from global c of erging economi will open a ne es KUALA LUMPUR : Th w Asian economi opportunity for sis in the late 1990s wa es wealth from tra to increase their call for the region that de in goods an out to be 7th Floor, GPF Witthayu Tower A, 93/1 Wireless Road, services at a tim d a blessing i e States and Europ when the United nearly 15 years later, as t e are... financial sector Full story at htt is now Lumpini, Pathumwan, Grow with th p://goo.gl/S65D6 able to sus tain of shocks from a certa e flow Western Hemi the fallo Bangkok 10330 of cycles ‘There is a tid to a panellist conference. sphere, at a rece e in the affair men, which, tak s of Tel: +66 (0)2 254 1041 leads on to for en at the flood, “There wi tune”, wrote Wi l- future, an ll be more cris d the Asian Fax: +66 (0)2 251 1605 Website: www.amchamthailand.com Email: service@amchamthailand.com http://goo.gl/mbUpGPresident Obama’s visit reinforcesthe 180-year U.S-Thai relationshipOn November 18, U.S. President Barack Obama visited Thailand,continuing the U.S.-Thailand diplomatic relationship that begannearly 180 years ago with the signing of the 1833 Treaty of Amity andCommerce.During his stay, the President toured the Wat Pho Royal Monastery andmet with His Majesty King Bhumibol. Later in the day, AMCHAM’sBoard of Governors were among the honored 70 guests invited to areception with the President and Prime Minister Yingluck.Following his Thailand visit President Obama traveled to Myanmar andCambodia —becoming the first U.S. President to visit either country.Past U.S. Presidents to visit Thailand included: Lyndon Johnson (1966and 1967); Richard Nixon (1969); Bill Clinton (1996); and George W.Bush (2003 and 2008).AMCHAM Thailand Recognizes Top Corporate Social Responsibility ProgramsOn November 21, AMCHAM honored 34 member companies that • Esso (Silver Award)carried-out exemplary corporate social responsibility (CSR) programs • FedEx Express (Creative Partnership)in 2012. The honorees were presented with ACE recognitions, an appre- • Ford Motor Companyciation presented by U.S. Ambassador Kristie Kenney and AMCHAM • Foster WheelerPresident Joe Mannix on behalf of the AMCHAM Corporate Social Re- • Four Seasons Hotel Bangkok (Silver Award)sponsibility Excellence Recognition Program (ACE). • General Motors (Creative Partnership) • GlaxoSmithKline (Silver Award)To qualify for an ACE recognition, a firm’s CSR program must receive • Google (Creative Partnership)high-marks in four categories: (1) Attention to business objectives and • Grand Hyatt Erawan Bangkok (Creative Partnership and Silver Award)societal needs; (2) Creation of long-term economic and social gains; • Hanesbrands (Creative Partnership)(3) Communication and sharing of best practices; (4) Program sustain- • Hemaraj Land And Development (Silver Award)ability. • HSBC (Creative Partnership) • McThai (Creative Partnership)Special designations were given to firms that have received the ACE • Microsoft (Creative Partnership and Silver Award)award for three straight years (Silver Award), firms with excellence in • Minor International (Creative Partnership and Silver Award)creativity and innovation (Creative Partnerships), and for Small and • MSDMedium Sized Business (SMEs). • Philip Morris (Silver Award) • Prem Tinsulanonda International School (SME)The 34 award recipients were (special designations in parentheses): • Project Solutions International (SME)• American International Assurance • Procter & Gamble Trading• Central Food Retail • PTT Global (Creative Partnership and Silver Award)•  hevron Thailand Exploration & Production (Creative Partnership C • Santa Fe (Silver Award) and Silver Award) • SAS Software• Citibank (Silver Award) • Seagate Technology (Silver Award)• Coca-Cola (Creative Partnership and Silver Award) • Standard Chartered Bank• Dow Chemical • Tour de Asia Bicycle Touring (Creative Partnership and SME)• Du Pont • YUM Restaurant International (Creative Partnership)
