NISO Two-part webinar: The Infrastructure of Open Access, Part 2: Toward a Functioning Business Ecosystem

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About the Webinar

Standards are an important element of scaling up any business process. As Open Access is rapidly growing, the need to improve the business models and relationships to create a functional ecosystem becomes more critical. The past economic models and workflows were established based on a subscription model. OA revenue models are typically based on author publication charges, creating a more complicated workflow, and it is questionable whether the new OA business practices can sustain themselves at the scale of expected article output. Invariably, third-party processors will need to help manage the institutional relationships, the billing and payment processing necessary, and likely other elements of the required business ecosystem for Open Access.

The second part of NISO’s two-part series on the Infrastructure of Open Access will discuss how to create a Functioning Business Ecosystem. Speakers will explore the infrastructure elements that some community members are putting into place, discuss what is working and what isn't, and identify problems that remain to be solved.

Agenda

Introduction
Todd Carpenter, Executive Director, NISO

Copyright Clearance Center: Open Access & APC Management
Roy S. Kaufman, Managing Director of New Ventures, Copyright Clearance Center (CCC)

Managing Open Access Content in a Hybrid Business Environment
Kristin McNealy, Ph.D., Senior Product Manager, Wiley Author Services, John Wiley & Sons

Managing a (Different) Data Deluge
Cameron Neylon, Advocacy Director at the Public Library of Science (PLOS)

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  • Integrate into editorial office systems such as Aries, homegrown, etc. Reprints, color and page charges, submission fees, member dues.
  • NISO Two-part webinar: The Infrastructure of Open Access, Part 2: Toward a Functioning Business Ecosystem

