• Share
  • Email
  • Embed
  • Like
  • Save
  • Private Content
Integration of Information system & Business(Business Analytics annd Business Intelligence)
 

Integration of Information system & Business(Business Analytics annd Business Intelligence)

on

  • 371 views

This gives an overview of how Business Intelligence and Business Analytics area of Information system can add value to business. This also deals with tips and good IT strategy to implement BI & BA in ...

This gives an overview of how Business Intelligence and Business Analytics area of Information system can add value to business. This also deals with tips and good IT strategy to implement BI & BA in an organisation.

Statistics

Views

Total Views
371
Views on SlideShare
367
Embed Views
4

Actions

Likes
0
Downloads
19
Comments
1

2 Embeds 4

https://www.linkedin.com 2
http://192.168.6.184 2

Accessibility

Categories

Upload Details

Uploaded via as Microsoft PowerPoint

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel

11 of 1 previous next

  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
  • This top up business solution of the world! like FOREX, forex Trading with know how can do that! Learn first. www.forex-bazar.blogspot.com
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

    Integration of Information system & Business(Business Analytics annd Business Intelligence) Integration of Information system & Business(Business Analytics annd Business Intelligence) Presentation Transcript

    • Integration of IS & Business Reinventing Business with Business Intelligence and Business Analytics
    • A ladder to business improvement 1. Current situation of Business 2. What is BI & BA? 3. What are the benefits of BI & BA? 4. Great Eastern and its Analytics Initiative 5. Business Analytics Strategy
    • Current Situation of Business • Highly Competitive • Volatile • Complex • Less certain • Increasingly demanding stakeholders In spite of this, businesses need to • Deliver better outcomes • Make profit • Reduce risk
    • What is BI & BA?
    • Benefits of BI & BA Customer Support & Satisfaction Competitive Advantage Cost Saving & Management Product Innovation & Development Operational Efficiency Brand Awareness
    • Great Eastern & its Analytics Initiative Objectives Enhance the brand image Stay ahead of the competitors in the digital space Automate all the website changes and improve operational efficiency Attract the customers providing relevant and personalized information
    • Great Eastern & its Analytics Initiative Implementation Adobe Site Catalyst Analyze Customer journey Adobe Experience Manager Create personalized experience Adobe Media Optimizer Analyze online advertising campaigns Adobe Social Optimize social engagement campaigns Adobe Target Optimize customer journey
    • Great Eastern & its Analytics Initiative Challenges Technology Changes Organizational Changes Benefits Operational efficiency Cost reduction Customer satisfaction and retention Optimization of their strategies and budgeting
    • Great Eastern & its Analytics Initiative Achievements Best Engagement Strategy for a Female Audience Best Use of Experiential/Live Marketing Loyalty Programme of the Year Best Use of Social/Mobile
    • Business Analytics Strategy Its new and growing everyday Everyone wants it Believes it has a positive impact Challenges It is a change to how your business operates Need a solid and Enterprise wide BA capability for success
    • Challenges in implementing BI & BA • Data • Technology • Business • Leadership • Organisation & Culture
    • Steps in creating a strategy • Know your current state • Decide the target • Analyse gaps • Create a roadmap • Measure success
    • Tips for successful BA strategy • Properly identified Business goals • Alignment with business goals • Actively involve business representatives • Identify implementation phases • Prioritize based on business goals • Ensure accounting major risks and roadblocks Bonus Tip “Start small with less complex and high value projects”
    • Implementation Strategy • Implementing packaged solutions on premises • Packaged solution hosted by an external provider as one to one service • Packaged solution provided on demand (Software as a service) • Custom solution developed in-house • Custom solution developed by an external provider
    • BI & BA can be game changing Want to be a CIO ? Better mind it ;-)
    • Q & A Thanks for your time and attention