  • 11. 2 BANGKOK BU SINESS BRIEF December 20 11www.BBBrief.com Mid-December 2012/Mid-January 2013 BANGKOK BUSINESS BRIEF Briefs 11 To re enter the sto General Inte rest liam Shakespe are The Chambers Sponsored by Nature and life Use your smartphone’s QR Code ... seasons of the yea ar the phases of the r scanner or enter the short code to http://goo.gl/o zbNM Caught up in da m ily Asia stands to ily forget that go directly to AustCham’s website. gain from W has cycles, too. the b We slowdown est with the econo mi of expansion, con c The Australian-Thai Chamber The shift of eco covery. Howe tra no ver, o mentum to the mic growth mo- phenomena affect... up numerous East has opened Full story at http://go opportunities Asian countries that out, suggests an should not miss Panel: Asia b of Commerce (AustChamThailand) economist. off, not immu The robust eco China and em nomic growth from global c of erging economi will open a ne es KUALA LUMPUR : Th w Asian economi opportunity for sis in the late 1990s wa es wealth from tra to increase their call for the region that de in goods an out to be 20th Floor, Thai CC Tower, 889 South Sathorn Road, Yan- services at a tim Full story at htt e d a blessing i States and Europ when the United nearly 15 years later, as t e are... financial sector is now nawa, Grow with th p://goo.gl/S65D6 able to sus tain of shocks from a certa e flow Western Hemi the fallo Bangkok 10120 of cycles ‘There is a tid to a panellist conference. sphere, at a rece e in the affair men, which, tak s of Tel: +66 (0)2 210 0216-8 leads on to for en at the flood, “There wi tune”, wrote Wi l- future, an ll be more cris d the Asian Fax: +66 (0)2 675 6696 Website: www.austchamthailand.com Email: admin@austchamthailand.com http://goo.gl/N47GgAustralia and Thailand in an integrated Asia2012 Business ConferenceLast month AustCham hosted its first business conference in fiveyears and the feedback has been fantastic. Focussing on the theme of‘Australia and Thailand in an integrated Asia’, the conference presented18 well versed and captivating speakers in a little over one day.Commencing with an elegant dinner at the St Regis on 12 Novemberthe keynote speakers, Gilles Planté and Dr Sarasin Viraphol, kicked offthe conference by emphasising that the ‘future of Asia is in Asia’ andset out a convincing case for boosting the Australia-Thai partnership intrade and investment.The conference plenary continued the following day opening withAustralian Government’s Australia-Thailand Institute, Mike Courtnall Gilles Plante, CEO Asia Pacific, ANZ: “Rich Asian countries are turning to Asia forintroducing the first panel discussion; ‘ Leveraging National Strengths their future rather than the US or Europe. They are investing in an Asian future...”in an Integrated Asia’. Throughout the day speakers presented on abroad range topics under the conference sessions; Ambassador James Wise summarised proceedings by pointing to the healthy dose of introspection – and self-criticism – by Thais and • Regional Connectivity – pipelines, lanes, trains and automobiles Australians alike, but reminded the audience that both Thailand and • Australia, the Asian Century and geopolitical pressures Australia had a lot to be proud of. They were both economically • Thailand: gateway to Myanmar and the Mekong Sub-region successful countries with strong commercial sectors and decades of • Productivity and skills – an imperative in an integrated Asia experience cooperating together. As he put it, “History shows that the roots of Australia-Thailand relations were commercial roots. Investment and trade led the way”. With a strong foundation on which to build, the 2012 Australia- Thailand business conference demonstrated there is still much untapped potential in the Australia-Thai business relationship. It also confirmed there is a core interest group in both Thailand and Australia strongly dedicated to promoting commercial links between these close friends. The full summary is available in the December issue of Advance and all conference speakers and their notes are listed on the conference website: www.austchamconference2012.comDr Sarasin Viraphol, Executive Vice President, CP Group: “The challenge for both sides Dr Bandid Nijathaworn, CEO and President, Thai Institute of Directors Association:is how to leverage their respective resources in hardware, software and peopleware...” “Asia will need Australia as much as Australia will need Asia...”