    1. 1. NISO Webinar: The Infrastructure of Open Access, Part 2: Toward a Functioning Business Ecosystem March 12, 2014 Speakers: Roy S. Kaufman, Managing Director of New Ventures, Copyright Clearance Center (CCC) Kristin McNealy, Ph.D., Senior Product Manager, Wiley Author Services, John Wiley and Sons Cameron Neylon, Advocacy Director, Public Library of Science (PLOS) http://www.niso.org/news/events/2014/webinars/what_is_open/
    2. 2. The Infrastructure of Open Access APC Workflow Needs NISO March 12, 2014
    3. 3. Authors Universities Publishers Funders Individual Solutions
    4. 4. APC Solution Components
    5. 5. Key Areas of Focus for CCC • Publisher-oriented solution that integrates with adjacent technologies: – Manuscript tracking systems – Institutional payment systems – Production systems – Financial systems • Scalable, compliant B2C solution for authors that supports diverse business models and allows publishers to manage their relationship with authors. • Flexible pricing engine supporting a range of pricing deals, exceptions and discounts (including waivers)
    6. 6. Key Areas of Focus for CCC (cont’d) • Leveraging standard author and manuscript metadata web services , eg, ORCID, FundRef, DOIs, Ringgold, NISO when available • Publisher set rules for payment methods & channels, VAT, billing & collections, currencies, financial reporting • Downstream connection to article licensing • Expert customer service team that provides electronic and live human support in multiple languages
    7. 7. Thank You! Roy S. Kaufman Managing Director of New Ventures Copyright Clearance Center rkaufman@copyright.com
    8. 8. Managing Open Access Content in a Hybrid Business Environment Kristin McNealy March 2014
    9. 9. Overview 4 3 2 1 Market Landscape Wiley and Open Access Progress, Challenges, and Opportunities The Future…
    10. 10. 5% 0 200,000 400,000 600,000 800,000 1,000,000 1,200,000 1,400,000 2007 2008 2009 2010 2011 2012 Papers Indexed in JCR OA Subscription 8% 9%4% 5% 7% 10% Growth of Open Access
    11. 11. • Hybrid • Gold • Sponsored • Society pays • No one pays Models
    12. 12. Wiley Open Access Journals
    13. 13. Wiley-published Hybrid Journals
    14. 14. Increasing hybrid activity at Wiley Number of hybrid articles per year Range of activity per journal - Many with no OA content - Discounting appears to have no impact
    15. 15. SUBSCRIPTION Collection Consumption Pay for Access Library Copyright transfer Journal Usage OPEN ACCESS Article Creation Pay to publish Author/Funder Creative Commons Article metrics Transitions
    16. 16. • 6 licenses • CC-BY associated with full OA • Author retains copyright
    17. 17. Facilitating Easy Payment of Article Publication Charges Delivering the correct license agreement to authors
    18. 18. Alternative Metrics
    19. 19. The Future.. 5 4 3 2 1 A mixed economy Innovation/experimentation A new demand for quality assurance More Open Science Increased focus on author and funder preferences
    20. 20. Thank You! Questions? Feel free to contact me. Kristin McNealy kmcnealy@wiley.com
    21. 21. Managing a (Different) Data Deluge Cameron Neylon – NISO Webinar 12 March 2014 http://www.flickr.com/photos/fraz5356/4754482759 CC-BY
    22. 22. Growth of Open Access Publishing
    23. 23. Wellcome Trust Funded Research Papers 29 400 300 200 100 0 PublishedArticles 2012201120102009200820072006 Year PLOS ONE PLOS Neglected Tropical Diseases PLOS Pathogens
    24. 24. Scale of PLOS ONE 100 papers
    25. 25. Scale of PLOS ONE 100 papers a day
    26. 26. Scholarly Communication Services
    27. 27. Traditional Subscription Business Readers/Institutions
    28. 28. Advertising and reprint funded Thirdparties
    29. 29. APC-funded Open Access Business Funders/Infrastructure Authors/Institutions Readers/Institutions
    30. 30. eLife PDB Genbank Funders/Infrastructure
    31. 31. Scholarly Communication Services
    32. 32. Scholarly Communication Services
    33. 33. You used to sell (buy) content… http://www.flickr.com/photos/daquellamanera/5916937992 CC-BY
    34. 34. You now sell (buy) services… http://www.flickr.com/photos/benzado/3968712449 CC-BY
    35. 35. Scholarly Communication Services Funders/Infrastructure Authors/Institutions Readers/Institutions Thirdparties
    36. 36. 42 http://www.flickr.com/photos/drachmann/327122302 CC-BY-SA And the customer has questions.
    37. 37. What did my institution publish last year? http://www.flickr.com/photos/nauright/7396770362 CC BY-SA
    38. 38. …and how confident of that number are you? 44 http://www.flickr.com/photos/mattymatt/3017263513 CC-BY-SA
    39. 39. Who funded them? http://www.flickr.com/photos/mukumbura/4052671706 CC BY-SA
    40. 40. http://www.flickr.com/photos/biscuitsmlp/3044867827 CC-BY …and can a publisher guarantee compliance?
    41. 41. Is it in the right repositories? http://www.flickr.com/photos/manc/1427691715 CC BY-SA
    42. 42. …how much did we pay? http://www.flickr.com/photos/59937401@N07/5857426536 CC BY-SA
    43. 43. Quality of service... http://www.flickr.com/photos/62337512@N00/3958637561 CC BY
    44. 44. …compliance guarantees
    45. 45. How much of this can you determine? http://www.flickr.com/photos/pinksherbet/3209939998 CC-BY
    46. 46. http://www.flickr.com/photos/jdhancock/3760104591CC-BY
    47. 47. http://www.flickr.com/photos/jdhancock/3760104591CC-BY 100 a day
    48. 48. http://www.flickr.com/photos/jdhancock/3760104591CC-BY 500 a week...
    49. 49. http://www.flickr.com/photos/jdhancock/3760104591CC-BY 1000 institutions...
    50. 50. http://www.flickr.com/photos/jdhancock/3760104591CC-BY 1000 funders...
    51. 51. Who funded it? http://www.flickr.com/photos/mukumbura/4052671706 CC BY-SA
    52. 52. http://www.flickr.com/photos/biscuitsmlp/3044867827 CC-BY …and can a publisher guarantee compliance?
    53. 53. Is it in the right repositories? http://www.flickr.com/photos/manc/1427691715 CC BY-SA
    54. 54. Volume matters… http://www.flickr.com/photos/jugglerpm/2591493036/ CC BY
    55. 55. Wellcome Trust Funded Research Papers 61 400 300 200 100 0 PublishedArticles 2012201120102009200820072006 Year PLOS ONE PLOS Neglected Tropical Diseases PLOS Pathogens
    56. 56. The market is being commoditised
    57. 57. Shared infrastructure… http://www.flickr.com/photos/71401718@N00/3175521546 CC BY
    58. 58. Identifiers, systems, transf er protocols
    59. 59. Standards. http://www.flickr.com/photos/mjmalone/2225883547 CC BY
    60. 60. …capturing up front
    61. 61. …at the core of systems
    62. 62. http://www.flickr.com/photos/71401718@N00/3175521546 CC BY
    63. 63. …but all that…
    64. 64. …is still not enough
    65. 65. http://www.flickr.com/photos/60057912@N00/4699834026 CC BY
    66. 66. Shared systems, ids, infrastructur e…which can be updated over time
    67. 67. Scholarly Communication Services
    68. 68. Scholarly Communication Services
    69. 69. You now sell (buy) services… http://www.flickr.com/photos/benzado/3968712449 CC-BY
    70. 70. ! ! Figure%1.!Difference!between!grant!end!date!and!publication!date.!The!distribution!shows! that!most!papers!published!by!PLOS!are!published!prior!to!the!end!of!at!least!one!grant! associated!with!the!paper!(based!on!Financial!disclosure).!Around!10%!of!articles!are!
    71. 71. Data is core to your value proposition to the customer
    72. 72. A question of architecture… http://www.flickr.com/photos/yakobusan/2436481628 CC-BY
    73. 73. …which needs foundations 81 http://www.flickr.com/photos/56380734@N05/7852142720 CC-BY-SA
    74. 74. Author as customer changes the balance… http://www.flickr.com/photos/snowpeak/8538918661/ CC BY
    75. 75. Institution as customer changes the balance… http://www.flickr.com/photos/snowpeak/8538918661/ CC BY
    76. 76. Funder as customer changes the balance… http://www.flickr.com/photos/snowpeak/8538918661/ CC BY
    77. 77. http://www.flickr.com/photos/swanksalot/5120308569 CC BY-SA
    78. 78. @cameronneylon http://cameronneylon.net cneylon@plos.org
    79. 79. NISO Webinar • March 12, 2014 Questions? All questions will be posted with presenter answers on the NISO website following the webinar: http://www.niso.org/news/events/2014/webinars/ecosystem/ NISO Two-Part Webinar, Part 2: The Infrastructure of Open Access: Toward a Functioning Business Ecosystem
    80. 80. Thank you for joining us today. Please take a moment to fill out the brief online survey. We look forward to hearing from you! THANK YOU

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