  • 12. 12 BANGKOK BUSINESS BRIEF Mid-December 2012/Mid-January 2013 www.BBBrief.comSocial responsibility sible and ethical’ creation of value. a natural extension of the ideals of tees, and according to the Worldfor the individual The concept is that business pro- the new generation. Association of Non-GovernmentalStory continued from Page 1. fessionals, much like doctors and Organizations (www.wango.org), lawyers with their oaths and codes But for mid-career business people there are 141 NGOs in the King-mediate circle,” with ‘immediate of conduct, should also adhere to a who want to make a difference out- dom, with everything from Habi-circle’ being our family and friends. strict code of professional conduct. side of their corporate structure, tat for Humanity to Right to PlayIn other words, we all have an obli- what options do they have in Thai- to the Thailand-based Populationgation to act in a way that benefits These new concepts have even land? How can they engage with and Community Developmentsociety at large. In addition to the come to Thailand. In 2011, the Sa- their community and have a posi- Association (PDA). Many of thesephilanthropy inherent in this act of sin Graduate Institute of Business tive effect on society at-large? My organizations need more than justbenefiting society, there is also an Administration of Chulalongkorn advice would be to act like a Gen-Y financial donations and offer vol-ethical component to the concept. University, where I work, estab- and seek out service organizations, unteer opportunities to anyoneIntegrity, honesty, and being ethi- lished the Sasin Centre for Sus- groups, and people that share your that is willing to help.cal in our dealings with others are tainability Management (SCSM) values and interests.essential for ISR to work. Without to teach and study the principles Can ISR transform the way compa-them, ISR becomes just another of sustainability management. Rotary first came to Thailand in nies view their CSR activities? It’sversion of a company throwing This academic year, sustainabil- 1930, and today, there are 295 Ro- certainly a step in the right direc-money at a charity to satisfy re- ity courses became part of Sasin’s tary Clubs spread across the coun- tion. Ultimately, ISR comes downquirements. core curriculum, and students have try. I have been a member of a local to each individual and how they even begun to develop their own Rotary Club for the past five years, choose to contribute to their com-Business schools around the world version of the MBA Oath. Other and despite the time commitment, munity. But by making a decision tohave taken notice and have de- business schools in Thailand have joining the Rotary Club of Bang- help society on their own, an indi-veloped CSR and sustainability developed initiatives that promote kok South was one of the best de- vidual can certainly influence theircourses for their MBA students. sustainability, such as sponsoring cisions I’ve made in my adult life. organization in a positive way. Be-But educators also realize that an annual Global Social Venture In addition to Rotary, there are ap- ing a volunteer, campaigning for athe key to making the sustain- Competition. proximately 300 Lions Clubs that cause, or just contributing in someability concept effective is on the do extensive community service small way to a person or group thatlevel of the individual, not the For current business school stu- work throughout Thailand and the needs help are perfect examplescorporate level. In 2008, Harvard dents, members of the so-called region. of ISR activities. Combined withbusiness school students initi- ‘Generation Y,’ all of this is in keep- a sense of integrity, honesty, and aated the concept of an MBA Oath ing with their ideas of creating If becoming a member of a club is commitment to ethical behaviour,(www.theoathproject.org), a vol- meaningful change and working not feasible or desirable, there are ISR could well make the businessuntary pledge by graduating MBA for organizations that match their other options. The local Chambers world a better place. And if busi-students to commit to the ‘respon- own values. ISR is, in many ways, have charity projects or commit- ness is better, so is society.
  • 13. An interview withthe architect of Pure NajomtienMr. Nicolas Buchler, project architect of Pure Najomtien, an extraordinary new Bangkok Business Briefcondominium project just a 15-minute drive east of Pattaya City on the beauti-ful Na Jomtien seafront, answered a few questions recently: www.BBBrief.comWhy should potential homebuyers choose Pure Najomtien?When I saw the land that we are developing, I have to say it was a case of love Mango Mango Ltd. Part.at first sight. Everything about the location inspired me – the slope of the land, 124 Sukhumvit 38the beautiful natural environment and the fantastic views. The concept of theentire project came to me to build a haven of peace for the rich and famous Prakanong, Klongtoeyas a retreat from the demands of their hectic city lifestyle. As the project has Bangkok 10110 • Thailandmatured and the early vision is fast becoming reality, you can sense the soul Tel. 02 712 4052and charisma of the concept. I am thrilled that our customers recognize thepassion, commitment and quality behind the project. This is demonstrated bythe fact that one in three visitors buy-in to Pure. Publisher and Managing Director (Thai Sales) Pavinee Chaymanee • 084-147-5550Why do you believe that Pure Najomtien appeals to so many Thai buyers? thailandmagazine@gmail.comMost city dwellers long to escape the traffic, noise and stress, if only for theweekend, and Pure is so convenient for Bangkokians. And the exclusivity factorcomes into play, as there is no other project like Pure. Customers have com- Managing Director & Creative Directorplete freedom to choose space that matches their specific needs, and layout Reid Nixon • 080-246-9000and interior design of their unit is based on their own sense of style and taste. reid@bangkokbusinessbrief.comThe range of on-site facilities available is a huge bonus. An outdoor golf prac-tice facility designed by one of the world’s leading course designers, HD golfsimulators, boutique and convenience shopping, fine cuisine, the exclusive Business Development Manager (English sales)members-only BeachClub and Kids Club, to mention a few; there is something Andy Hyde • 080-814-9080of interest for all. Our ambition at Pure is to develop an exclusive vibrant com- andy@bangkokbusinessbrief.community, not just another half-empty condominium ghetto.As the architect of the project, what has given you the most satisfaction? DeliverySticking to our eco-friendly principles. The project’s investors have been in- Anan Boonmacredibly supportive of the long-term sustainability of the estate and protectionof the unique seafront environment. This is evidenced by investment in solarpower, water treatment and purification plant and a wind-harvesting facility, In cooperation with Siam Gazette Co., Ltd.which will provide public are and emergency electricity supply to the entire Alan Verstein • 081-761-9302estate. As well, home innovations such as LED lighting, sophisticated air-consystems and drinking-quality water to the tap means ecological sustainabilityand financial savings. I am delighted with the project teams commitment to Volume 2, Issue 1 • Mid-Dec. 2012 to Mid-Jan. 2013constantly improve and encouraged by the positive feedback that we have Copyright 2012/2013. All rights reserved.received from our future residents.www.pureNajomtien.com
  • 14. 14 BANGKOK BUSINESS BRIEF Mid-December 2012/Mid-January 2013 www.BBBrief.com The Calendar For event details, enter the short code below the Bangkok Trader goo.gl/6ngBg Networking Party http://goo.gl/6ngBg event into your browser: Sunday Monday Tuesday 16 17 18Dec. AMCHAM: Adopt-a-School Dedication – FedEx http://goo.gl/xCWAE AMCHAM: Legal Cmte http://goo.gl/DQ4Ud Bangkok Entrepreneurs http://goo.gl/U98Ux BCCT: Board Meeting http://goo.gl/EnBSc 23 24 25 30 31 1 6 7 8Jan. AMCHAM: UMD Smith School Briefing PPi Professional Hour http://goo.gl/B19z0 http://goo.gl/QGpcQ 13 14 15 AMCHAM: AMCHAM: UMD Smith Myanmar School Briefing Task Force Meeting http://goo.gl/Jcajq http://goo.gl/bjkXv 20 21 22 AMCHAM: Business Economics – Review of Thailand’s Property Market http://goo.gl/TN279
  • 15. www.BBBrief.com Mid-December 2012/Mid-January 2013 BANGKOK BUSINESS BRIEF 15 Send us your event details for the Mid-January/February issue by January 7th to reid@bangkokbusinessbrief.com Wednesday Thursday Friday Saturday 19 20 21 22 26 27 28 29 2 3 4 5 AMCHAM: Charitable Foundation Cmte http://goo.gl/n3I8z 9 10 11 12AMCHAM 101 –New MemberOrientation 16 17 18 19http://goo.gl/iDZC5AMCHAM: SocialNetworkinghttp://goo.gl/rgUbv AMCHAM:Tri Nations BBQ Customs & Excise Cmtehttp://goo.gl/UnXRr http://goo.gl/eXBrX 23 24 25 26BCCT: Joint Chambers: AMCHAM:Annual General Eastern Seaboard CommitteeMeeting & Luncheon Networking Evening Strategy Sessionhttp://goo.gl/0zh6g http://goo.gl/LJfWJ http://goo.gl/BF9i0
  • 16. Thailands first internationally accredited businesssince 1982 Sharpening Minds, Shaping Leaders school Get the Sasin advantage working for you today Next Information Sessions for All Programs SaturdayMBA/Executive MBA/HRM/Ph.D. January 12, 2013 Sasin Business English Does your career need a boost? February 2, 2013 Is your English holding you back?Is it time to move up to the next level? 10:00 am -12:30 pm All courses offered in small, interactiveA Sasin MBA, Executive MBA, HRM or Ph.D. Sasin Executive Education groups, led by experienced, native English speakers.degree can take you where you want to go. State-of-the-art facilities in Bangkok Courses are offered in Bangkok, over anLearn from the best - Sasins full-time Phang Nga facilities launching 2014 8-week period, with flexible scheduling. faculty, visiting professors from top Choose from: global business schools, and Move up with Sasin! Focused Skills courses: innovative business leaders All seminars focused, interactive, practical. • Pronunciation / Speaking in our classrooms. • Oral Presentations 3-Week Senior Executive Program • Grammar / Fundamentals of In August each year Writing Study and connect with at Dusit Thani Hotel, Hua Hin, Thailand. Asia’s business leaders. • Vocabulary / Reading • Writing: Memos, Letters, Emails, Open Enrollment Programs Informative, persuasive reports Develop global business skills to 1-3 day public seminars enhance your career opportunities. on a range of topics. Multi-Skill courses: Speaking / Listening / Mostly offered in Bangkok. Or make the leap into Reading / Writing Combined entrepreneurship. Customized Corporate Programs Customized Corporate Programs: Developed and presented just for your developed and presented just for your Global Exchange opportunities at executives, at your location, or at ours. employees, at your location, or at ours. the best business schools Management education tailor-made Or take advantage of our around the world. for your company’s needs. Online Writing Coach.To take your career to the next level, Get more information today at Contact us at contact Programs@Sasin.Edu ExecEd@Sasin.Edu BusinessEnglish@Sasin.Edu or call +66-2218-3856-7 or call +66-2218-4004 Ext. 164 or call us at +66-2218-3897 For more info: 02-218-3856-7 http://s.sasin.edu/info